Thanks Yelp for the complimentary tickets and experience! A great time shared with my friends indeed. This is my second year winning tickets to this event and I must say it's getting bigger...and better each year!
The Broccoli City Festival is a annual event, in its fourth installment, that is centered around all things encompassing green and clean living promotion. It is a festival that uses music and the arts, as its platform to engage, encourage and educate young urban millennials on healthy eating and environmental sustainability. The concept is hip and an ingenious way to attract and promote the "green initiatives" to urban youth who in some cases may have never even seen a farm, know the origins of foods they eat to actually seeing fruit growing on a tree.....and yet alone have not realize the importance of concepts like recycling beyond an aluminum can or paper cup.
The festival is an all outdoors event. Even though it was a cloudy-dreary day, the vibe and energy was still high. From the corporate sponsor tables to the local vendor food/products...everything was appealing. I particularly enjoyed learning all that Toyota was doing under the "green initiative" umbrella...to winning a case of the new '1898' all-natural soda products from the Pepsi table. Look out for this product folks. It is an amazing, tasty new line of all-natural cola drinks from Pepsi that's soon to hit local stores everywhere as I was told by the Pepsi rep. I even was lucky enough to score a free Under Armour "Go Green" t-shirt which I am sure to rock in the gym this week.
The crowd varied in age. From the 'Tweens' to the 'In Betweens'....to 'Seens!' Everyone was under one roof having a good time it seems. I was able to see a couple of the local acts, but was not able to stay into the late evening for the main acts. I wish I had more time because it really was a cool, worthwhile event. The main acts included: Future, Jhene Aiko and The Internet....all big hitters in the millennials music space right now. As for the food, there were many local vendors and popular food trucks that everyone know in DC to choose from (i.e. Puddin', Loco Moco Tex-Mex, Kabobs, and Ragin' Cajun). I will admit the lines were too long (over 30-45min. waits I heard)....so for me...I choose to wait til later, after the event to grab a bite. The music vibe was the best. From local artist performing, to DJ's spinning...and a great highlight of watching a local painter create a live art "Prince R.I.P." mural in front us....it was amazing.
In all, a great event for sure! Although it was a bit unorganized initially at will-call to get in, I am a fan of this event and the green initiative it sets forth to cultivate living a healthier lifestyle within the DC community....particularly low-income communities, like the southeast (SE) section of DC that oftentimes don't have a large number of healthy eating outlets, grocery chains like Wholefoods, and Mom's Organic readily-accessible to them to choose or afford everyday as a healthier path of living.
Music is one of the most powerful conduits and ways to bring people together. The combination of live music, live art, and vegan/vegetarian food vendors was evidence that the Broccoli City Festival is onto something.
Thanks Yelp!... and DC's CM Kimberly S. for the experience and allowing me to be a part of the event. Look forward to next year! read more