This was a pleasant surprise for me while arriving in Florence!! Our driver dropped us off at our…read morehotel and he casually mentioned that this perfume shop was the same one filmed in the movie "Hannibal" . Say less... ...made my way over to the shop and walked around four or five times before approaching the nice ladies behind the fragrance bar. Told her what scents I liked and she picked out three for me. The one I bought she put in my arm and told me to walk around and sniff it for a bit and then come back. I did just that and bought the big bottle. It was worth every euro that I paid for it! Good thing is that they do have an online store and will ship to the US!! I plan to buy another bottle just so I have a back up!

Beautiful profumery -Santa Maria Nouvella in Firenze. The oldest known pharmacy in the world, is…read morehidden just around the corner from the Basilica of Santa Maria Novella. Established in 1221 by Dominican friars, the pharmacy still produces natural and herbal remedies, soaps, and fragrances displayed a beautiful historical building. My favorite lotion - Santa Maria Nouvella Milk is no longer produced. I found a new fragrance - Angeli. The room diffuser Europa is my favorite. Highly recommend visiting Officina Profumo Santa Maria Nouvella.