Very large and organized store! Met the owner Danny when i stopped by he's very friendly and…read morepersonable. There's plenty of parking nearby and also the bathrooms are right across the store, there's also a good pizza spot nearby. Def a staple in the community

It's actually crazy to see in person!! I rewatched the show right before coming so it felt really…read moreawesome to see, saw the owner who was featured in the show and went on a tour of the house which was pretty cool to see. Just took one star off because getting constantly pestered by the staff is kinda annoying, would like to pick my shirt and size without multiple staff coming and standing over us. Otherwise it's really neat to see

So the family was hanging out at the Seaside Heights boardwalk, and while there was some browsing…read moregoing on my wife decided she had to get a new pair of light pants. What surprised me was that she was able to locate some at all. There are a lot of clothing vendors along the boardwalk, and I think B&B has a couple locations there itself, but most stuff was either too cheap or too fancy. (And do people really look for high end stuff on the boardwalk?) So I was amazed when she found a rack that had the perfect items at a great price in a really clean store. She bought two pair (if pants are good, always get more than one) as well as an "I'm from Jersey" t-shirt, because, hey, the beach.

I needed some last minute stuff for the beach so I stopped into Island Soul. The owner Kim greeted…read moreme with a big smile and was so helpful! Great store! Great people!

I love this store! They have the cutest things and clothing! The staff is always so friendly and…read morehelpful! Definitely would recommend stopping by when in seaside!

Awesome place . Everyone is so friendly and helpful. Only place I shop at when I come downread more

After getting in contact with Ronny the owner - he understood my point and meant no offense. He was…read morean incredibly understanding man that took the time to hear my concern - and made things right. Thank you.

I was welcome when I walked through the door. The you g lady asked me if she could help me. I told…read moreher I was looking for the shops logo on a T shirt. She directed me to the area they were in. I was looking for through the selection . I was greeted be a guy that just came out from the back of the store. We got to talking , he was my age. Incredible that he was surfing the same spots at the same time I was in California. This was in 1972. Swamis, Stone Steps, Blacks, Del Mar. Tony has his own surf board line " Cream " . Great selection of cloths, sandals, wet suits, boards, T-shirts, anything surf beach. Tony has it. Stop in say hi to Tony . Tell him Pippi sent ya

I've never walked into a surf shop and felt more unwelcome and uncomfortable with my child. He had…read morea bite size cookie left and he was made to finish outside bc of ants (yah ok). Then my son who has autism was just wondering the store and being followed I told the owner he had autism and wouldn't understand anything he is saying to him. Also the 8 employees lingering about that stalk you is horrible. I will never go back! How that place is in business is beyond me. After reading other reviews the owner clearly has a problem with children and you can imagine how bad he was with my special needs kid.

Kicked my son out (13) for "stealing bracelets because they're balled up in his hands" even though…read morewe were just looking at clothes. We used to go here at least once a year until this happened. They also follow you around and take items out of your hand saying "we need to keep this up front" not letting you fully shop.

Ordered 2 items online. Only one was shipped. The other backordered. Said to wait 2-6 weeks. It…read moreis going on 10 weeks. They do not respond to email and the phone number (732) 830-4431 is not operative. I feel like I've been ripped-off. Use this vendor with CAUTION!!

I had an extremely disturbing experience at the Sand Tropéz store this morning, on 8/10/2025. This…read moreexperience involved the staff and the general manager. When I walked into the fitting room, the general manager said to me, "Smile to the camera." I immediately found this comment inappropriate and unsettling. After making the comment, I was told by an employee that he disappeared into the back of the store while I was still in the fitting room. How am I supposed to know he wasn't looking at the cameras while I was changing? That is deeply concerning and completely unacceptable. When I later confronted him about it, instead of taking responsibility, he brushed it off as "just a joke" and claimed I was taking it out of context. HE SHOULD NOT BE CATERING TO WOMEN OR YOUNG GIRLS IF HE IS GOING TO BE CREEPY. Multiple employees stood up for his behavior and said that he "makes jokes all of the time." This was also concerning, as it shows that this is a regular behavior for him. After I left the fitting room, my companion and I were followed around the store for no reason, which made the situation even worse. The behavior felt targeted and discriminatory. No customer should be subjected to invasive comments, have their concerns dismissed by management, or feel unsafe and watched in a fitting room. This was not only unprofessional -- it was inappropriate, creepy, and a violation of basic customer trust. At this point, I would love the escalate this further because it's genuinely disturbing, however they told me that the general manager owned the store and it's a family business. A store employee told me that I could write a review on the experience, so here we are. Please be CAREFUL bringing yourself and your children there.

One of my favorite stores on the boardwalk in Seaside Heights Nj Classy clothes for "date night"…read more,bathing suits for men and women as well as most needed beach items as well as the comfy causal clothes that are perfect for the ride back home.

Stopped into Society Beach while on LBI and was really impressed. I'm usually not someone who…read moreenjoys shopping or wants to spend a lot of time figuring out what goes together, but the staff made it incredibly easy. The woman helping me quickly figured out what I liked, and brought over a few things she thought would work. What really surprised me was they knew what would fit me perfectly before I even told them what size I am. Ended up leaving with a couple shirts, pants, and a jacket that all fit great. They showed me how versatile all the pieces were and taught me how to put outfits together that I felt good in. I especially appreciated that she was honest when something wasn't the right fit instead of just trying to make a sale.Really nice selection of men's clothing that feels different from what you find at most stores, and the quality is excellent. Great service. I'll definitely stop in again next time I'm on the island.

This boutique is a must go to LBI destination! The quality and styling of the clothing is…read moreunmatched. Coupled by the incredible staff which are helpful & have a wonderful sense of what you're looking for.

One of my go too outlets -- decent amount of stores & sales whenever I do go! It definitely gets…read morebusy & recommend going early to beat the rush

The outlets are a nice place to walk. Covered awnings in the winter protects from rain and snow,…read morein summer from the heat. Nice place to walk around and get some good bargains. Starbucks is there for a rest stop and coffee. Must remember that the clothes are outlet items.Different from full price stores. Parking is good. Most stores open at 10.

Such fun sea shore clothes & accessories! Cutesy beachy home items too. Great brand named items. I…read morelove when they have their sales also, epic! (Sidewalk sale)

I like some of the clothing but sadly 1/2 of the shirts have Lavalette printed on it…read more I don't live work or stay in Lavalette so I don't want my clothing to say it.