This is a solid gelato place, with pretty traditional flavors, reasonable prices and gelato that is…read morenot too sweet like the other touristy places.
The flavors are ones that you'll find in most places like hazelnut, pistachio, stracciatella, chocolate, but they have some that rotate and are more unique: yogurt, cheesecake, cappuccino & oreo. They probably have around 15-20 flavors to choose from.
I was boring and had the chocolate and hazelnut, and both were really delicious - not too sweet, and the right creamy texture. The prices were reasonable at 2€ for a small, then going up to 2,40€, 3€ for the cup/cone. For the larger sizes, it's 4€ for the large cup, and 6€ for the largest. It's a bit more expensive if you get it in a cone for the larger sizes.
Overall, a great spot for gelato if you're in Florence. I did find my other 2 favorites close by, which I thought were better than this place (see my other reviews!)