I feel a bit sorry for my son that he wasn't born to rich parents. We're not poor by any means, but…read morehe wears clothes that were gifts, hand me downs and maybe something we bought at Tots and Teens. Not even a Pumpkin Patch shirt in sight. I was hobnobbing with the rich and famous on Jarvious Road, and saw this delightful little baby shop called Peppin Boutique, it is a must visit for all parents. I browsed around a bit and saw the coolest little outfits, unfortunately they all came at a king's ransom. But there is a reason for this inflated price; items are designed by owner Kathleen Waite, and kitting your young one out with these outfits will give them the individuality they deserve. I recommend that everyone should buy one outfit here, even if it is only worn to family photo shoots. At least that way it will last forever.

'Pumpkin Patch' cater for 0-12yr old children & maternity wear, from head to toe. Over the years I…read morehave shopped here sporadically. Previously I used to find the clothing unfashionable: embellished with dinosaurs, cartoon characters, teddy bears or chipmunks on the front of many t-shirts or hoodies - however now things have changed for the better. Recently I purchased the aforementioned clothing without hesitation: stylish, muted coloured garments and extremely reasonably priced. They have regular sales, reduced clothing from $10 which is brilliant. The sales staff are fantastic, attentive, friendly without being pushy. I really enjoyed my shopping experience at 'Pumpkin Patch' and look forward to returning for more staple pieces soon. Also a NZ brand - just saying.

Value for money is key for shopping these days…read more "Cotton On Kids" delivers everytime. They stock children's clothes from 0-8?yrs I think. Having purchased a lot of items in store, both gender, I can honestly say (hand-on-heart) they are my one of the best! You can regularly find bargains and clearance items. I just purchased tees, hoodie and pjs for under $90, wow! They stock everything from jeans, tees, stretch-n-grows, socks, shoes, sweaters, cords, swimmers - you name it, except children's underwear. Love this brand:)

I know they say its not worth it, splurging on clothes for kids as they just grow so damn fast…read moreanyway, but if you have seen the clothing in this store you can see why sometimes it's worth buying quality cause er my gerd everything in this store is so damn adorable! Little Marc Jacobs anyone? If what you aspire for your kids is to be the best dressed tot on the block, a la Rachael Zoe, then this store is your go to fashion haven. I only wish I was about 20 years younger (sigh don't we all), so I could wear this stuff myself. And as I am not up the duff as of yet, I will have to settle on spoiling my little niece. I can deal with that.

This shop is "cotton on" bliss. It must be the flagship incorporating men, women & kids fashion,…read moreBody and Rubi shoes. It's the biz. They have bargains galore at the checkout ranging from woolly socks for $5, scarfs for $10, makeup bags $10 and the list goes on and on... I love the canvas charity bags they sell for $2 - I have many! Rubi shoes are decent - women's shoes from $15 (all ripoff fashionable shoes: Rubi stocks) I can't get enough of the kids label: vintage super hero tees, skinny jeans, high-tops, fab beanies ($6 with purchase) and rad gift ideas with their stationery & accessories. Love. Love. Very much. What did we do before "cotton on"??? Haha

This is a wonderful organic baby shop in Newmarket. Its great if buying something special for a…read morefriend, family or for your own baby like I did. When your baby is newborn its so lovely for them to be in the soft organic clothing they have available here at Naturebaby. As well as organic clothing, they also have bedding, furniture, strollers, laundry, toys, books and lovely skincare products. When I came here I wished I could buy everything as its all so beautiful and soft and just so organic.

My mummy friends, kids and I recently decided on meeting at The Fairy Shop for a coffee and a bite…read moreto eat recently as we hadn't tried out the new cafe in the revamped store. What a place to be sitting in the fairy shop sipping on coffee and nibbling on sweet cakes and treats. You order in the Fairy Shop, where you can browse the stands of toys for the kids, they even had little boy options too which impressed me. The pretty pink decor is happy and playful and this would be any little girl/boys dream come true. I hear they also do fairy birthday parties, now that would be fun! They have a lot of tutus for sale in different shades, plus accessories and fairy related toys. My coffee was creamy and chocolate layered, accompanied with yummy chocolate fish, and the cheese scone was also cheesy and tasty. I bought my nephew a chocolate brownie and he demolished this within seconds. Overall I enjoyed my afternoon at the cafe, and so did my friends.

As a little girl the Fairy Shop was my all-time favourite place. Wands, tutus, glitter, mushroom…read morestools, candles - it was a dream come true. I don't know how many birthday parties I went to at the Fairy Shop, and each time my stomach would be churning with excitement and wonder. Though I am now in my twenties, I still feel that same rush of excitement whenever I pass the Shop. And no, I'm not embarrassed to admit it. The fairy Shop may have moved location - it's a little further down Ponsonby Road than it used to be, however the amazing costumes and fantastical supplies you can buy there have only improved. If you want good quality, beautiful outfits that will make your child feel like a feel fairy princess then this is the one-stop shop for you! The new Fairy Shop still hosts birthday parties, so ring and book in advance and be prepared to rock your little girls' world. A new addition to the Shop is a fairy themed cafe, so parents you can relax over a delicious cup of coffee while your children marvel at the wonder that is the Fairy Shop. Bonus: You don't have to have kids to enjoy a sweet treat from the cafe and oggle at the delightfully beautiful, glittery costumes. I do it frequently!

Right on Queen Street beautiful Christmas windows & The only ones we saw in Auckland. They were…read morebeautifully done, music played at the puppets moment. The store was closed. We went inside looking for luggage and passed beautiful clothing and housewares. Santa was keeping Children busy. Luggage was around $1,000 so we moved onward

This was a wonderful find! I was in desperate need of socks, ha ha! My brother was looking for a…read moresweater and they were very helpful in pointing out where they were. There were several reasonably priced ones. Everyone was so kind and helpful.

It gets really cold in winter and sometimes you have to forgo appearances for warmth and so I turn…read moreto Peter Alexander for my pajamas. Why pay full price when you don't have to? You will find sleepwear for both men, women and kids, boxers for guys and girls, knickers, slippers and a range of gift items. Perfect for teenagers. The prices here are fantastic and if you like prints and colour then you will find something here for at least 30% off. Most of the time the discounted product has additional discount on it. I once got a $80 pajama set for $25. The prices here are incredible. The sleepwear is good quality and there is a huge range of product in store always. The staff are very helpful and sometimes the manager actually wears pajamas to work. I suppose she can get away with it because these pajamas often border on the line of what is called 'lounge wear' and she is promoting product in store. Either that or can't be bothered getting dressed for work. Her service is exceptional though.

I go through tights like they are disposable plates and therefore hate paying too much for them…read more Usually I stick to Countdown as the last two pairs I managed to ravage after one wear, it doesn't matter how much I pay for them. So when I finally decided to have a look in this shop I was more than pleased to see that there was an entire back wall dedicated to tights, leg wear, hosiery or what ever you want to call it. This is how cheap, $25 tights original retail then discounted to $12, then take 40% off that, amazing! There were others for around $4 and at these prices who cares if you only wear them once. This outlet stocks Bonds, Voodoo, Holeproof, Jockey, Berlei and the like for men, women and kids. If you had a small child it would be a good place to come for cheap kids clothes. And socks! you can never have too many socks, they get misplaced or one will go astray or the right colours are in the wash. At $3 a pair you could have a months supply and need not worry. Great store to pick up basics.