As an American, I had no idea what this was. Or why UCLA has a store here…read more I was not aware of this new trend. I wasn't aware UCLA had become a brand. But I loved the store. Good selection, affordable prices. The staff were helpful (and explained all of this to me). Recommend!!

Enormous range with a lot of the higher-end models from different brands, so you know you're…read moregetting the good stuff. The service is amazing - lovely salesperson Jess spent about 45 minutes helping me choose a running shoe and was cheerful and patient the whole time, even though she probably wanted to throw a shoe at my head. Also, if you sign up to their loyalty program and end up buying the wrong shoes, you can return them within 30 days even if they have been used once or twice - really helpful for peanuts like me, who obviously have trouble making decisions.

Having attended Malvern Athletes foot today to find it closed in a mall that was trading I swore…read moreoff shopping at AF but decided to give this city store a go! Must say impressed with expertise and the service provided best ever in foot retail! Leaves Al Bundy for dead! I'll be back for all my shoe needs! They made up for Malvern store and I hope to hear back from head office re my tweet complaint!

I didn't realise that ASICS had been born from Onitsuka Tiger until I checked out their concept…read morestore. Looking to get myself a pair of Tigers, the staff were really knowledgable about the history of this retro-cool brand and how their original trainers from the 40's have now become fun street wear while the serious running business has taken off with ASICS. I probably wouldn't normally notice stuff like this when buying sneakers, but having been flat-out ignored at no less than 5 other branded sports stores, this turned out to be a more review-worthy experience. The store links in with an ASICS concept store too, so if you need to get your gait checked and all the heavy duty stuff, you can run in next door. Otherwise, just enjoy the colours and stuff available at the Tiger store, some of which are exclusive to the concept stores. I liked a pair of street shoes but got talked into some comfier run-arounds that also suit light exercise - which is what I was actually after. I hadn't been expecting anything more than straight forward sales here, so it's good to know you can get some decent advice even just for every day shoes.

Do you know whats unmatched? The warmth of my Abercrombie & Fitch jumper…read more A few months ago i stayed at a friends and had to borrow a jumper to crash in, I was completely shocked by how warm this jumper was (my plan was to 'accidentally' take it home but i felt bad), so I took a shopping trip down to QV and found Frat House. Frat House imports a few brands not commonly found in Australia and thank the all-mighty lord that they do. I purchased my blue A&F jumper from here and it is so versatile. I use it for sleeping, jogging and lounging around the house. The quality is just that grand! After a whole heap of washes the jumper has also kept it's quality! The store is a tad tacky with some of the designs but you can find some pretty plain ones that will suit your everyday needs!

Frat House claims to embody "American Style, Australian Attitude."…read more Presumably because of this slogan, pretty much everything in sight is plastered with Abercrombie & Fitch logos. Now Abercrombie is the ultimate in American preppy styling (they are going for a "collegiate" vibe apparently) and it does have some quite nice stuff on occasion. However, it can be quite frustrating when you find yourself something you like only to realise that it is splashed with branding. Just like the rest of Frat House's stock, Abercrombie could really do with being toned down a bit. While there is a fair amount of trashy stock at Frat House, you can also find yourself some classics. Just beware of the excessive branding.

Brought a heart rate monitor from them, great quality~~~! Love itread more

Wasn't Lolitta a tempting seductress, who's charm nobody could escape? If so, the shop is identical…read moreto its namesake. I can rarely afford to shop the top labels and when I can the older I get, the less I can justify it. Lolitta can be defined as a store that offers the same, stylish, quality designs you'll find at Myer for about half the price. I haven't seen a piece I've loved for over $90, which for quality fashion is very hard to find. Fabrics and colours are just beautiful, and as I'm a bit of a hippy I love the spring collection of bohemian yet pretty and feminine looks. I just wish I had of stumbled across it prior to the Cox Plate. Tip: Check out the Yanni dress in store now, I love it and have it sitting prime position in my wardrobe :)

Very unique styles, patterns of clothing. I looked all over melbourne for something to wear to a…read morewedding, walked in here and found something on sale within 5 minutes. The sales consultant, Annie was extremely helpful and polite.