Local handicrafts, homemade fudge, souvenirs, even some imported stuff - this is totally a hidden…read moresmall town gem. Absolutely adorable on the inside and the service is so friendly.

One of my favorite gift shops !! I always find something there and prices are okay…read more Great selection of items

I love this shop. I usually go here around the holidays when I'm in town and can always find a…read morepiece of clothing or accessory to add to my jewelry. All staff is very helpful and super nice. They have another location in Minocqua but I haven't been there yet.

I absolutely love this store . It's my favorite clothing store in the entire area . Very cute…read moreclothing . They have a lot of Free People clothing which is my favorite brand. The owners and help are very kind, helpful and always have a smile on their faces . If you live in the area check out this store . I know you'll love it !

I've bought here before, and I would like to go more, but they are literally never open. I've…read morestopped twice now, once on a Monday around 5:30, and a Tuesday at 5:15 just this week and they were closed. Says they are open until 6, but I guess not? I don't know how downtown businesses stay in business with their limited hours. I guess a lot of people don't work during the day?! I would like to shop local, but if you work an 8-5 job, good luck!

Very helpful and friendly! Looking for formal wedding attire and after a long search in Madison,…read moreAppleton and Mall of America I was thrilled to find exactly what I wanted, highly recommend.

This is found inside The Tanning Studio. A wide variety of clothes and shoes. Reasonably priced…read moreand really offers stuff you would probably love to take on that trip that you are tanning for! Also, carry swimwear. Friendly staff

Isaac's is a great find in Wausau's river district…read more It has a boutique feel, but without the snotty attitude. It carries a selection of clothing and accessories that seem to have something for most styles. It's not a low-end store by any means, but for the type of store it is, coupled with being a local shop, Isaac's is a must visit even if it's only to browse. The handbags, from Bagallini were a surprise, though. It's hard to find that brand outside a travel-oriented store. Somewhere along the way, the knowledgeable employees managed to direct me to the reason I actually stopped in: the Crabtree & Evelyn and Thymes fragrance lines. Surprisingly, they not only carried a full line, they also had the newer ones. There were some of the discontinued ones on clearance. That's always nice.

Interesting clothes! Diversity arts to wear! Fews are wow! If you love to wear FUN clothes, go…read moreand find what you like to wear! Also different jewerlry to match!

This fun classy boutique is one of a kind! If you're looking for original womens' clothing with a…read moresassy fun flair, look no further. You'll love the music playing throughout and the personal attention by the owner. The displays and merchandise are always changing. Original jewelry, glasses, books, cards, CD's, stockings and more... Love, love, love Panache!

Super cute local boutique with really high quality, chic women's and baby clothes. The owner is…read moresuch a fun person to chat up as well.

From the owner: ASSEMBLY is a brick and mortar retail shop specializing in clothing, jewelry, and small goods for…read morethe modern woman