DO NOT LET THEM PULL THE WOOL OVER YOUR EYES!!
Imagine if you lived in a country with no Italian food options and I opened an Italian Ristorante in your town, repackaging Chef Boyardee and up charging you 18 dollars. THAT IS WHAT SIMA IS DOING!
BANKING ON NAIVE AMERICANS who don't know any better about Korean cuisine.
I came here with my wife with high hopes and left very disappointed. The squid with mixed vegetables was less than 50% protein. When an entree is a named, the ingredient that is named first should be higher proportionally. In this case it should've been named vegetables that happened to have squid. But real disaster struck when I got my noodles and only to look at my bowl and saw that they flipped instant ramen and I was about to pay 18 dollars for it.
In short: I cannot recommend to patronize a place that has a business model that relies on predatory practices of taking advantage of people who have not had real Korean cuisine. Please do not reward the owners for this behavior and find somewhere else to go.
NOTE: My mother is Korean and I have been stationed at Camp Mujuk with the Marine Corps and have a very good idea what I'm talking about. read more