I found this jewel of a sports store hidden next to a cigar place. Lots of great stuff and great…read morecustomer service. If he doesn't have what your looking for he will find it for you. Been there several times and never disappointed. Great place to get stuff for Birthdays, Father's Day and Christmas .

Thank you! These guys are great. So glad I was able to view the inventory on line in advance. I…read moredrove down from Steamboat and was in an out in 20 mins! These guys saved my trip!

I've played sports my entire life, including through college, and now my kids are into sports, so…read moreI've spent a ton of time/money/energy on sports gear. And shopping for equipment at the Longmont 'Play it Again Sports' was the best experience I've ever had. My kids were signed up for hockey, but my husband and I had never played so we we were really overwhelmed with what we needed to buy and after shopping online, we were suffering from serious "sticker shock." The gentleman who helped us delivered better customer service than we could have expected from anywhere. He gave us over an hour of his time, explaining what we needed and why, helping us shop the best deals ... we absolutely couldn't have done it without him. We are super appreciative of his expertise and patience! The store was clean, organized, and every single employee was kind and knowledgeable. I will never shop anywhere else for sports equipment - I don't care if there's a better deal somewhere else. The customer service, atmosphere, and assistance when I'm unsure of which gear is invaluable. Thanks again for getting our family off on the right foot and setting our kids up for a successful season of hockey! You all are AWESOME! See you next season!

Visiting from. Texas, I knew this area has a lot of breweries, so the name of this one intrigued…read moreme. What a great concept, and pairing (pun intended). I sampled the beers, I browsed the store. I only tried Roger's beers, since I'm in his store, but he has beers from other breweries too, so there is literally something for everybody. Also want to say thank you to Alison, as she was quite helpful in helping me find some shirts with Shoes and Brews logo on them. Got to represent the best shop around.

Running and beer go hand in hand, so having a microbrewery and running store combined makes perfect…read moresense. You enter the store and in the back is the taproom. They emphasize the social experience with weekly events from group runs to open mic night. The staff is very friendly and they offer a nice selection of 20 rotating taps (from Northern Colorado) along with a few house beers. There is a patio for warmer days and snacks (pretzels and frozen pizza) to enjoy with your beer. Whether you are a runner or not, this is a great place to relax with friends!

REI has been our go to for gear and seasonal casual clothes for decades, yes 4 decades! Even before…read morethey were in Boulder we would drive to Westminster which was the closest location back. Wisely they moved the North Metro location to Boulder. I know many of the staff on a first name basis and they never steer me wrong. My husband is the avid camper, hiker , adventurer, but I have been lucky to find xc skis here for years, to have my bike serviced here and most recently have bought much footwear and casual outdoor seasonal wear. What I was looking for today was not yet in stick for summer but I will look again next week when the spring/summer sale starts. With a membership there are so many perks so the savings are huge, especially kf you use their partner credit card. Even leaving empty handed today, it was a fun experience . And when my husband needs a new tent, no matter how small in comparison to this display today, he will get it here and at a good price for exceptional quality.

This location continues to decline in outdoor community vibe and customer service - perhaps it's…read moreREI all over? Although the Denver store is pretty decent, in my opinion. My 4 year old was peddling around on a bike, and since he's still learning to stop - was not able. The bearded bros came a running "no no he can't do that". I was waiting for the mace. Being grandiose but not too far off. Their panic was hilariously overzealous. Take pride in your job but brother - Your assistant daytime front end merch manager status equals zero power. Y'all need to chill the eff out. You're an outdoor gear store. Supposed to be a part of and embrace your community. There's a reason why people are turning in their memberships left and right. You're one step away from being in that Walmart level of stores. Sad. Adios- Chad, Kyle and Aspen.

Great selection of thin winter jackets. Down or poly filled. Cute hats and socks too.read more

From the owner: Stio was founded to inspire connection with the outdoors through beautiful, functional products…read moreinfused with mountain soul. We draw inspiration from our everyday immersion in life here in Boulder: days on local rivers, trails and mountain summits. Technical performance, quality and versatility are hallmarks you'll find in every piece of apparel we make, be it intended for epic alpine pursuits or the quieter moments of the mountain life.

Great service by a great indie shop! Friendly lots of selection and rentals! Mounted my strive 14…read moreand Icelandic's and did in the scheduled time! Thanks and glad you're around!

I had an outstanding experience here with buying new bindings and rentals. The staff was very…read morefriendly and you can definitely tell this is a family business in terms of their customer attitude and teamwork. They earn your business on so many levels and make you want to come back.

We recently drove up to this location to pick up a Behlen Fun Pool. The staff here were incredibly…read morehelpful both on the phone before we traveled up Denver and when we arrived. I want to specifically name Thomas, who patiently walked around the store with me, then helped me load the pool in my trailer. Everyone was extremely helpful and I really appreciated all the information prior to arriving at the store and even more when we got there.

canceled my order after already accepting it. now they have all my info. crappy way to do buisness…read more. Now I'm sure I'll get spammed with "good deals".

This place always has some of the coolest clothes, for both boys and girls! But it's the perfect…read moreshop if you don't know what to get your boyfriend/husband/any male relative, as the guy section is just soo on point you just can't go wrong with it!

Store is amazing. So helpful. Loved our experience. Max was thoughtful and inspired an outfit…read morechoice!