A little Sunday shoutout to @INTEGRATED ROOFING SOLUTIONS & CONSULTING out of Riverton...
To the employee who came knocking on our door and decided to tuck your advertising BEHIND our clearly posted "NO SOLICITING" sign:
Seriously? Did you think that was cute? Funny? Clever marketing?
And before we hear the usual line:
"I'm not selling anything, we just want to look at your roof."
STOP.
NO SOLICITING MEANS NO SOLICITING.
It means:
DO NOT KNOCK.
DO NOT RING THE DOORBELL.
DO NOT LEAVE YOUR MARKETING MATERIALS.
DO NOT TRY TO EXPLAIN WHY YOU'RE "NOT REALLY SELLING ANYTHING."
It means WALK AWAY!!!!!!!!!!
Here's a free business tip: When someone has taken the time to put a NO SOLICITING sign on their home, READ IT, RESPECT IT, and keep moving.
Ignoring a homeowner's clearly stated request doesn't make me want to hire your company. It does exactly the opposite.
Business owners -- your employees are representing YOUR NAME every single time they step onto someone's property. Respect matters. Professionalism matters. And first impressions DEFINITELY matter.
If your sales strategy is to deliberately ignore a homeowner's wishes and then leave your advertisement literally tucked behind the sign asking you NOT to solicit, you might want to rethink the strategy.
Needless to say, Integrated Roofing Solutions & Consulting will NEVER be getting our roofing business.
And to the gentleman who left it: you got lucky I wasn't a little closer to the door, because I had a few words ready for you.
READ. THE. SIGN.
NO SOLICITING = DO NOT KNOCK. DO NOT RING. DO NOT LEAVE MARKETING. WALK AWAY.
It really isn't that complicated. read more