There's an REI in Reading. May you never face the crowds again. In addition to ample parking and a convenient spot just off 95, this particular location offers another huge benefit: available inventory. Having scouted three other locations, only to find a recently price-plummeted Patagonia down sweater to be completed sold out, REIading came to the rescue. On the final day of the sale, the sheer square footage of the space made it feel comfortable abuzz, and there were enough associates to have questions answered when needed. Maybe Fenway's closer, maybe Hingham's larger (?), but this stand-alone keeps out neighboring crowds and ensure stocked shelves. When you're freezing like whoa. read more