i love going into Cali's: personal service, friendly and…read morevery expert advice and help. The selections are varied~, Interesting to go through, and always a delight. 5 star review

Lovely clothes and jewelry at super reasonable prices. I've found some really unique interesting…read morepieces that would go for twice the price at a shop like Anthropologie (it's that style of clothes). Great news for my closet and my wallet! The jewelry is unique and a lot are made by local artisans which is also very cool. I The store is fairly small but the pieces are really nicely curated. There's also a small sale section in the back where you can get an even better bargain. The focus is obviously cotton but overall you'll find a variety of textiles and materials. Upstairs there is a home store which is pricier but the goods are fantastic. Amazing decor pieces like beautiful glass orbs/vases, metal straws, gorgeous edison bulb lighting fixtures, lots of chalkboard, tin and reclaimed wood. Minimalist and rustic. It's hard to really buy a lot here if you're on a budget but if you're looking for a nice statement piece for your home this place can provide. It's a shame it's a few hundred miles away from my house, otherwise I'd shop here all the time! But whenever I'm in TC I go out of my way to visit.

I really want to love this place, but.... Sizes for those of…read moreus women that are XLs forget about it. I live in TC and really want to support this business. But if you aren't a small or medium, no clothes for you...

Great service! Staff even went to basement for off season merchandise that I needed for trip!read more

I only frequent this store a few times a year, but each time I manage to find a few things I cannot…read morelive without! The sales staff is very helpful and always have great suggestions. I just wished I lived closer (I am sure my husband is thankful we don't!)

I love this store and always have. I've purchased jewelry and a 90.00 sweatshirt recently. Upon my…read morelast visit the owner followed me out and looked at me and my bags like I was stealing. I hope she reviewed her camera footage and discovered that I didn't steal or touch any item! Her judgement based off my looks was telling. I will never come back!

This is a hidden gem in Leland. Great clothes, jewelry, and shoes at multiple price points. The…read morestaff is always very friendly!

Wonderful shop. Quality for the price point. Customer service was fantastic. I bought several…read morepieces I am in love with.

I really like this store. The selection is kind of small and kind of expensive, but very high…read morequality and really cute. They have a lot of brands that are well-known for being comfortable and soft-- think hardtail and theory. They also have really cute swimsuits, scarves, handbags, and other accessories. It's nice to have a place to pick up some of my favorite brands in Glen Arbor, especially because the clothes are perfect for that 'up north but have recently showered' look. If you're in the price bracket, definitely stop by.

I highly recommend this store. The owner has curated a terrific collection of clothing. The…read moreclothing is of high quality. The fabrics are soft and comfortable. The owner and staff has a people-first approach. They genuinely care about their customers and go the extra mile for them.

Passing thru from Virginia to Harbor Spring with bikes on back of Porsche. Inadequate Thule bike…read morerack would not keep bikes secure at highway speeds. Henry & Alan went above and beyond to help get the right rack that could tolerate multiple bikes for long distances. These two gents are the best of Backcountry and Northern Michigan!!

If you're an outdoors person, then this store which is located right downtown TC is your paradise…read more They have everything and I mean everything from Black Diamond carabiners to Arcade belts. Shoot, you'll even find camping chopsticks. The staff is extremely knowledgeable, friendly, and outgoing. The other backcountry may have other stuff, but there's just something about downtown that makes you want to buy stuff. Check them out for all your outdoor needs.

This store is so cute. Sometimes in tourist towns you get stores that are full of trash, tchotchkes…read moreor materials that are not high-quality. This is neither. Everything in here was so cute, the quality of all the goods was very high, it felt very Michigan and of Traverse City without being a copycat of anything else. It is fully itself. Everything in here was something that I would wanna wear at any point in my life. We got so many stickers and souvenirs for our friends and family because we loved it. It's the best souvenir store in all of Traverse City. And the cherry on top was Nick. Nick was the most personable and amazing store clerk we have ever met. He was happy to hear our stories, share his own, and give us his feedback. Nick should have a raise. We love Nick. Everything about this store was made better by the fact that Nick was working here- and it was already a great store. 100% recommend, everyone who visits Traverse City should visit this store and Nick should get a raise. Thank you!

This store is more than just a place to buy a T-Shirt or a souvenir.... it is an opportunity to be…read morepart of a movement.... their love for Michigan and all things of the sort is so strong you can feel it in every part of the displays and products. The service is top notch and they are excited to discuss each product and who makes it and designs it and where it comes from. If everyone was as passionate about what they sell and what they stand for as these people are, there would be Peace on Earth. Every community needs a place like this... a place that stands for more than just T-shirts and slogans... a place that believes we can all do our part to make where we are a better place.