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    ICONA Avalon

    3.5 (65 reviews)
    Open Open 24 hours

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    Sylvia A.

    Well my Icona stay is now complete. I have stayed at All three. Icona Diamond Beach, Icona Cape May. Now Icona Avalon. Which is the biggest beach resort. They also have a restaurant. Outdoor Bar section and a much bigger resort. This one is the most expensive of them all. My first stay was at Diamond Beach. I love the small amenities that they Include such as chapstick, typical soap and lotion. They also now include a small hand sanitizer. They also have slippers that you can have. Robes and towels & anything else missing would be an additional fee. We prepaid for our room in advance and don't get me wrong we wanted the ocean view room and we paid dearly for it. My husband wanted me to have a very special mother's day. My mom was out of town so I couldn't be with her. I definitely enjoyed it. My husband said we had the high ballers room lmbo. That it is! We also ordered enhancements. The fruit Tray and the meat tray was super delicious! Loved the way they arranged the platters. My only disappointment was it wasn't in the room even though I pre-ordered it. So I spoke to the front desk and they got right on it. The bed was nice and comfortable and the room was nice and clean. The view was amazing... we were located on the third floor. I just feel like when you go off season and prepay you should get a discount which we didn't unless you call a few dollars a discount. This resort has ample parking. Definitely not a problem there. If returning I probably would stick to Cape May or Diamond Beach but "Icona" still is one of my favorite place to visit while in the New Jersey area.

    Premium Double Queen Bed Room
    Nehal A.

    Gorgeous hotel with beautiful interior. Most rooms come with in-built kitchen which is perfect for families with infants/toddlers. Pros: 2 min walk to the beach, hotel provides towel, umbrellas, beach chairs for free. There's pool and hot-tub, neither deeper than 5ft, open from 9am-9pm. Bar right next to the pool. Parking is free. Avalon sports facilities like basketball, tennis courts are 1 block away. Cape May is 20 mins drive away The hotel has two restaurants to serve lunch and dinner. Avalon Brewery Pub is the better option. Cons: Tiny elevator

    Second floor view
    Caroline C.

    We are presently in the middle of a stay at the ICONA Avalon. Recommendations from friends about how much they loved their time here and a chance to enjoy the shore after a difficult four months of life in a pandemic made us excited; however, we have been met with disappointment on multiple fronts. Worth mentioning that this facility is doing their part to keep more or less all spaces sanitized. There are hints of lemon disinfectant permeating the halls and hitting you upon entry, signage indicating appropriate COVID guidelines, all staff members in masks at all times, and a clear presence of cleaners. The ICONA IS very beautiful, but our experience has been less so. Times may be unprecedented, but good service isn't. We left our room at 10:45am and returned after 3:45pm to discover our room had yet to be made up for the day. When both of my parents expressed concern over this and requested attention on two different occasions, they were met with indifference and flippant responses. Perhaps they are more than overworked, but this hotel is not at capacity as it's not currently permitted so we are unsure of how this happened. The food is fair; I wouldn't say it's the draw of this place. The wait staff is comprised of nice kids that lack hustle on the work floor. Can't really fault them but can't say it made dining at the ICONA much better. I know it's unprecedented times and I don't want to put pressure on anyone, but with a hotel operating at less than full capacity per state guidelines and the prices they charge, the service has been close to infuriating. If our experience was this poor at less than full capacity, I can only imagine what things will be like when businesses are allowed to open up. Again, this hotel is nice and it has made positive impressions on many, but we are not one of them.

    Welcome celebration champagne.
    Marcella G.

    Absolutely beautiful! This is my fourth time staying here and it's an absolute must stay at the southern new Jersey shore points. It's redone and it has the feel of a small boutique hotel. Very clean, nicely decorated, and always friendly people working. It's right on the beach for a nice walk and in the summer they have an outdoor pool and bar right on the beach. When we arrived this time Justin checked us in and we were celebrating my best friends birthday and he sent up a bottle of bubbly for us to celebrate. What a nice touch :)

    Pool setup
    Marin J.

    I'm really surprised but the 3.5 stars. We just had a wonderful experience staying at Icona. Rooms were spacious and clean, staff was friendly and accommodating. Location is awesome, right on the beach so it's an easy walk to and from your room. Would definitely come back next year.

    Great time at ICONA Avalon, New Jersey.

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    2 years ago

    A little dramatic...arbitrary cut-off system. However, nice decor hence the two star review.

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    4 years ago

    Attended a wedding rehearsal dinner here. The food was great and the atmosphere was lovely as well.

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    Page 1 of 2

    Ask the Community - ICONA Avalon

    Review Highlights - ICONA Avalon

    We enjoyed the beach and appreciated the chairs and umbrella provided.

    Mentioned in 2 reviews

    Read more highlights

    Sun Retreats

    Sun Retreats

    2.6
    (23 reviews)

    It is Big Timber Lake that I recommend here. All is…read morecooperative except for the price.

    We came here with our toddler and newborn and my husband and I . Booked the trip 3-4 months in…read moreadvanced as a nice first family get away to relax and spend time together. We have family that have a seasonal spot and we're looking forward to the trip. I was greatly disappointed. There was no mention that the living area was in this condition and when my family and myself brought it up to the staff they continued to say they couldn't do anything about it cause we already had a good rate due to our family having a permanent spot at the campground. They just stared and didn't offer to Move our cabin or any resolution. The person that I would need to speak to was "off" or "in a meeting" the whole trip. Mind you there were plenty of other open cabins on our street and the next street. I wasn't asking for money. I was asking for an alternative to having my children and myself essentially in these conditions during our vacation. My first night after seeing this all I wanted to do was go home. Would have been better off and saved 700$. We knew during the trip since it was off season we wouldn't get to use most amenities like the pool or lake or other things offered and we're looking forward for a nice cabin and couldn't even get that. I would save your money or find another spot to camp if you don't already have your own trailer where you can be sure of the conditions. Pictures posted!

    Icona Golden Inn

    Icona Golden Inn

    2.7
    (82 reviews)

    So the room and service get 4 stars The pool gets 2-3…read morestars. Rooms still look good after the refresh. Pretty clean and well maintained. Love the mini fridge in the rooms. Beds are comfy Staff is friendly and helpful. Pool was nicely designed and lots of chairs/umbrellas given the space. All the chairs will be gone by 10:30am so get there early. Staff is helpful. Pool itself is not maintained quite how it should. It's cloudy and not the cleanest I have seen. Nice addition is the chase lounges offered on the beach. Nice upgrade.

    we went to the icona windrift in Avalon for breakfast. we walked in and waited for a hostess. no…read moreone showed. I stopped a busboy and asked he said he doesn't know where she is. he told us to seat ourselves. we went to get a high seat and they were all dirty with jelly etc on them. I then stopped a waitress and asked if someone could wipe them off. we then waited 10 minutes at our table for a waiter. he gave us menus another 10 minutes before he came back to take a drink order. the drinks never came. we did put a food order in. we waited 15 minutes for the drinks to come. I said to my family (6 o us). we are out of here. I stopped at the bar to ask for a manager. she said she was. I explained that I watched her on her cell phone earlier and drinking her drink while we were waiting for ours to come. we last ate here about 10 years ago and noticed the service going down. I said to my family this morning let's try this place again. we are done. will not go here again. .

    Desert Sand Resort

    Desert Sand Resort

    2.3
    (17 reviews)

    A-OK is correct! Visited Stone Harbor/Avalon for an engagement party this weekend and was lucky to…read moregrab a booking with my friend at Desert Sand. Where to begin? A lot of good and a lot of odd! Let's start with what I liked: + Great amenities for a beach vacay! Indoor and outdoor pools, super quick access to the beach front, ample parking for guests, nice sized rooms with a couple of different layouts, that you can explore on their website which is helpful. + Amazing location - quick walk to downtown area, easy beach walk, and close to restaurants and wedding venues. Pretty sure it was exclusively wedding guests staying here while we were attending. + Decent in-room amenities as well - we LOVE a hotel with makeup remover wipes. Free wifi, etc. The not so great: + Rooms are pretty bare bones and drab from a decor perspective. Haven't have an upgrade since the 80s? + The payment process was so wacky. You can "cash" in on a deal if you're willing to jump through hoops (at least in a not so busy weekend in October), like sending in a cash deposit, paying in cash upon arrival...and then getting a $50 visa gift card back. It was bizarre. I think finding accommodations here can be a challenge, so they'll continue to get away with it..but dang. Any seasoned traveller would say "WTF" to this process. + Like other reviewers have said, staff isn't super warm or welcoming. A fine option if you're looking for a cozy spot on the beach!

    We arrived shortly before our check-in time of 4:00 pm on a Friday night and had no problems…read morechecking in upon our arrival. We had an XE suite which included a common area with a microwave, kitchen sink, and large refrigerator as well as two separate bedrooms both with their own full baths. Each bedroom had two queen beds and a tv. The room was spacious and the shower was nice until we found out our water wasn't getting warm no matter how far towards heat we turned our shower handle. Our room was cold (which was okay - I enjoy sleeping in the cold) but the air conditioner was very loud and was constantly turning on. I thought my bed was comfortable and the bathrooms were nice. There was plenty of parking surrounding the hotel and lots of seats outside around the patio. I didn't mind staying at Desert Sands and it was more affordable than other options in the area. We didn't spend too much time in the room during our 2 night stay, but it wouldn't have been a big deal if I had to spend a little extra time in our room. It felt/looked clean. This was my first time in Avalon and I don't know when I'll be back but I would consider staying here again (as long as my shower had hot water lol).

    ICONA Avalon - hotels - Updated July 2026

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