I viewed one of their properties earlier today and was very disappointed in how the unit was…read morepresented in the images on both their site and Zillow. I wanted to share them with you.
In the attached images, you'll notice the really nice and colorful one (enhanced with AI), and then you'll see the reality of it. Take special attention to the tree's. There's a beautiful backyard with a tree on the left hand side as you go into the backyard. It isn't there. But there is a tree in the middle of the backyard, it just doesn't exist in the AI enhanced photo. Oh, and obviously everything else in the AI enhanced image that looks so enticing for any prospective renter doesn't exist. They called it a "private oasis," I'm not kidding. I attached that screenshot as well.
I can kind of understand real estate companies using AI to slightly enhance a property's photos. I also understand that not everyone is a photographer and good photographers cost money. But this is just outright lying. This is such a waste of time for so many of us.
On top of that, and this is one you'll want to pay special attention to, they're passing off a 30% fee to their tenants that's based off the rent. This should be paid by the owner of the property. With some deep dives it seems like it's an Alameda issue, but it's still so much money to put down for a rental that you'll never get back. This is outside of your deposit mind you. And what's crazy is, I would have considered this fee had I not been completely misled. And to add to being misled, the place was NOT in good shape. Vincent (the agent) told me it had already been "cleaned" but it very clearly had not. The kitchen specifically stood out.
All I ask is for real estate companies to just be transparent with their listings. This involves everyone's time and money. This was a very icky first impression and now I know to avoid Cerda Zein. There's so many good, honest renters out there just trying to find a good roof over their heads. I'm one of them. Please consider this as you deal with this particular company. I've been looking for a few months and I've now come across 2 really shady real estate companies, which led me to being a Karen posting about it. One owns the majority of Berkeley (Premium Properties) and this one (Cerda Zein) owns a lot of Alameda. If you decide to rent with them, please don't eat that 30% fee. That's NOT normal. I know people can be desperate but this is a racket. And if you do decide to rent with them, please do some research on them before forking over that lost money. It's all online. I say this as someone who's been renting in the Bay Area for a few decades.
UPDATE: I can't respond to Jose C's messages he sent me so here ya go. You're in for a wild ride.
Hi G R.
Jose C : Thank you for the feedback and for giving us the heads up.
* I really appreciate your understanding.
Jose C : We do have one correction: the property absolutely includes the private yard shown in the listing.
* It does Jose, but it is NOT like the photos. This is the point of contention.
Jose C : Calling it a "private oasis" simply refers to having your own secluded outdoor space.
* Fair, but why the manipulated photos (old or new) it doesn't matter. New tenants are led to believe that's the current state of the unit, as advertised in the listing on your website here. - https://cerda-zein.com/property/rentals/1105-park-ave-b
Jose C : As for the "AI-generated backyard", AI usually makes yards look better, not greener with weeds.
* That's such an interesting take. Did you see the photos I posted from 5 hours ago compared to the listing photos? There's no way you're arguing that the photo on your listing was worse than what I posted. Weeds? Oh man. Your images are gorgeous. When I saw it, it had ZERO grass or plant life. The backyard looked like garbage. The photos I posted are backing that up.
Jose C : The photo wasn't AI-generated, it was an older photo from a previous marketing period that inadvertently cycled back into the listing.
* Jose, look at the photos you guys posted on your site and alternate rental sites. There's tree's misplaced.
Jose C : Judging by the bare trees in the background, it was likely taken during the winter. The green ground you see appears to be seasonal weeds, not artificial landscaping.
* Holy moly, so the photo was taken during winter? It had a tree on the left hand side back then and a lot of additional plants and grass? Again, please review the photos I posted.
Jose C : Again, thank you for bringing it to our attention.
* This doesn't feel sincere at all, you fought me on the obvious facts I provided. (Picture evidence)
Jose C : We have updated the listing photos to better reflect the property's current condition.
* I would certainly hope so, that was the point of my Karen post. But you're still asking for an $800 fee from a new tenant. That's insane. But good luck.