So many games! And puzzles! I love going here to buy gifts for little ones and people that I don't…read morealready have a gift idea for.

While it's cool to have a place like this in Capitola and I'm happy it exists, I have a couple of…read moreobservations. First all the positive stuff, amazing displays of the CRT's available, quite a bit if you're in need of a CRT this is the place hands down. Go check em out! The cards are very well displayed and look to be one of the biggest draws of the store. Now for the downside at least for me as a game collector I cannot walk up and touch a case and read a spine from the area they allow you to look from. I'm 56 yo full disclosure, I cannot read the damn title spines even with glasses, you know what else I have at 56 other than my eyesight? Actual money to spend at your store. So, fix this, I just walk out after 5 min of eyestrain and will check eBay instead. I love looking at the game boxes looking at the condition of the discs, it's why I walk into retro game stores, if I cannot see your product, well...

Very cute store with a wide variety of items. Learning materials as well. Would visit again.read more

Totally stumbled on to this place. Really well curated collection of toys and teacher supplies. The…read moreselection and service was fantastic. Super friendly. Great for kids and curious adults. Really good puzzle supply!

Childhood should be whimsical, and this store has so many toys that are. Stopped by here with some…read morefriends, and while I didn't get anything, almost all of my friends did. Do you need a sandwich puppet? Childish is there. Do you need slime with some unique embeds? Yep, Childish is still there. A chonky rhino or hippo stuffie? Come close so I can whisper in your ear.... Chilllllldish. Cam the employee was easy to talk and made each of our experiences that much better. They gave helpful suggestions without making us feel pressured.

This place gave me the heebie jeebies.... A lot of weird "adult" themed things that IMO have no…read morebusiness being in a children's toy store. Also the woman working took a ball from my daughter's hand and put it back in the bin where they were stored. She was just holding it and waiting to ask me if she could get it. So bizarre. Stay away

We had a great time looking through the selection of action figures, toys, funko pops etc. My son…read morewas in heaven! This is tuly a collectors paradise (inside the mall)!

Customer service is terrible. I've been 3 times. The individual in the shop was rude and not carful…read morewith the items I was wanting to buy. Asked about selling things to the store, he said they hardly buy stuff and it's not worth his time. In a lapse of judgement I brought in a few things and was offered $25 for what easily can be sold for over $300. Some of the hot wheels they sell go for more than $25. Will never return and recommend nobody wastes their time in here. Plenty of other local stores to go to for buying and selling, your business is seen as a detriment rather than welcomed.

This lil shop is a diamond in the rough. I love this shop. A nice selection of gifts and BONUS:…read more They transferred my cd's to usb's. Fast, efficient and affordable.

I love this rare establishment so much. The owners are wonderful people who care to create an…read moreauthentic space for visitors filled with their culture and heart. I have bought my most favorite (now overworn) clothing from the lovely owner who has great taste in the stylings she carries. Santa Cruz is so lucky to have this hidden gem!

The ladies who work here could not be any nicer…read more I have come several times for books, gifts and trinkets.. never disappointed. They also have a large card collection in the back.

My favorite bookstore in Santa Cruz! Every time I seek out a…read morespecial gift for someone, I venture here, and I plan accordingly too! Why? Because I enjoy taking my time and spending quality time with each owner. They each are wonderful in helping with ideas and or sharing knowledge and experience which is time well spent! We are gifts as well!

Amazing shop! Great combination of ocean vibes and boutique Home lifestyle my daughters and I had a…read moregreat time shopping.

Cutest shop ever!!! Feels like you're in hawaii! Best customer service and the sweetest giftsread more

Local staple! Tiny shop full of hidden treasures if you know how to look. Occasionally you see an…read moreunbelievable deal on a used vinyl! I have spent hours flipping through covers here. And the clerk that doubles as a DJ throws down some good stuff!

Came into town to visit and found this little record shop that actually had live music happening…read morefor customers that were shopping in the store! It's a small but mighty business that was very welcoming and friendly. A great selection of hard to find vinyls as well as other cool stuff! The price is a little steep but if you're looking for something you MUST have, it's worth the price! Next time you are in Santa Cruz be sure to check them out !