I have been following this brand since its inception on Instagram followed by their their first brick and mortar location. I was able to go to the Grand Opening to see how far the brand has become. Considered me impressed!!! I talked with the owner (Tuskegee University alumni) on the business concept and was informed about the struggles of some students at HBCUs when it came to clothes representing their various universities so the ideal of affordable HBCU collegiate ware with a twist was born. The store is constantly expanding its selection, but the universities represented that I saw today were Tuskegee, Texas Southern University, Prairie View A&M, Southern, Xavier, Howard, Grambling, Morehouse, Spellman, to name a few. The prices are reasonable for the quality of material being used. read more