This is a nice spacious shop with plenty of parking and a cafe next door! Perfect…read more This shop sells awesome clothing - it has a whole stack of the Federation range (today I discovered a tshirt in a colour that wasn't even listed on their own online store; and which I now can't stop thinking about). Today I discovered they even stock that super cool label Wild Fox here. Lush. One day when I have heaps of money I'm gonna buy heaps of that and wear it to Coachella. I found the staff friendly and they put a clothing item I was wanting to try on in the changing room for me while I continued to browse. I did spot an amazing cat sweater for sale too (brand was Mr Gugu and Miss Go). Basically if you are after some awesome clothing , chances are you'll find something at Laundromat.

This store is a very recent discovery for me and I'm worried that now I've found it, I'm going to…read moreend up spending all of my money in here. They just have everything I've been looking for. Grey sweater: check. Doc Martens: check. Nice colours of Vans: check. They stock labels like Federation and Wildfox that I haven't seen in many other stores around the city, so you know you're almost guaranteed to be the only person wearing anything you buy in here. It's by no means a cheap store but all of the clothes are really well made and they're really different to items you'd find in chain stores. The store itself has a whole warehouse vibe to it and is really spacious with exposed brick walls and concrete floors. I love the fact that it's got a kids section, they've got some really cool printed tees and dresses that I kind of want for myself! Really must try to keep myself out of this place.

Little Stitch opened recently in Newmarket. It's a multi-brand womenswear store that caters to 30+…read morefemales. The best thing about the place, is that it stocks a lot of brands you don't see around the place. Mostly American labels, but others thrown in too. They're going to be getting in Rachel Zoe's range. Other highlights? Their cashmere and bags. My mother bought a dress from there recently, a navy shift. The pricing is on the higher end - this is nice stuff. I can imagine Remuera moms coming here and blowing a tonne of cash. Little Stitch is situated right next to Dry & Tea in that pocket of Newmarket behind Rialto that seems to be upwardly mobile of late. The store is pretty small but very clean and light and they've used their space really well. There are ample mirrors for those who are vain. Kidding. Kind of.

I was pulled into this store by the defiant pops of color I could see from the street itself, so…read moreeven though I was running late for an appointment I had to go in and take a quick look. I kinda both wish I had and hadn't, if I hadn't I wouldn't have discovered such an awesome design aesthetic but now that I have I wouldn't still be sitting here craving everything in the store. When you buy from Pia, you can guarantee that you will be only one of a few fashionistas Auckland wide with the same piece. The clothes in these shops are irreverently fun. And the prints mad, but in a totally good way. I have to give props to the cute male shop assistant who set me up in a the changing room and picked out a few different peices for me, who was just chatty and friendly and well dressed himself. Get in here girls, now!

Finally seeing her name up in lights, Pia is putting her graphic design degree to use alongside her…read morepassion for fashion. What started off as an online business eventually made it to the suave streets of Parnell. Located next door to the Chocolate Boutique, this gorgeous store is not hard to find. With one of a kind garment's, Pia has made the effort to make her works of art truly unique. From coming up with the beautiful patterns, to printing them onto fabric and assembling the garment, this beautiful, feminine clothing line is all New Zealand made. I came here the day Pia Boutique opened their store and purchased one of her stunning Neon Aztec Frill Dresses. Florescent orange, back with a funky black and white pattern at the front, I just know this dress is going to be perfect for both summer and winter seasons to come. I cannot recommend coming into Pia Boutique enough. The store is glamorous, the garments are stunning and Pia herself is absolutely lovely! The entire Pia experience is one of a kind. Its young designers like this that will remain on the fashion scene for years to come. Pop on down to Parnell and start supporting this fresh New Zealand designer!

I have now on three separate occasions tried to contact this company in the last two weeks with…read morezero response. I received a faulty item and I am trying to rectify this but this company has not bothered returning my messages whatsoever. Terrible customer service. Really awful. Don't waste your money! I now have to contact my bank to reverse charges.

Here's why I love Augustine : this is the place to come when you need a fancy dress for fancy…read moreoccasions i.e weddings , cocktail parties and so on and so forth . Their other brand Charlo is for ladies with a more ample figure ,read -voluptuous . They have bags and shoes and other small accessories . Staff are helpful and they sell online too .

October Reign in Newmarket is a stunning little store located on the fashion forward Osborne…read moreStreet. Here you can be sure to find the perfect outfit for most occasions. Although they have quite a few items on the expensive side, there are still quite a few garments that are reasonably priced. At October Reign they not only sell beautiful woman's clothing but they also have shoes, jewellery and belts. At the end of last year I went a little crazy and purchased the most beautiful Camilla dress from their store. 100% silk with hand stitched crystals, the dress is phenomenal. There is no parking available on Osborne Street however parking is easy enough on Teed Street.

This little 'boutiquery', yes I may have just made up a word, specializes in high fashion dresses/…read morewedding dresses and millinery, I.e the most amazing headpieces. If you are after that special item of clothing for a special occasion then I would recommend looking in here before you try anywhere else, if you have the cash at your disposal of course because like most beautifully made things, they don't come cheap! When you shop here you are guaranteed to purchase things that are one of a kind, to really put you ahead of the fashion 'glitterati'. One of my friends used to save up all her loose coins every year pedantically so she could buy one of these finely constructed headpieces for the races, in which she entered fashion on the field. And she would forever be being complimented on whatever style she had chosen that year, having been Coiffed to within an inch of her life. Yes Natalie Chan designs for a certain kind of woman, one that was born to stand out!

I have a few Ruby pieces in my closet, which take pride of place over everything else in there. I…read moreguess my other clothing must feel pretty neglected sometimes, the way I take care of my Ruby stuff! No floordrobe for these items! My little sister originally put me onto this boutique, as she's an edgy little hipster who has her clothes bought for her by my sucker of a mother, for those of us who actually have to save up and buy a ruby piece ourselves. It is worth every cent. The clothing is New Zealand made and is truly unique, you can be guaranteed that you won't be looking like every other girl who shops at glassons, though now the secret has been let out of the bag there may be slightly more Ruby aficionado sightings around town!

Ruby is one of my favourite more recently established New Zealand brands. The collection is always…read moreconsistently beautiful and unique, with fabrics such as silk and wool frequently dispersed throughout all the seasons. Ruby Newmarket stocks a range of other tasteful brands, including Tallulah and Cameo, and also Ruby's recently emerged sister brand, Liam. You will also find Ruby's footwear and jewellery lines stocked here too. All the shop attendants I have met at Ruby Newmarket have been quite helpful and chatty, always knowing quite a lot about the garments and making tasteful style recommendations. Although not cheap, Ruby is a classy alternative to the typical dark and black New Zealand design aesthetic you tend to see in some of the more established New Zealand designer stores.

When it comes to higher end New Zealand womenswear, Kate Sylvester is definitely something you…read moreshould put on your list. She makes very wearable clothes for a wide variety of ages. The staff are pretty nice. I don't know if it's because they know who I am now so they're extra kind to me, but they're pretty cool nonetheless. Helpful, friendly, etc. There's the Kate Sylvester line and the Sylvester line, which is less expensive and more casual. Both are great. The pricing isn't actually too bad. Pretty much everything is made in New Zealand. She also does eyewear and jewellery, and the stores stock Benah bags and collaboration Douglas & Bec accessories as well.

Kate Sylvester is one of New Zealand's most iconic design names, with a number of outlets located…read moreboth in Australia and New Zealand. Her pretty, feminine frocks and blouses each season are always a winner, however there is also always a selection of more casual attire as well which is perfect for the weekend. Unfortunately I was a bit disappointed with the service at Newmarket, the shop assistants seemed more interested in doing shop duties than attending to many of the browsing customers looking through the racks. However my mother has only had positive experiences there, so perhaps this suggests their pleasant customer service is targeted at a particular customer group?