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    1-Up Factory

    4.5 (13 reviews)

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    Boo headband
    Fiona T.

    Consider stopping here on your way to the park for a peaceful shopping experience. There was barely anyone in the store and it was very organized and clean. You can buy the Nintendo wristbands here. The yoshi and chef toad headbands were really cute for $30. There are tshirt, button ups, blankets, cups keychains, etc. Service was quick. We were in and out in under 2 minutes

    Cute headband
    Angela N.

    This store is located in the Super Nintendo World area of the park. Not to be confused with the store on the Universal City Walk. They have everything from clothing, pins, plushies, headbands, collectibles, and so much more. Everything in this store is super cute!

    Front
    Britney M.

    Got my goomba! I love him. I have to hide him from my puppy though lol This store has all the cute Nintendo items! I saw sooooooo many adorable plushies!!!!! It was hard to just choose one. As soon as I saw the goomba plushie, I knew that was the one I wanted! Nothing says Super Nintendo like a goomba! He's so cute and well made. I just have to hide him from my puppy, otherwise she will eat him lol And that would make me very sad. The pricing seemed fair for in the park. Service was good. They were friendly. It was a tough decision though. I saw some Yoshie plushies and am also a huge Yoshie fan! If I ever go back, I will grab a Yoshie souvenir. The store has cute cups, coin purses, keychains, power up bands and some clothing. They have a lot of things here. Make sure to go when it is not busy. The store is hard to walk through when it gets crowded.

    Monique W.

    After riding Mario Kart: Bowser's Challenge, a ride wouldn't be complete if you're not dropped off into a store! The 1-Up Factory is located at Super Nintendo World in Universal Studios Hollywood on the Lower Lot. You can go into the main entrance or enter it from after the Mario Kart: Bowser's Challenge ride. 1-Up Factory offers all Nintendo themed apparel, toys, souvenirs, collectibles, and gifts! This is a great store where you can find all items from the Mushroom Kingdom! You can also purchase wearable merchandise to level up your experience in the Super Nintendo World. The day prior to our early access visit, my husband and I bought the Super Nintendo Bands at the store in Universal City Walk. The store can get really busy, quickly! It was packed when we viewed the store after the Mario Kart ride. There are other stores throughout the Universal Studios Hollywood Theme Park that also offers Mushroom Kingdom merchandise. Inside the store, you'll find the popcorn collectible Mario kart bucket and the Super Star as well! There's a ton of t-shirts and long-sleeved shirts that are Super Nintendo themed! If you're looking for a place to buy Mushroom Kingdom hats, look no further than 1-Up Factory! They had Toad, Yoshi, Bowser, Mario, and Luigi hats available! This is a great store to shop at if you're a fan of the Super Mario series!

    Sarah S.

    1-Up Factory is a cute shop within Super NIntendo World at Universal Studios. You can find anything and everything Nintendo related here from plushies to tons of clothing to funny little Goomba mushroom hats. 1-Up Factory is so well themed and fun to look around for sure. It's really cool to look around as a Nintendo fan and enjoy the decor. My disappointment is that there is nothing in this shop that you can get exclusively. I was excited to finally get into Super NIntendo World and explore the merch! But alas, there was nothing I hadn't already seen in all the other Universal shops for months. I was hoping for some cool Kirby stuff or really, anything new! Still a lot of cute items, but nothing overtly special being sold in the shop. I know space at Universal is limited but this shop is very small, as well. It's really cramped and packed with merchandise. I kept getting trapped because people would stop to look at things and there was no way around them. I don't think the design was well planned out to navigate crowds & traffic. I considered buying a few candy items for friends but the flow of the checkout line is incredibly confusing, overwhelming, so just decided to skip it. I'll only pop back in if I see the shop is empty and look around a bit more. Overall though, a pass after the initial visit to enjoy the decor.

    Souvenir shop
    Cathy C.

    Yelp Review 2023 #196: A souvenir shop located inside Super Nintendo World, it's a nice break from standing in line under the sun for Bowser's Challenge if you're not there by yourself. Otherwise, you just lost your spot in line! When you get off Bowser's Challenge, you'll end up here anyway. You can buy all kinds of Mario Bros souvenirs from t-shirts, boxer shorts, candies, chocolates, backpacks, magnets, keychains, popcorn buckets, water bottles, hats, jigsaw puzzles, mugs, stuffed toys, etc. Your purchase will be in a Super Nintendo World plastic bag. I bought some Mario Bros characters chocolate bars - they're quite pricey but I was giving them away as gifts. I also got a pair of boxer shorts. I asked for a big bag since I've been carrying a box from Toadstool Cafe all day. The nice lady behind the counter double-bagged it for me. There are other souvenir shops inside the park that has Mario Bros items as well. I believe you can get the wristband here too.

    Mario figure
    Cris I.

    Just like any attraction in Universal Studios, SUPER NINTENDO WORLD has a gift shop to commemorate your visit. It's called the 1-UP Factory retail shop which is just outside the exit from the end of your ride to the castle. It offers an extensive selection of merchandise from Mario and Luigi themed apparel to iconic character hats and various plush characters, including Mario, Luigi, Yoshi and Bowser. You can purchase a power up band here at $40 each which enables you to collect points every time you visit SNW. There were two things I wanted from this store which sadly were both unavailable on my visit. First was the Mario hat which I was told was already sold out and unknown when it'll be restocked. Second was a souvenir fridge magnet but it's kind of odd that they don't carry such item.

    plushies

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    Review Highlights - 1-Up Factory

    1-Up Factory offers all Nintendo themed apparel, toys, souvenirs, collectibles, and gifts!

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    Scentsabilities

    Scentsabilities

    4.3(32 reviews)
    1.6 miStudio City
    $$

    Nan at Scentsabilities is my new favorite redhead. I wandered in here feeling a little down and…read morewanting a little retail therapy that wouldn't break the bank. Nan helped clear my blues away. This shop has beautiful clothing, jewelry, kitchenware, scarves, hats, crossbody bags, candles, and much more. I was having a lot of indecision, and Nan directed me to some beautiful candles and suggested lighting one and having some tea and meditating with it. I wound up purchasing a beautiful scented candle and also a lovely dish with a bluebird painted on it. All told, my retail therapy didn't even cost me $40! Scentsabilities is a very reasonably priced shop. It was nice to chat with Nan for a little bit, as she's very kind. She also gave my pug a little treat, which made his day. I highly recommend browsing this store, especially if you don't know what you want, but want something beautiful. You will come away happier than when you walked in.

    I went to try on clothes here and noticed the curtain to the changing room did not close all the…read moreway and left a gap. The mirror was directly across the changing room and you had to open the curtains to see yourself. When I was looking in the mirror I noticed the employee who was sitting at the desk just starring at me through the mirror. I realized that she was able to see me when I was topless changing. Beware if you are going to try clothes on here!

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    Scentsabilities - Safer streets......slow down

    Safer streets......slow down

    Scentsabilities
    Scentsabilities - Voluspa wildflowers candle smells like a flower field

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    Voluspa wildflowers candle smells like a flower field

    Universal Studios Store - The sign

    Universal Studios Store

    4.3(33 reviews)
    0.0 miStudio City
    $$$

    This is the biggest merchandise store in the park that includes products from all franchises in the…read morepark and some that are part of Universal. The store is located right at the entrance. It is very clean and organized. Each of the franchise sections are easily recognizable in the store. After spending the whole day in the park, on our way to exit we stopped by here. I noticed the back side of the store they had a small clearance section that had up to 40% discounts. The Harry Potter section was the biggest section in the store. The Super Mario World was also big. Product types included apparels, toys, dolls, magnets, stickers, key rings, stationary and many more varieties. There were plenty of staff members throughout the store. Few of the assisted us with finding the apparel sizes we were looking for. Checkout on both days were quick and easy. I also did a return at the store that was swiftly processed. As a big shopper, I loved spending time in this store, going thru each of the sections and looking thru the merchandise products one by one.

    Wish they had more merchandise, but this is a really fun store…read more Was looking for some super Mario merchandise and although I didn't find what I was looking for (the Luma stars) my friends found plenty of headbands and shirts that they liked. The design of this store is fun and the people were nice. They have different merchandise for Harry Potter or The Simpsons, etc...and a lot of dinosaur Jurassic Park stuff. Overall, a fun store.

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    Universal Studios Store - Sign

    Sign

    Universal Studios Store
    Universal Studios Store - Outside

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    Outside

    its a wrap

    its a wrap

    5.0(27 reviews)
    1.6 miStudio City
    Locally owned & operated
    Family-owned & operated

    I genuinely love It's a Wrap. It's a small business, and you can truly feel the heart and intention…read morebehind everything they do. I found them during the Christmas season when I needed gifts wrapped, and I remember being blown away -- the level of detail, care, and perfection was unreal. Every single gift I gave got compliments, and people kept asking me who did them. Since then, I've kept going back for birthdays and special moments, and somehow they exceed my expectations every time. Most recently, I needed a last-minute balloon and flower setup for my partner's birthday, and they came through same day and even hand-delivered it to me. It was beautiful, thoughtful, and made the whole moment feel so special. What really stands out is the love they put into their work. They're kind, reliable, and go above and beyond in a way that's rare. Supporting them feels good because they genuinely care. If you want your gifts or events to feel elevated and meaningful, this is it. I'm a forever customer

    Y Lane/It's A Wrap provided all the florals for our wedding, and everyone who attended could tell…read morethey were truly special. During the planning process, Y understood my wacky vision, and I felt confident knowing she could run with it and make something I would love. On the day of the wedding, Y installed everything promptly, and added extra touches (like garlands by the stairs) just to be kind and add beauty to the space. The whole time Y was transparent about price and worked with us to execute our vision along lines we could afford. She truly is a marvel and I wholly recommend her and her team!

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    its a wrap
    its a wrap
    its a wrap

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    1-Up Factory - souvenirs - Updated September 2026

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