First time visiting as we have passed the Mercantile several times and thought we'd check it out…read moreand try the Soda Shop. Sadly, the soda-shop was closed! We were told that they didn't have volunteers to run it. Hmmmm... the Mercantile had a wide selection of merchandise from decor to jewelry and even some antique furniture way in the back. We enjoyed shopping and even brought home a mid-century magazine stand that had been using as a display at the front of the store. We enjoyed our visit but it seemed incomplete without the soda shop experience.

This is a MUST stop kind of place. Locally crafted items and sweet, friendly service. Check out the…read morehandcrafted wire jewelry. Ms Cece was so kind and helpful!

She did a wonderful job sewing patches on my leather motorcycle vest. It was done quickly and her…read moreprices are on point. She is very kind and very talented!

Geneva is a life saver, she came through on short notice and tailored slacks for our teen. Did a…read moreGREAT job! Thank You SO MUCH!!!

Over and above service, great selection, super cute stuff and excellent value. A must stop in Hico.read more

Super friendly owner who went out her way to provide me an item I saw her selling on Facebook…read moreMarketplace. Great price and item was exactly as it looked in the pictures.

Absolutely the friendliest place I've ever done business! Helpful and acted like we were family. I…read morewould definitely recommend them to anyone

The owners visit and give advice every time you go in. They special order special needs line during…read morethe freeze- they ordered extra trough warmers. I was purchasing from many different stores each time I would " run to a different town". I have just consolidated all of our farm needs to come from Hamilton Farm & Ranch. I make a purchase once a month snd they deliver. This is so much more efficient!

We finally went in to The Coop on Saturday. It was not what I expected. I'm not a big shopper but…read morethis place is really cool. As the description says they have clothing, food, gifts. It's like going into an old fashioned general store. I was interested in the pickles, sauces and drinks. My wife got some bread and gifts. They have stuff you won't find in the big box stores. Do yourself a favor and stop in. Jamie is super nice and makes you feel welcome.

Love their catfish and service. Always fresh! Okra and sides are great. Come enjoy the small town…read more Worth the drive.

Once again the food, fried catfish, is amazing!!! The wait staff are awesome, attentive and hard…read moreworking!! If you're on Hwy 6, between Hico and Meridian you should stop and eat here. Be sure and check the business hours because they're not open Sunday and Monday and the hours during the week are flexible.

Darling store along historic Pecan Street in Hico, TX. Super friendly owners with really nice taste…read morein home furnishings and gifts and their prices are very reasonable. They also offer design services for new homes.

Love this place! It's open and airy, with lots of furnishings and home decor from local artists…read more Think contemporary farmhouse. A little rustic, industrial, with the intentions of being used. They carry books, jewelry, and linens. While I was there, I got to meet a local artist who they were looking at carrying their pieces. Stop in, say hello to the dog, and enjoy shopping unique pieces.

The store has an exceptionally friendly staff. The place has a proper shop feel and isn't like a…read moredepartment store showcase room. They have an exceptionally wide and varied collection of rings, loose stones, and unset rings for anybody's interest and budget, from cheap rings to pieces to flaunt your wealth. Absolutely would recommend!

I try not to bash places but this really got to me and I don't want others to experience what I…read moredid. I took my engagement ring into The Golden Butterfly to have it resized as it was just a little small for my fiancé. During inspection the jeweler told me she could not resize the ring due to it not having a karat stamp that all gold needed by law. I was unaware of this but knew that it was genuine gold so I presented the form the ring maker gave me to show it was 14k gold. She still refused and told me "I might want to consider getting my money back" which I still consider to be a very rude comment. After leaving feeling crushed I contacted the ring maker and they were very professional and sent me pictures of how a ring stamp should look and guaranteed me that my ring had did in fact have a karat stamp. I immediately saw how large these stamps are and took out the ring to find out for myself. Low and behold I found the karat stamp immediately. The woman at The Golden Butterfly had magnified lenses during the inspection of the ring and yet she couldn't find the stamp that I found immediately. Furthermore implying that I had purchased a fake ring is just the icing on the cake. I am very displeased with the service I was provided and will not return to The Golden Butterfly.