** - Above and Beyond Customer Service**…read more I had a truly outstanding experience at Ron Jon Surf Shop in Cocoa Beach this Father's Day. I initially came in to purchase a 9-foot board I had my eye on. After deciding to buy it, I stepped out briefly to grab my son so he could help me load it into my truck. When I returned, the board was gone--needless to say, I was extremely disappointed. I spoke with a salesperson named Dave, who explained that the board actually wasn't supposed to be on the sales floor--it had been custom-made for the shop and was pulled by the general manager and placed in an office. Even so, Dave didn't stop there. He took the time to listen to my situation and understand how much this meant to me, especially as it was intended to be my Father's Day gift. Dave went out of his way to help and connected me with the manager, Chip. Chip took things to the next level--he made calls to the general manager and even reached out to corporate to see if anything could be done. After about 45 minutes of effort, he came back with incredible news: they got approval to sell me the board. Neither Dave nor Chip had to go to those lengths, but they did--and that level of customer care is rare. They could have easily said no and moved on, but instead they went out of their way to make my day. As a local, I'll be out riding waves on this board and proudly telling this story. Ron Jon didn't just sell me a surfboard--they delivered an unforgettable experience. Thank you, Dave, Chip, and the corporate team for making my Father's Day!

This store makes me want to say, "No wayyyyy.....way!" and "Excellent!" and "Nothing was bogus" -…read moreaccording to Bill and Ted (it's making my son cringe in the background). Largest surf shop in the world at 52,000 square feet of cool, rad, and gnarly, awesome things (shirts, jewelry, swim wear, accessories, beauty products, home decor, surf boards, rash guards, sunglasses, etc). If you can walk out without buying a shirt, keychain or sticker, I would either be impressed, or think something was wrong with you. Free parking (time limit) in the back of the shop. Long arse lines at all the registers, but that's a testament to how popular this place is. My husband who is an (ex-)surfer, totally loved this shop. He said visiting this store was one of the highlights of the trip.