A really cute vintage style shop on one of the main streets in historic st. Augustine. The clothing…read morehere is styled after decades gone by, also with some really cute modern-day fashions. The fun tanks in the window is what got me inside. Once in they had some rockabilly styles and really cute shoes. I loved the spats style heels!! The staff was friendly and welcomed us in and offered help. They had a solid collection of men's and women's items which was nice. I love when men's button up shirts have subtle quirky patterns of things you wouldn't expect. Overall: A+ Super fun finds I didn't expect. Love vintage styled fashions and the funny graphic tanks.

As soon as I came into town I had to stop somewhere and spend my money! I came across Mod Mari…read morewhile driving. I've came here 5 times back to back each day! The lady that helped me Sarah was amazing! I absolutely love everything I bought from here! I'm actually wearing a outfit fight now!!!

All Alvin's Island stores are full of mass cheaply made Chinese products that are overpriced for…read moretourist. The stores are large and the sales are always the same, meaning it's the regular price. I don't believe they sell a single locally made item. It's a soulless place. You could plop this store into any beach town and the only thing that would change would be the towns name on the products.

Amazing inventory. If you can't find it here, you can't find it anywhere. Prices are extremely…read morereasonable. Would benefit from some additional sales help.

Terrible service. Man behind the counter was very rude and demeaning. He gave my mother the wrong…read morechange, and made her seem incompetent to understand her change. I had to go in there and correct him, and followed by a rude attitude. I highly don't recommend wasting your money.

Great store, variety of modern clothes, very friendly staff. I always visit them when I'm in town.read more

Fun little find on the island! Great selection of current styles with Island flare. Prices are…read morereasonable and they sale the best St.Aug mugs here for your beach shack or great gifts!

I passed by this place a few times and made it a point to stop in before I left town. It's located…read moreon the edge of the Surf Station which is a shared small plaza with all things surf-related on display. The sale rack outside was 40% off so naturally before I walked in- I checked out the selection on sale. Everything was beautifully sorted and didn't have hardly any tacky items at all. I tried on a few items and checkout out their interior as well shortly after and was pleasantly delighted with their perfectly stylish items. I walked out with the blouse from the clearance rack which had a nice fabric and fit comfortably. I'd highly recommend this charming and quaint retail store while in the area. The store is moderately priced but the pieces sold here are gorgeous. It's well worth checking out. My shopping bag was even packaged with accent tissue paper which definitely makes a statement.

Customer Service is appalling. I have actually bought several swimsuits in the boutique each year…read morethat we vacation on Butler Beach. This time I bought 2 separate pieces; brought them home, and decided to return both as they were separates. Did not wear them; just did not like how they looked together. As much as I loved the top (the bottoms were missing, don't know why?) it just wasn't working with the bottoms that I bought. Probably a hasty decision on my part but I really needed a new suit for the beach. The sales clerk claimed it looked great! Yeah right, and then I brought it home and tried it on for my husband and he said "WHAT?" It didn't look that great at all. It looked like a mismatched bathing suit after all. It really called for the proper bottom of the (2) piece suit, and that was missing. I returned promptly the next day, and the exchange (or lack there of) I had with the owner was less than pleasant. This is not a low end shop and I am not a low end person. She refused to exchange the pieces and would not refund my money. I was forced to keep the bottoms, which I have no use for. I had just tried them on briefly the previous day; I never wore them nor will I ever wear them! I was forced to buy something else in exchange for the swimsuit top, as only a store credit would be given. Had to pick out something else that I will never wear! I got stuck on the entire return, over $100. What a terrible policy! for a high end boutique, with a returning customer. Furthermore, a very ugly, nasty owner to say the least. The girl who sold me the suit the previous day quickly ran away, as I was not going to leave without expressing my dissatisfaction. Do your wallet, & your self a favor, and SPEND YOUR $100'S ELSEWHERE! like down the street at SAVAGE or just throw a $100 bill out the car window as you go down A1A ,but don't step foot in this business!

I come every time I am in the area. I agree, the staff was so unfriendly. I ended up spending…read moreabout $300 but felt like it was a bother to them. Did not use to be that way. One was out smoking by front door when I came in and the other sitting reading in the corner. Too bad because I love their selection.

This company is impossible to reach. I mailed a check for a custom suit and they finally, after…read moremonths, said it was ready. I have yet to receive it, a month later. No phone, no response to numerous emails. I am frustrated!!!

All American made100%. A whole family participation. And the most beautiful swim suits in all…read moreof Fla. Come to the Beach and visit Savage Swim in St Augustine Treasure Beach.

if I could give this shop a zero, I would. I went in looking for a pair of swim shorts and when I…read moresaw that these short, that could've been thrifted from a dollar general were 53 dollars, I let my friend know we probably wouldn't afford anything in there. the owner who had been following us around raised her voice and said that we shouldn't say the price so loud, that we could leave if we didn't like it. truth is , no one would. so we left. She was disrespectful to customers who were still interested in looking around. it's amazing she even gets business when she's so rude.

I love the Sunshine Shop! I was happy to read a Saint Augustine Record article about a…read moremother/daughter owned business. They have thousands of different bathing suits and fun clothing that represents island living. They also have accessories and gift items to buy. The owner and daughter team has a tremendous selection of Charlie B's apparel. I've never left empty handed. I'm glad to support local businesses.

I really love the selection here. Their jewelry is so nice and there's a good variety.read more

I would give this place 5 stars - but the music is so loud. Everytime we visit, we end up asking…read morethem to turn it down. When you are with a group of friend and someone wants to try things, the music is blasting! So if you are bothered by loud noises I wouldn't go in this place. I also, have mixed feeling about the items. I do think that some things can be overpriced but somethings are really cute and feel unique. I know that these shops are going to be more money because it is a tourist spot, but sometimes things are little crazy IMO. If you are looking for cute gifts you can find something for 20 bucks but if you want a dress get great to spend around 100 on one thing.

Stop! I mean you really need to stop at this little gift shop!! it is the best shop in Saint…read moreAugustine. All of the shops downtown have crappy Chinese made trinkets, but this little shop has all of the local art run by a genuine, fabulous woman. I took home several gifts for friends and family, and even a wonderful piece of art for myself. We will be back in August for another visit and another piece of art from Fitz! Thank you, Cindy