Great service - the way it used to be and the way it ought to be. Pete the owner is great... knows…read moremore about Bikes than I could ever know... we were trying to figure out if he sold me my last bike decades ago elsewhere :) He's an honest guy who wants you to be happy and comfortable with your adventure gear. Wildside is a local shop that cares about its community and customers. Check them out!

Stopped in w 2 Schwinns fresh from a 20 year hibernation in our garage and Jimmy got the tires…read moregilled in under 10 mins. He told us the oldest one needed a special tire and he could order one for us if we wanted to leave it. Wanted to give a tip but we didn't have enough change so here is my review! 5 stars! Great customer service from the moment we walked in greeted by the counter person and when we left by easy going Jimmy! Thanks we will be back!

I bought my daughter a bike here a few weeks ago. It was such a great experience. We needed a…read morebike RIGHT AWAY for a big bike trip. The guy at the desk helped us find just the right bike for her. She didn't like the new ones, so he showed us one of his used bikes. She fell in love with a bright blue one (hard to find in girl's bikes!) I loved that he was able to tell me the pros and cons of different bikes, and that he knew what her size would be, and he held up the bike while she hopped up and sat on it, and he taught her how to use the gears. I asked if we could take it right away, and he said, no, the used bikes have to be checked over and oiled up before they are released. But he said it could be ready in time for our 1pm departure for the bike trip! The next day he called to say it was ready early, and when I went to pick it up, he carried it out for me, fixed my bike rack which I had not installed correctly, and made sure all my bikes were correctly placed. He loaned me a bungie cord, even though his store sells them. What a great store! We've been here before, buying a bike for my son, and bells, a basket, a portable bike pump, helmets, and knee and elbow pads. We've drooled over the bike racks, tag alongs, and trailers. I had my bike serviced here once, and it was done in a few days. Sometimes there can be a wait when the store is busy, but that is because they are helping other customers. Also the store can be crowded because there are so many bikes! But we've never had a bad experience here.

They fixed my bike but I noticed they sell nazi style inner-tube caps. Bought a pair of confederate…read moreflags and threw them in the store garbage. They no longer produce those, so if you see 'em for sale there again they're stolen. Bunch of other nazi/fascist insignia on innertube caps as well. Not rich enough to throw them all away. Was so weird seeing that in a simple bike store.

My wife and I rented bikes from Budget Bicycle Center this May to ride on the Capital City Trail…read moreand the Lake Monona Lake Loop. The ride was beautiful, the weather was perfect and the bikes were excellent for our purposes. Great service and advice, and an excellent interaction all around. 10/10 would recommend this bike shop for anyone wanting to rent bikes for a cruise around Madison.

They do a good job but they are quite expensive and no student discounts, which is a drag…read more I guess to me, the name implies that they are moderately priced and perhaps good for people and students who are on a tight budget. Compounded by their proximity to campus and tons of students. They know what they are doing, so they will do a good job fixing your ride, but if you are expecting middle range prices, it would be best to go elsewhere. Including fixing flats.

Excellent customer service! Kate spent nearly an hour with us getting our son set up with a bike…read morefor college. She was knowledgeable not just about bikes but specifically the needs and concerns of Madison students. We're customers for life!

Ordered a new frame with an integrated seat mast that needed to be cut to size. Went to multiple…read morebike shops around town that all said they couldn't do it or would need to charge astronomical amounts. Took it to trek and they sized me up and had it done in a day for pocket change. Great customer service and they really know their stuff. Would recommend coming here no matter what kind of bike you own.

Jeff and his crew at Revolution are really amazing. I could tell right away when we entered the…read moreshop that this was a solid spot--a family, commuters, and no one batted an eye my Lycra-clad teen racer. Jeff and the mechanic working that day took care of my kiddo's tire blow-out and provided solid advice on keeping it together so that he could race again the next day at a cyclocross series. They have a great selection of gear that I pursued while we were there and Jeff pointed me in the direction of a quality tire gauge to help get a more precise tire pressure. Super grateful! Definitely will be back.

I don' leave many Yelp reviews and I hesitate at leaving bad ones. Especially because I found the…read moreguys at Revolution to be friendly and believe each truly wants to provide good service. The problem is there is no coordination between them which I have come to believe is due to poor management. In July I sent my Trico bike case to the shop and later, Chris confirmed by phone it was there. But when I ended 10 days of Wisconsin bikepacking there, I was unsettled for a few minutes as they couldn't locate my case. I could tell they started doubting they ever had it. Fortunately I could quote Chris's name and he happened to be present. He found the case. So no biggie. But a potential red flag? Let's move on. I left my bike to be packed up and sent home in the Trico case...along with a new spare tire, lent to me by a friend for the trip. The last thing I remember is the tire on my handle bars in front of the check-out desk and being reassured there was no need to tie it to the bike. When I received the bike, it arrived in a CARDBOARD BOX, not my Trico case. And...the tire was missing. And...a part of the front axle was missing. (which I didn't realize until after riding a week or so when my mechanic freaked out bc the fork was compressed a little) I want to be clear, there was no shipping damage to the bike; cardboard boxes are fine, but i spent $300 on a hard case and I wanted it back. I also wanted my friend's new tire back. I called Jeff, the manager, immediately after unpacking my bike. Within 24 hours, he was able to find the missing Trico case but not the tire. I could tell he doubted I had left the tire, but I sent him a picture of the tire on the bike. He offered me a used tire as replacement which I refused bc we're talking my friend's tire here. Jeff refused to send me an equal replacement. I received my case (empty), but I'm out $65 for a replacement tire I bought for my friend. Bringing up the missing axle piece would have been futile a week into this mess, so it didnt come up. MORAL: If your equipment is being handled by more than one person at Revolution Cycles, monitor that equipment. Get names. Take pictures. Ask for receipts. Keep watch. Or you may find yourself writing way too long reviews.

A few years ago I bought a used bike rack from a friend. Since that time it's sat in my basement…read moreunused. I'm now moving across country and need to load up my bike and hit the road, except... I have no idea how to use this bike rack and the manual is no longer online. Oops! Someone else managed to get the bike precariously perched on the rack, upside down, but it wasn't stable enough for a long drive. So I swung into Erik's and asked for help. There were only a couple of customers and a couple of employees, but the wait for service was long. I wasn't a paying customer, though, so I'm not going to ding them for that. One of the employees came outside with me, took one look at my upside down bike, and immediately got down to business showing me the proper way to load up a bike on the rack (hint: that bar I didn't know what to do with? It was SUPER important) The help was much appreciated, and if I was sticking around Madison I'd be happy to go back in the future as an actual customer.

These guys suck so bad. Pretentious losers seem insulted that you would want to buy your first…read moredecent bike here. Maybe if you're looking to spend a few grand on one they talk to you like a normal person?

A bike shop is all about trust and service and I am happy that Middleton has a shop that delivers…read moreon both accounts. I especially like that when they tune up a bike they clean it up and check it out from top to bottom. I've never bought a bike there so I can't speak to that, but their service department is the best I've found in the Middleton/Madison area.

The owner was angry and abusive. I brought in a bike I bought the day before to ask about a problem…read moreI was having. I wasn't being confrontational at all. He started yelling at me and said I was trying to screw him and told me to never come back. I still have knots in my stomach from the experience. It was very strange. I wouldn't recommend ever going here. If you do, make sure you don't go alone! There are so many great bike shops in Madison that are much more deserving of our support.