If you're a cigarette smoker who would like to quit smoking you really owe it to yourself to stop in and check this store out. While vaping is not promoted by them as a smoking cessation aid I can tell you after I started vaping I've completely quit smoking and have not had a single craving since giving up those cancer sticks. Talk to them you won't regret it and it doesn't cost a penny to stop in and learn about vaping and see if it's anything you're interested in trying. Heck, they even let you try their product flavors before buying so you can't go wrong here! When reviewing this store I rated it as moderately priced. That rating is based solely on the cost of the vaping system cost. Keep in mind that although there are some cheaper options out there that generally speaking you get what you pay for. I found thier prices to be reasonable and fair and I would not suggest anybody buy vaping equipment based soley on the lowest price since you end up paying more when you find out you don't like what you bought and upgrade very soon after making your initial purchase. As far as thier ejuice prices go I'd rate them as cheap since thier prices are very competatve with other vendors, but being a retail store you obviously save money by not having to pay shipping costs like you would from an online vendor. I've been ordering from FSU's website since I started vaping a little over a month ago. I've been thrilled with their ejuice flavors and service. While visiting family in Holland I saw on their ecig forum that they've recently opened a retail store here in Holland. Since they are my favorite ejuice supplier I immediately headed out to check them out. My first impression upon entering is that the store looked pretty empty and I'll admit my enthusiasm started to diminish. I walked up the counter and was greeted by Vicky (hopefully I'm remembering her name correctly) who was very friendly and made me feel right at home. As a fairly new vaper I not only don't know the lingo of vaping but also wasn't even really sure what I was trying to ask since it's all pretty new to me. She was very patient and was happy to allow me to try some of their flavors that I was interested in so that way I wouldn't buy them and find out after I got home which ones I liked and didn't like. When I told her my complaints about the ecigs I was using and asked if they carried a product that would be more to my liking she very quickly pulled out a vaping system that is perfect for my heavy vaping needs. I am a bit absent minded and she was very patient and willing to explain all about how to use, fill and maintain the system to me. Due to my brain farts she had to explain it to me a few times and while repeating her answers repeatedly for my slow brains benefit she never once seemed to be unhappy with having to deal with me. Vicky, you're awesome and thank you for the great service. While most of the stores floor space appeared empty don't let that discourage you from going in and chatting with them. Behind their counter they have hundreds of flavors to try and lots of neat vaping accessories. After such a positive experience I can guarantee I will definitely be returning every time I come back to Holland to visit family! Now if they would just open up a store or two in Chicago where I live. PLEASE open at least one store in Chicago so I can visit one of your stores without having to come all the way to Holland!!!! Stop in and visit these folks and I'll bet you'll leave a happier person than when you walked in. Maybe a little less money in your pocket, but it's money well invested! read more