Great store with an excellent mix of high quality items. The service was wonderful. The owners were…read morevery helpful and kind. They offered great suggestions and prices are very fair. Of all the stores, they left such a great impression that we came back to buy more items by Body Glove and The Hook Company. I'm very excited to gift some of the treasures I found here. If you are in shopping in the Havensight Mall area or taking the tram, be sure to stop in to this store!

One of my favorite brand. They just opened this location a month ago and we are lucky to be…read moreassisted by the owner himself. Kabir. We bought a couple of swimsuit and also a rash guard and I am so happy with them. They have so many bikini styles and comes in different fun colors! The best part of shopping here, no sales tax (VI doesn't have sales tax on anything) Ka-Ching!

The shop was overcrowded with items and boxes on the ground, so it is hard to walk around. But…read morethere are a lot of options and I was able to find what I was looking for. Most of the items were of comparable prices compared to other similar shops. There was one person behind the counter at the register, but no other staff. Staff was friendly though.

From the owner: Shop I LOVE VI reflects the many reasons and affinities people have with The Virgin Islands and…read morehighlights the many great ways to love The Virgin Islands. Inside Shop I LOVE VI, you’ll find The Collection that includes the classic I LOVE , I Love Vi LGBTQ logo and limited edition merchandise featuring variations of the I Love VI logo that are meant to be proudly worn and shared around the globe. The variations represent loved Virgin Islands recreational activities and attractions, including biking, camping, golfing, fishing, horse racing and equestrian riding, motorcycling, sailing, in The Virgin Islands. Shipped with each Collection item will be statistics and insightful “Did You Know” fun facts, highlighting the island’s featured tourism asset.

Souvenir shop with a good selection of items and clothing. About as pricey as other stores on the…read moreisland.

Very clean shop with all the items nicely displayed. They have a wide variety of items to chose…read morefrom that cater to a variety of tastes and preferences. We purchased a few shot glasses and a magnet as souvenirs. The prices were within the range that we expected to pay.

Really liked this place! I've been to surf shops in various other locations, and I'd stack these…read moreguys up with the best of them - from Hawaii to Cali to PR these guys deserve some props for having a high quality location. COVID protocols are in place currently and we had to wait at the door for someone to let us in and check our temps. Once we had taken care of that, we were off to explore. My wife almost immediately found her new go to Reef sandals. They have a pretty good amount of stuff in the store. This is one of three locations, as it turns out we also went to another one, it was a little bigger, located at the mall. Tons of board shorts, t-shirts for both men and women (swimsuits for the women). A small selection of surf boards, that were pretty nice quality. As well as some skateboard stuff. If you're into surf shops, this should be a place you check out. They have a large selection of Playero branded apparel, which is really nice. One thing to keep in mind, prices are a little on the high side. But other than that we had a great experience. Staff was friendly and helped us out with different shoe sizes to try on, and took good care of us the whole time we were there. We'd recommend this location.

I'm Puerto Rican and from the states. I am always looking for great PR places to support. I love…read moremany of the tshirts, hoodies, and surf attire that I found in Playero. I think it is a great surf shop for sure. I give it 4 stars for the clothes which the only negative is that they are on the expense side. 2 stars are due to the lackluster service. My wife and I were greeted by the two young women at the front desk and promptly told they were closing (it was 5:30 closes at 6). The entire time during checkout was silent and I felt as if I was a nuisance. I hope this was just an isolated event because their products are top notch. I hope future interactions with patrons are more positive because I spent $100+ in that place. Patrons should be treated with respect if you want to charge premium prices.

Great place to find things and the staff was extremely helpful with educating you on fishing and…read moreshowing you exactly what you need at the best price. Careful yo yo over buy either you only need the basics and the right set ups to go fishing

Large selection of well made children's clothes. About half for girls and half for boys in lots of…read moresizes.

Beautiful store with quality clothes, things you can't find anymore. friendly shop keeperread more

Tulip Fleming, the resident artist and owner, is a truly delightful and talented woman. We loved…read moreher little shop. The best part is her lovely art work with gourds, calabash and coconuts. Some are natural with burned designs, some painted. We were fortunate to purchase a beautiful calabash burned and dyed with a gorgeous bird design. My husband and I were in Charlotte Amalie during the non cruise ship time, so it was quiet enough that we had the pleasure of chatting with this lovely woman. She is a warm, joyful and genuine person. Don't miss her little shop in the Royal Dane Mall! (Then pop into Gladys Café for lunch, right nearby)