Every time I go to Mendocino, I make time to shop at Fancy That. When I look at my wardrobe, I find that about a quarter of my clothes are from there! And of the clothes I wear frequently, 75% are from Fancy That. The clothes are comfortable, yet stylish. Everyone says I dress well. The women who work there are helpful and pleasant. During the pandemic, they required masks and, being vulnerable, I really appreciated that! read more

This is a wonderful store with with great, high-quality brands. The prices reflect the quality of the products but don't break the bank. The staff were extremely pleasant and helpful, and we had a nice conversation as I shopped. I love that they also carry jewelry as accessories (nice designs and reasonable prices). They have some interesting natural fabrics (i.e., bamboo) that hang really well on the garments. I also like that they have regular store hours and are open almost every day-- not always the case for other shops in Mendocino. They do ask customers to wear masks which I appreciate as COVID, RSV and the flu are in high gear this season, and they take precautions to avoid transmission to others, many of who are more vulnerable. All in all one of my favorite stores in Mendocino--check it out! read more

I was so pleased to find this darling boutique. The owner was so helpful to me as I looked for a dress to wear to an April wedding. . She must have spent 2 hours assisting me in putting an outfit together. I can't wait to go back there again when I'm in Mendocino. read more

Used to be favorite store in Mendocino. For years! After todays experience, no longer! First of all the front half-door was locked. Only to be opened by the unkind Staffperson who handed us masks (required), then turned in her heel without greeting us. Didn't help us at all. Stared at us from behind the counter. Acted like we were a nuisance and a bother. Only engaged us when we asked her how she was doing. Then she spewed a diatribe about wages and how hard everything is. Ugh! Sorry your life is hard. And it's inappropriate and uncomfortable to hear this kind of angry and dark rage. Couldn't get out of there fast enough. They still have great clothes and jewelry. But with the toxic environment crafted by the staff, NEVER AGAIN! Too many great stores in Mendocino to come back here. read more

I love this store. Everything is carefully curated; you don't find these items at lots of other stores. There is a sense of uniqueness. Prices are steep but the clothes, coats, purses, scarves and jewelry are quality and they last. When we vacation in Mendocino I always stop in and see what catches my eye. I don't find the salespeople pushy or intrusive at all. Sorry that others haven't had a good experience, but I've never had a bad one. read more

My mom and I went into this store today and were highly disappointed in how rude the two workers were in this store. The woman was in the back as my mom and I were looking at the clothing, and she rudely addressed my 78 year old mother as to why we were in her store when the door was locked. It was 3:30pm not even close to closing. She also was incredibly rude about mask wearing. Highly disappointed at how we were treated, I would never buy anything from this store. Sad because all other shop owners were so wonderful and friendly in this quaint town. Pass by this one and keep going to your many other options. read more

I love this store. I go to Mendo every five weeks and always drop a wad of cash here. They have very unique clothes and jewelry. The staff is great. I get the one reviewer's "pushy" comment, but they are only being helpful and always find things I wouldn't have thought of trying. Perhaps we should be brave enough to say we are "just looking" and will ask for help when we need it when this happens and we don't like it. Sweetly. Know what I mean? I get that feeling in some stores, but not here. These women know what looks good on different types of bodies and skin tones and I appreciate the extra help. I always buy something here; these are great odds for me. I'm not much of a shopper. read more

HORRIBLE customer service. Owner was literally a witch and extremely rude. I would never buy anything from someone like that. Stay clear!

I love their variety and their uniqueness. I wish they had a website so I could order on-line! I felt a little pressured at times, however, I walked out with a dynamite outfit. read more

we have come to this store for yearns when we visit Mendocino. almost our first stop. the shop owners are kind and so helpful. always. and we appreciate that masks are required because it ensures that the shop is always open (since there are only two employees) and we are always safe. super high quality clothing and a wonderful shopping experience. we wish this store all the best!! read more

Some cute clothes but pushy salesperson ruined it for me. I bought one item but she kept bringing in things I didn't want to try and consistently followed me around the store offering more. At one point she said "Oh it's so nice when people know what they like and what they want" but it was clearly said to let me know she was annoyed that I didn't love everything she was pushing on me ..I find this bizarre. I guess there are women who walk into stores and say "dress me"? I'm not one of them and I hate being followed around and shown ugly blouse after ugly blouse even after stating I don't like this or this is not my style. Probably would not shop here again after that experience. read more

Can't resist going into this shop (despite the aforementioned "pushy" owner and staff). ALWAYS spend WAY too much. I might even spend more, but I, too, am uncomfortable being followed around the store with items pulled out to show me at every turn. Some of their comments are solicitous - even if they have the best of intentions. The suggestion to say something is good, but am not sure how to do it without seeming rude. Anyhow, the merchandise itself is what a store is all about, and here it has an undeniably terrific variety with something for everyone! High quality and funky styles will win my return business every time! read more

I thought this was going to be an old lady's boutique shop, and it does skew that way, but they do have a good selection of Bagolinni hand bags and other accessories. I got a nice scarf and a summer hat at 50% off. read more

Nice upscale boutique. Carry similar brands that I have found at Nordstrom. Cute, friendly women working the store. Followed me around though making me feel like they thought I was going shoplift. read more

The buyer's taste and mine in jewelry is amazingly alike. I could have walked out with 20 different sets of jewelry. Harriet offered to show me a piece of 'museum look' jewelry that was 1/2 price and in the back of the store. I bought it, have worn it and each time people have made numerous positive comments!! She has great, different and interesting pieces. She did tell me abt a pair of pants she sells that would be perfect for my body-type. I was there with a friend and simply didn't feel I could take the time to try them on but liked that she took the time to pay attention to what might have assisted me. I would definitely go back!! read more

This is such a great store! It's one of my favorite places to go when I am in Mendocino. They have a really broad selection, from my favorite NMD jeans to really cute, dressier items. I always find something I love and must have here. The staff has always been attentive or not, depending on my lead. I can either browse to my hearts content, or have a "personal shopper" experience with one the knowledgeable sales people. read more

This is my favorite store in the universe! Once a year, we camp near Mendocino for a week, and my husband always says, "Time to go shopping!" He's cheerful about it, because I almost never shop in a store - just on-line. My annual Fancy That shopping doesn't feel extravagant, because I'll actually wear everything I buy there - and most of it goes with everything else I have. The store owner (and buyer) is named Harriet. She does indeed follow me around, suggesting what might look good on me and what might go with something I've picked out. Normally, I'd HATE this - but Harriet is helpful rather than pushy, and is quick to say that something isn't quite right on me. I haven't asked her to let me shop alone, but I bet she'd back off if I asked her. I came home with two pair of pants that fit perfectly and flatter my somewhat less-than-perfect figure, four tunic-length tops, a long sweater, and a charming necklace that goes with three of the tops. These were all what I'd call reasonably priced ($60-90 each). Overall, this shop rates 6 stars from me on a 5-star scale! Thanks, Harriet!! read more