Walked in just to check out what they had, walked out with some unique items - nothing expensive,…read moreno new to me instruments, just some unique music related items I've never seen anywhere else. My bride made sure to not let me get too close to the guitars, basses and other stringed instruments for fear that I might actually take one down, play it and decide it needed to come home with me. The gentleman at the cash register was personable, talkative and put us (the customer in the store ready to pay for items) before people calling on the phone. He went so far as to take an item out of a damaged box for us, allowed us to inspect the item and then put it in an undamaged box. If I visit Mt Airy again, I'm sure I'll swing by here just to see what's new.

While exploring downtown Roanoke I stumbled upon Fret Mill Music. The display windows of guitars…read moredrew me in. Even though I don't play guitar I appreciate the instrument and did once play an instrument. The owner was strumming a guitar and asked if I needed help. The store is packed full of guitars floor to ceiling, They also have two rooms for lessons or demonstrations. They also have wall displays of guitars. The store had brisk business on a Saturday which I was delighted to see. A very, very cool store and my guess is the best in the area.

Those folks down at Fret Mill Music Company in downtown Roanoke are fabulous…read more I had a new guitar from Sweetwater that was delivered needing a repair. I was so upset. I didn't know if it was junk and needed to be returned or could be properly setup. Alex down at Fret Mill Music was very kind and jumped right on the repair. He worked on it and got the Sweetwater mess straightened out. I will never buy another guitar from anyone but Fret Mill Music again. It isn't worth shopping anywhere else. Thank you Fret Mill Music Co.!

Good people and very easy to work with. Good rewards policy as well. Great prices and good…read moreselection.

The staff are helpful and attentive. There is a wonderful selection of sheet music and student…read moretextbooks to fit unique needs.

I usually have a good experience at this Guitar Center, but today left me in some doubt about their…read moreability to do business fairly. I came in to buy 2 D'Addario Humidipaks Maintain. They had a hard time finding them, but 9 were supposed to be in stock. Finally found 7, of which 5 had severely crushed boxes. Still full price! Should be marked down because of condition. I also wanted one set of NYXL 1046 electric guitar strings. Full price is $12.99 but the web site for Guitar Center listed them as on sale for $9.99. I asked the sales rep behind the check-out if they were on sale. When he said no, I told him the price on the store's web site. He checked it and I was correct. But he had to get the manager to verify and change the price. I told him that the advertised price was what he was obligated to charge. There were no restrictions at all listed. After he stepped away, another rep told me that only the Balanced Tension were on sale, and oops, they are out. He tried selling me up, but they were out of the Balanced Tension too. Finally the first rep came back and said that I was correct and the price for any NYXL strings was $9.99. He insisted on using his phone to ring this up and that was where the problem happened. So after he arrived at the total, I verified the price.."two Humidipaks for $25.99 each and one set of NYXL strings for $9.99?" He confirmed with, "That's right". On the way home I checked my receipt, and I saw that he charged me $11.99 for the strings plus tax. Too little for me to go back and get my money, but enough to really seriously aggravate me. My advice, check your receipt before leaving the store. And for this particular crew in the store today (12/11/2025) , take a class on customer service!!!

I spent several hours in their acoustic guitar room, on several days, before finally choosing my…read morefirst guitar. She's beautiful. The staff here were super patient and taught me how to tune. It's a really relaxed environment. Highly recommended.

Well I think this is now called Main Street Music and Pawn , at least that is what the sign says…read moreoutside. I've shopped there a couple for guitar strings, straps and such. They have a interesting collection of both new and used musical instruments as well as the usual stuff you find in pawn shops. Good experience, nice down home folks.

From the owner: we vintage musical instruments, Coins, '80's action figures & comicsread more

Best guitar store I have ever been in, hands down. They always have a fantastic inventory of a wide…read morerange of guitars and amps. Every one of the guys who works there is very knowledgeable and could not be nicer to work with, they all obviously love what they do. I have bought an amplifier and three guitars there over the last couple of years; these guys appreciate your business whether you're spending a lot or a little. The only problem is, I want to go there all the time and buy more, more, more...

The people who work here teach Great lessons and they provide great service they also have guitars…read morefor awesome prices I definitely recommend coming here.

The store is closing, but the lessons will continue! This is the sign that someone really loves…read moremusic. Once the retail store closes, you'll have to fight your way in through the Karate studio next door Enter the dragon style to get to the practice studio, but that will only give more motivation. Just kidding about the fighting part, but the people at Jackson really do love music.

Don't do business with them! The lady there sold me a showcase then sold it to someone else.read more

Not a bad selection (best in Boone), and prices aren't bad. However, I'm only giving 2 stars…read morebecause the repair work I've had done here was HORRIBLE. First, I took a friend's acoustic by for a setup. When it came back, it was actually worse. Buzzing on multiple frets and the already high action was higher. The electronics in the guitar had been disconnected as well, so I had to take it back and pay to get them soldered back in place. Next, I took a very nice Gretsch electric I just purchased for a setup (to give him a second chance). This guitar came back from the setup with no buzzing and a nice action, but the intonation was so almost a half step out on the higher frets. I couldn't play it because it sounded so horrible, and I had to take it down to Hickory to a very experienced luthier I know to get it straightened out. Finally, my roommate has a nice Martin ($2000 retail) that he took by for a setup a while back. The action was OVER " at the 12th fret, and his Fishman pickup (that he had post-market installed) was no longer working. I took the guitar back to my pro luthier in Hickory to once again straighten out the mess. Turns out, AMS for some reason placed shims under the bridge of the guitar to raise the action. These shims weren't allowing the undersaddle pickup to work, and had to be removed. After getting the guitar back from the pro luthier, the action was perfect and the pickup sounded great. AMS originally claimed that the guitar was not well made so that was as low as the action could go (at almost ¼"!!! and it was a nice Martin!!!). That being said, I will continue to buy accessories and strings from them. Their staff is very helpful and friendly, thus why I'm giving 2 stars and not 1. However, I will NEVER get them to do any work on my instruments ever again. (Just to clarify, I am perfectly knowledgeable and capable of setting up my own guitars, but I unfortunately don't have time to do so.)

City boy was in the mountains for a little ski trip I stopped into this joint on a rainy day to…read morelook at guitars and chat and maybe play a little.I was pretty shocked to see some amazing prices on a premium brand I happen to already play and fell in love with a particular style. They didn't have the finish I was looking for so he offered to order it for me and after a couple weeks I was just informed by the owner it shipped from the manufacturer today and I am thrilled to soon be holding my new favorite guitar! Thanks to Bobby and the guys at Appalachian Music! Fan for life here!

If you're around Salem, VA and interested in playing classic guitar, electric guitar, banjo,…read moreMadeline, bass guitar he is your man. Excellent teacher, supper friendly, and fun to learn from. Basically, if it has a string on it he can play it.

This music school has been wonderful for teaching my son French Horn. He has made so much progress…read moresince starting lessons here!