1. Southern Charm Salon

    1. Southern Charm Salon

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    New Bern, NC

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    Southern Charm Salon

    4.2 (11 reviews)
    Closed Closed

    Services - Southern Charm Salon

    Bridal hair services

    Color only

    Southern Charm Salon Photos

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    The salon owner asking me to not share my negative experience.
    Christina B.

    I had Jessica, who was the owner. She completely butchered my hair. I asked for a shadow root that matched my roots and instead she basically gave me black roots and it went all the way down my face so it looked like I haven't been in a salon in forever. Not only that but she was unsure of what she was doing during the process. She had already applied the hair stuff to my hair for the shadow route and then asked her colleague if she thought that it was too dark. As the owner you would think that you were proficient and do what you were doing to where you didn't need to ask one of your employees if Youre unsure AFTER the application in front of a customer. At the salon it didn't look too bad since she styled it. But once I got home and took a shower and styled it myself it looked terrible. Not only that but she left color all around my face and on my ears and did it take the time to remove it before I left the salon. I decided to sleep on it that night and maybe I would have been OK the next day but my hair still looks terrible and I had a work event coming up so I needed it fixed. I had ended up also purchasing the purple shampoo and conditioner from them, which I hadn't used yet. After a few days past I contacted the salon and expressed my disappointment and that I wanted my money back. The salon owner argued with me via Facebook messenger and try to get me to go back to her so she could fix it. At that point there's a lot of negative feelings towards her and I'm sure towards me so I wouldn't have felt comfortable going back to her. I decided to book with another person who had fit me in last minute just to help break up the red and the darkness from the color that she had put in which somehow had hints of red in it. After I told the salon owner that she didn't have a no refund policy on any of her websites or receipt that she had agreed to refund me the amount but I had to return the shampoo and conditioner before 11 AM she said. Mind you I also contacted the salon a few times about my hair before it escalated and she read my messages and ignored them. After I got my refund she messaged and said that she would appreciate if I didn't say anything bad about the experience since they're a new salon located in the heart of downtown new Bern North Carolina. I thought that was extremely shady, and sneaky. It also is not me to share false information because if it were me I would want to make sure I knew that something like this happened. I recently found out that Jessica, had done something very similar to other clients who were also unhappy and asked them to also not say anything bad about her company. I will never be back nor keep my mouth shut about my experience even though I was asked to. Oh! Let's not forget about the fact that she posted the picture of my hair that had multiple filters on it so it didn't even look like my hair, with the caption we strive for happy clients. I was livid! I demanded them to take it down and as soon as I post to my story they removed it immediately.

    Balayage

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    28 days ago

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    1 year ago

    This is a wonderful salon right on middle street in downtown. Very professional, good quality products and a relaxing environment.

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    2 years ago

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    5 years ago

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    4 years ago

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    Review Highlights - Southern Charm Salon

    I now go to Jessica, who is the owner of the salon, and the times she has done my hair it has been wonderful.

    Mentioned in 3 reviews

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    Split Endz

    Split Endz

    3.9
    (12 reviews)
    2.9 mi
    $$

    Edit 4/11/25 i went…read moreback for a hair cut. I have longer hair and its curly. She straightened my hair but when it was time to cut, i was asked to stand for the hair cut... which iv never been asked to do before. Another older women was getting her hair done and she even asked why i was standing? the owner walked by and said because i have long hair ( it was middle of my back.) Day after the cut ic after i straighten it, its uneven. Yup i wont be back... so done and $30 for the cut... nope. Not worth the money. My stylist wasn't talkative and she would ask me questions for small chit chat but it would end when i answered the question. Blah. Older post: They do a great job at taking appointments and checking to see if your still coming. However the last 2 times i got my hair done i left with neck pain that lasted for weeks. They pull my hair too rough while in the sink. I dont think i will be back because they are too rough.

    At least one of their hair stylist is an incompetent hairdresser. When I first had my hair cut by…read moreher, another stylist who was watching her as she started to cut my hair intervened and finished the cut. When I made a follow-up appointment to come back, I asked her if perhaps I should make the appointment with the other stylist and she said no she could handle it. As she started to cut my hair, I asked again, if perhaps her the other stylist shouldn't be consulted. She said no she could handle it. The results: I am either going to have to wear scarfs/hats or get a wig. She said she only cut a half and inch, but my hair has no style. I have never had such a bad haircut in my entire life. She should not be allowed to cut and style hair. How she ever got licensed is beyond my comprehension.

    Photos
    Before and after a Keratin Treatment. Get straighter, smoother locks for up to 5 months! Hair by Dair Spain
    Before and after a Keratin Treatment. Get straighter, smoother locks for up to 5 months! Hair by Dair Spain
    Before and after by Dair Spain
    Before and after by Dair Spain
    Hair by Dair Spain Scott

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    Hair by Dair Spain Scott
    Rinnova Spa & Wellness Center

    Rinnova Spa & Wellness Center

    4.5
    (31 reviews)
    5.1 mi
    $$

    Ally was absolutely amazing and I don't say that lightly. I've had my eyebrows laminated three…read moretimes now. The first time (in Corpus Christi, TX) was incredible, the second time (in Pensacola, FL) was honestly traumatizing.... So so bad. so going into this appointment, a few weeks before my wedding, I was terrified. From the moment I met Ally, she completely put me at ease. She was so friendly, patient, and listened to every single concern and worry I had. I was very upfront that I'm on tretinoin and that I use a tanning bed, and Ally was incredibly knowledgeable and thoughtful about it. She adjusted her approach, chose threading instead of waxing, and it completely changed the game for me. I usually break out after waxing my brows, and this time I had zero irritation whatsoever. My brows turned out exactly how I hoped. Beautiful, clean, and natural. I will absolutely be going back to Ally and highly, highly recommend her, just like so many of the other reviews do.

    Update: I was able to let this simmer in my head and find an analogy to explain the weird…read moreinteraction: Sour Patch Kid. First, they're sour. Then, they're sweet. That's how the service went. Honestly, this was such a bizarre service interaction. I should have left immediately, tbh. And the actual service was lack luster at best. I had to actually go home and talk to my husband to decode the whole thing to make sense of it. I won't be back. I wanted a nice way to pamper myself, but instead felt like all I did was pay for someone's poor behavior. And I smiled while it all happened, so I'm mad at myself for that part.

    Photos
    New Bern Aesthetic Center - Rinnova Spa & Wellness Center + Zannis Plastic Surgery
    New Bern Aesthetic Center - Rinnova Spa & Wellness Center + Zannis Plastic Surgery
    Rinnova Spa Fireplace Lounge
    Rinnova Spa Fireplace Lounge
    Rinnova Spa front lobby

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    Rinnova Spa front lobby

    Southern Charm Salon - hair - Updated July 2026

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