13. Being a normal and non cross dressing bloke I've only ever been in here once but was genuinely…read morepleased with the friendly service and advice received from the staff. Nothing seemed to be too much trouble with the assistants and the range of items sold in the shop was really good. Prices were also fab. The location is central in Chapelfield shopping centre, very good for people in the city. If you nee anything lingerie-wise that isn't sold in places like Ann Summers then this is the place to go - service with a smile, just what all shops should be like!

La Senza have all type of underwear from saucy to cosy! I love their 5 for £12 on pants, something…read morefor everyone. My favourite thing about this shop is that during the January sales they start selling off PJs at a bargain price.

La senza covers all of your underwear needs, they have ranges from your everyday undies to your…read moretake me to bed tiny things, The staff are lovely & they offer a measuring service. La senza also offers Pj's and dressing gowns also from snuggly warm to really hot! There are some great deal in store with the 5 for £12 pants & amazing discounts in the jan sales!!

Ann Summers, for all your needs this is a well presented shop and the staff will always greet you…read morewith a smile & are eager to offer advice. Ann summers is a touch expensive but there products are of a very high quality, Whether its your first time buying in there or your regular you get the same level of brilliant service. There is nothing sleazy about walking into an Ann Summers, the shop is set out as a friendly welcoming atmosphere & it really is an enjoyable shopping experience.

Moved from the city streets, Miss Summers is relocated in the shiniest shopping centre in the city,…read moreChapelfield. They have playful but tasteful displays and friendly staff to help pick out something special. It's located near to hmv on the lower lever of the mall. It's easiest to reach here by taking the entrance on St. Stephans.

Great small independant alternative shop in a quiet Norwich lane on 2 floors. The staff are super…read morenice, the variety of clothes is vast for a shop this size, I was attracted to the shop by the window display- NICE SHOES! Great selection of dresses, corsets, skirts, tops & accessories, they do mens clothes too. Located near to the market and tesco metro. They do have a larger sister shop, but I didn't get the chance to go there.

Great shop near to Tesco Metro. It's easy to find if you navigate via this landmark…read more Handy if you are a fan of the Chains on Velvet club night at the Waterfront. They have really friendly staff that will help you choose some really varied styles. They have some great pieces of clothing and sell different coloured contact lenses. They offer the full kits and solutions for making your eyes look super freaky.