Everything you could need for your canoe trip in terms of gear or clothing!…read more All I needed on this day was underwear (hard enough to find in a tourist trap town) and this place had it! The staff was friendly and kind and I was in and out of there! This is your place!

This is an amazing clothing, retail location that has a lot of popular sportswear and outdoor wear…read more They carry an extensive collection of outerwear and shirts from Patagonia, Carhart, Pendleton, and Columbia and more. They carry a wide array of footwear from Keen, Birkenstock, Merrill, Heydude (socks) and much more. The selections and styles are extensive. A++ Experience. The store is right by and shares the parking lot with the Ace Hardware.

Awesome selection of clothing, shoes, boots and outerwear! Fabulous customer service!read more

From the owner: Columbia, Roxy, Quicksilver, Kavu, Royal Robbin, Merrell read more

Zero stars! We should have believed the numerous reviews warning us about how Tom is a swindler…read more We rented a boat from them last year and had a positive experience (sans Tom) so we returned again hoping to support a local business. Upon returning the boat we received a call from Tom informing us two bumpers and an extension cord were missing. My husband informed him we never received the aforementioned items and even commented how odd it was they didn't provide us any this year as they did last year. He essentially told us since we signed off on the checklist his employee conducted that we were SOL. My husband and I were adamant we never received the items. Tom even went as far to insinuate someone must have stolen them off our pier when we weren't looking. He ended up charging us $100 for the two bumpers and the cord, which at most cost $50. Renters beware, it appears this is a common business practice of his. Do yourself a favor and believe the reviews! We will definitely be taking our business elsewhere next summer.

Kind people, helpful and honest. We rented a 15 horsepower, two-stroke motor. The guy who helped me…read morewas kind, thorough, and didn't talk down to me because I'm a woman. The motor we rented ran well and we enjoyed seeing much more of the lake than we would have without a motor. The shop is cute and we found some fun things to bring home as mementos. When we returned the motor it was a very simple process. We refueled and we were on our way. Great experience.

Lots of great Northwoods attire in this store in Minocqua Wisconsin. For those cold nights/days in…read morethe winter, you need to prepare with some high-quality items. They have slippers in the back as well as really nice shoes at the front entry. Nice associate gave us a fond farewell. Worth a visit.

This shop was so fun and had unique clothes. I found several pieces of clothing I just couldn't…read morepass up. Staff was helpful and kind. The best part was sizes from small to plus size. Both men and women's options available. Definitely recommend stopping by and checking them out.

I was wanting to buy ski boots and was trying on different sizes, letting the employee know I…read morewanted them fitted. After 15 minutes, that employee told me he had to go as he had work to finish in the basement. Meanwhile, another customer walks in and asks for a boot help sizing and fitting. A different employee helped her and was very courteous to her. As I listened to the advice he was giving her, I realized I was ignored. I'll wait and go to Colorado or Utah rather than give them another try.

Oh how charming is this store! It's no wonder it's been in business for 75 years! Truly, this…read morefamily and its employees have a passion for everything outdoors, for leading its customers toward an educated purchase, and for the surrounding community. By far, this was the best experience buying a bicycle I have ever had. Rob took the time to answer all my questions, to help me purchase the best choice for my needs and size, and to help me select a well-fitting helmet, a quality bike lock, a rechargeable safety light, and a cool portable bike pump for long, rural rides. The prices were more than fair, the selection was great, and they really knew their products. Without a doubt, I will shop here in the future for any of my outdoor needs. I highly recommend that you do, too; you'll be pleased with the friendly, knowledgeable staff, quality product selection, and personal shopping assistance. I sure know I was!

Went up to our cabin in the UP to do some snowmobiling last weekend and could NOT find the key for…read moreour old Polaris Indy Lite!! We called Edwin at Norther Power Sports, and he was EXTREMELY helpful in getting the replacement key for our 30 year old sled! Thank you SO very much Edwin! Tale about customer Service at its finest! You made us happy campers! Have a very blessed Christmas to everyone at Power Sports!

Was up in Laona for a snowmobile weekend. Had a snowmobile break down. Within an hour they picked…read moreup the sled. Within two hours it was fixed. I was able to get on the trails late afternoon. The day was saved.

The most overpriced cards I've ever seen.. like astronomically overpriced. Greedy priced. Seemed…read morelike a guy who would clean the Walmart shelf and put in his store up-charged 400%. I'll never go back there.

Indeed under new ownership! Small but charming store with very helpful attentive staff…read more Has everything the serious fisher could need. Not sure why the previous owner inspired such low ratings but I saw only good things here!

Under new ownership! You'll struggle to find a better selection anywhere in the northwoods. Custom…read morecolors, high end tackle, they have it all! The new owner and family were extremely friendly and helpful when I stopped in. Glad I did! Guides choice will be back to the top of the list when I'm looking for bait in ER