Badials is one of the oldest stores on the Soho Road and has grown to house just about everything you could think of in Asian fashion - from fabrics, women's readymade outfits, children's clothes, sarees, shoes, bags, jewellery and wedding supplies.
Their range in fashion varies from basic to high-end prices and quality so you're likely to find something that suits your budget. I always get carried away with the odd jewellery and accessories they have on display, which I never need but can't resist!
They have many sales assistants who stand out because they're virtually all from India, very petite and will race behind you in eagerness to serve you. This can be irritating when you're just browsing but I suppose they have sales targets to meet.
I'm an avid shopper so have found some of what Badials sell elsewhere in pure fabrics at a better price, so it's worth shopping around. read more