If cost is no issue, then this is the spot to buy Swiss trinkets and souvenirs. Otherwise, it's…read morepricey. But to be fair, their assortment is plenty and quality is good. I bought a dirndl dress for a 12 yrs old (size 134-140cm), 136CHF. That is expensive, but if this is what your looking for, then this is the place to get it. They also have legit boys lederhosens. They do a complimentary gift wrap.

Very fancy store right off Paradeplatz with high-end stuff. The staff is quite friendly and speaks…read moregood English. Unfortunately, they don't seem to have a lot of stock on hand. They didn't have a specific pair of boots in my size. When I wanted to buy a wallet and asked if they had a new one available, they didn't have any in stock, so I had to buy the display model. The store is connected to the adjacent Louis Vuitton store from the inside, so I guess the rich people don't have to get rained upon when walking between the two stores. ;)