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    Fortnum & Mason

    4.2 (585 reviews)
    Open 10:00 am - 8:00 pm

    Fortnum & Mason Photos

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    Alice C.

    If you want a fancy, pamper yourselves experience, this is your place. Book well in advance, and have an amazing afternoon tea with your besties here. Expensive? Yes - afternoon tea is 86 pounds a person to start. You get a lovely 3 tiered scrumptious afternoon tea - we did the high tea and the beef Wellington was wonderful. The scones either fresh clotted cream and a jam that you also get to take home were delish. Afterward, there are 4 floors for fancy shopping to do - the biscuitarium is so much fun, especially the musical Cooke tins

    Some chocolate bar choices
    Ma L.

    While walkng along Piccadilly, I chanced upon this 18th-century department store known for its gourmet groceries including a wide selection of "high-quality" teas, posh preserves, biscuits, chocolates, and gourmet food items. The multilevel interiors are classy and whimsical, displays are beautiful, decorations festive, and the atmosphere is lively with a lot of shoppers intermingled with all the vibrant colors. My senses were too overwhelmed and overloaded with all the bright colors meant o excite and entice one to buy that I limited myself to 2 floors and didn't go further up to explore their tea room, etc. Packaging is eye-catching and colorful but the biscuits just taste average. Staff are professional, friendly, and helpful.

    Scones
    Sharon H.

    When in London, afternoon tea is a must. I booked a reservation with Fortnum & Mason a few months in advance but when we arrived on a Sunday at 12:30PM, there seemed to be plenty of open tables available. A live pianist played in the front entrance. Staff were kind and proper. They offered to hang our coats in the closet. Afternoon Tea came with refillable teas, sandwiches, scones, and desserts. A Savory Afternoon Tea was an option as well, which doesn't have any sweets. I enjoyed all of the sandwiches. Everything was equally delicious, except the Cucumber and Lemon Mint. The Suffolk Ham with English Mustard had a nice kick. The Egg Mayonnaise was a classic for me. The Coronation Chicken was a mini chicken salad in a sandwich. The Kames Bay Trout with dill Cream Cheese is a great combination. I'm not a huge scone person, but the savory scones were very good. The Fortnum Strawberry Preserve was our favorite. For the desserts, my favorite was the Dark Chocolate with Hazelnut Praline. The Hazelnut Praline cookie bottom was airy and crisp. The chocolate inside was a light mousse. All of the desserts were extremely fragrant. The Rose Eclair and Orange Mousse played no games. I also liked the Treacle Tart because of its nutty flavor. I was incredibly full that I couldn't finish the Coconut Loaf, which was my least favorite. For the price of £85 per person, it was well worth the experience and the quality of the food and the service. Treat yourself!

    Alex K.

    If your looking a for a gift, look no further. Also it's a London experience you have to check out at least once. A similar concept to Harold's minus all the designer shops and apparel. They do offer a floor with shopping and some apparel and gifts but nothing compared to Harold's. The shop is about 4 levels. Different levels offer pretty much different things. The main floor right when you walk in from the streets had loads of gifts items and a sweets counter right in the middle. They're known for their hampers but besides that, they also have a food hall. Amazing baked goods, fresh pastries, a produce section, an exquisite cheese and meat section. Not to mention the wine department. Just walking through and checking everything out was an experience on its own. Going to the top area is where the hamper department is. They have premade hampers on hand but if you're looking to create your own, that can also be arrange. But if you're looking to experience afternoon tea, there's a room that offers that as well. A London experience that's worth it. Depending on what you're looking for, they pretty much have it. Gifts of all sorts from apparels, to wine, candies, accessories, baked goods, canned goods. They have a wide selections of items. A perfect hostess gift central.

    Tea
    Cole M.

    This was not just food. This was not just an experience of a lifetime. This was pure, unadulterated immersion into the British Culture. The food here was fantastic and nothing I had experienced before. I'm obviously not one who partakes in Tea Parties all that often. But holy cow did this blow me away. The ambiance was upscale. You felt like a royal family while dining and eating the queen's favorite finger foods. The service was unfortunately subpar. But the whole experience is one of the few that can overshadow that fact. It's expensive. But well worth the price of admission.

    marzipan candies
    Joann B.

    I did not get a chance to try their afternoon tea, but I did make it a point to buy some items while visiting. The store is fairly sized, but you wouldn't know it with everyone milling about shopping. The upper floors aren't as packed, but the main attractions are at ground level and below. If you need any assistance, there's usually a Fortnum's employee out restocking, so you won't be hard pressed to find someone to ask a question. I know I took pictures of all the goodies in the display cases, but I didn't buy anything from there. I know I should have, but it's not like I left empty handed. Items I bought: baked focaccia, aged cheddar wheel, tea (Victoria Grey, Rwanda orange pekoe), jam/preserves (plum, cherry), biscuits (cherry almond, pistachio clotted cream, and classic shortbread), blueberries, and Christmas pudding. Everything I bought was enjoyed by my family, with the exception of the Christmas pudding. We'll be eating that soon! The focaccia was really good. It was a bit chewy and crunchy, but the inside was super soft and paired well with the cheddar (nice and sharp) we bought. The loose leaf teas are very fragrant and the Victoria Grey was surprisingly floral scented. Our favorite biscuit was the cherry almond. This biscuit is labeled gluten free and vegan, but don't let those things deter you from trying it. I love all things cherry almond and this was really good. It's not a soft chewy 'cookie,' it's crunchy and reminiscent of an oatmeal cookie. I bought the blueberries because they were pretty big and looked tasty. The price wasn't too far off from what I'd pay in the U.S. So far, the only thing I didn't need to buy was the classic shortbread. I think Walker's is just as good and I can buy them locally. Overall, I really loved shopping at Fortnum's despite the hundreds of people shopping there at the same time. It's definitely sensory overload here, but I would shop here again in a heartbeat.

    business front, entrance
    Van D.

    Fortnum & Mason is a cute upscale department store that seems to have all of your home shopping needs or gifting needs in one place. They are located in the Piccadilly area and easily assessable off the Piccadilly line, exiting Piccadilly Circus and less than 10 minutes walk over. My sweet boyfriend bought me a very nice assortment of tea set here, in which I still keep the tea boxes for. This time he brought me back to visit the store for myself. The following are the description at the time of my visit and subject to change: Lower Ground Floor - Food Hall & Food To Go Ground Floor - Sweetland of Teas, Coffees, Jams, Chocolates, and more First Floor - Christmas Foods Second - Fragrance & Beauty Third Floor - Christmas Shop - Wrapping and Décor, and Bookshop Fourth Floor - Diamond Jubilee Tea Salon What I appreciated the most was how their bookstore had plenty of seats for tired shoppers is sit down and rest before resuming shopping. My boyfriend and I rested on this nice window seat where we looked out the window and mapped out our next steps. Definitely a fun place to browse and look for gifts to bring home but be ready to pay a premium for these luxury goods.

    Out of all of the biscuits here, I'd say the earl grey tea shortbread rounds would be the only re-purchase (deliciously strong tea taste!)
    Gillian A.

    First off, I wanna give the advice of not underestimating the weight of the packaged treats here lol. Being a tourist, my carry-on luggage ended up feeling like a boulder (and of course my British Airways return flight voyage had to begin with me carrying the luggage step-by-step up metal stairs from tarmac level lol). In hindsight, I went a little overboard with the biscuit purchases in particular lol. *Most* of the biscuits that I tried ultimately gave me Trader Joe's vibes; very eye-catching and colorful packaging, but the biscuits themselves are average in terms of taste. Word of caution: if the biscuits are chocolate dipped, the chocolate coating is verrry thick, and honestly it's the main reason why I didn't really enjoy the -lossus series (toffolussus, mochalossus). The pistachio & clotted cream biscuits gave a slightly-chewy, stale-like bite fresh out of the packaging, but funny enough I liked them much more days later when they became strangely soft. The only biscuits that I would re-purchase are the earl grey tea shortbread rounds; super strong earl grey flavor that's scrumptious!! Classy and whimsical multi-level interior. Very friendly staff. Overall I'd say as a tourist this spot is still worth adding onto the London trip itinerary for food souvenir shopping.....just try not to get caught up on all-out purchasing here. :p

    Scones in the food hall.
    Judy I.

    Beautiful department store! Well worth a visit to browse or shop. There are a wide assortment of gift teas, biscuits, and more in the ground floor. The food hall is located one level below. You can take the spiral staircase up or down and move quicker as the elevators are small and slower.

    The Diamond Jubilee Tea Salon Menu
    Gene D.

    When in London, one must have tea. And what better place to partake in this quintessential English tradition than at F&M. In addition, it is a unique place to shop for sweets, teas, tea sets, picnic wares, etc. However, the star of the show can be had on the 4th floor. There are 5 different choices of food sets to choose from and 1 just for the kiddies in your group. After that, one must choose a tea from a 24 page booklet/menu! This is a perfect way to take a step away from the hustle and bustle of being a tourist. Listen to the piano playing whilst enjoying quiet conversations with loved ones, etc.

    Daria B.

    What an experience!!!!! Came here for afternoon tea and some shopping. We ordered 1 afternoon tea and 1 high afternoon tea and both were absolutely delightful. Ask for Harrison if you go - he's a gem! He helped us navigate the menu perfectly.

    Tea cakes on first floor!
    Ginny C.

    I came during construction and missed the reveal of the new special staircase by a few weeks! The construction area was covered so it made the place seem really small but still a lot to see and eat here.

    Bethany L.

    What an exceptional department store! First, the tea, biscuit and confectionary floor is absolutely packed, so be prepared for overstimulation. The rest of the floors are a bit more slower-paced and spread out. The tea tins are stunning - so not only can you take home tea, but you then have this gorgeous tin you can also reuse or display. They varieties they offer - of tea and biscuits - was truly exceptional, and I appreciated that they offered so many variety packs of different products, so you can also try different blends and flavors. After having afternoon tea at their tea salon (top floor), I wandered around the store and picked up a few things to take home. They offer shipping to the US for 25 pounds (find it on the third floor), so I didn't have to worry about purchasing liquids, or worry about fitting it into my suitcase. Plus, it's all set to arrive the day after I arrive home - perfect timing!

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    4 months ago

    Good selection and a beautiful store in London, but it's pricey. The cashier seemed to be snobby.

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    Page 1 of 15

    Fortnum & Mason Reviews in Other Languages

    Review Highlights - Fortnum & Mason

    I did not get a chance to try their afternoon tea, but I did make it a point to buy some items while visiting.

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    Sass & Belle

    Sass & Belle

    4.4(7 reviews)
    0.6 miCovent Garden, Strand
    ££

    Sass & Bell is the most amazingly magical place to spend an hour browsing, yes a full hour. This…read morelittle shop use to be on Neal street but has now moved to this bigger location opposite Scott's on New Row. Basically it is full of a huge selection of RJB Stone goodies. For those of you who don't know this is a company that makes adorable tat that appeals to teenage girls and ridiculous women like me who insist of super cute nonsense in their homes. These guys only sell wholesale and I have never seen a collection like this in a shop. We are talking appliqued pirate bunting and hand painted Russian Doll photo pegs, white bird cages with stuck on flowers and butterflies. If you are looking for a new baby gift they have brilliant kiddies room decoration stuff, and as for stocking fillers, well this place is ideal. Nothing is more than £20 and some start from as little as £2.95 so you can really go nuts if you wanted to. As I have mentioned before I have happy places in London, this is one of them. I hate to Yelp this but I will and I am sharing this happiness with you.

    After hours of looking round London for presents for my Mum and a wedding gift for my friend. I…read morefound them all under one roof! The store has loads of great things to hang up in your home. Not being that descriptive i know but if you go in there you will be amazed at what they have. I'm definitely heading back here to shop again as not only did they have so much choice for a small shop. It was reasonably priced!

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    Sass & Belle
    Sass & Belle
    Sass & Belle

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    Nom - Gorgeous, unique ceramic homeware, like these blue and white marble mugs which we bought earlier in the year.

    Nom

    4.2(6 reviews)
    3.2 miShoreditch, Bethnal Green
    ££

    So many things in my home have come from this fantastic little gem of a store! They import…read morewell-made, unique, and beautiful home décor accents sourced directly from their makers in both Cambodia and Viet Nam... I'm not sure if it exactly qualifies for "fair trade" but I like to think it does when I'm making purchases... Fine woven floor mats in a multitude of colours, lacquered cups and bowls, and some unique sculptural pieces are just a few of the things that you can find (and that I've purchased) here. Everything has a very Asian-minimalist clean-line feel to it - which I find extremely appealing. Beyond the distinctive aesthetic of the pieces, everything is also extremely well-priced. I guarantee sticker-shock... of the pleasantly low variety. Also, the people who run this shop are total sweethearts... I don't think there's a smite of greed in their souls... this shop really seems to be more their labour of love... which, if you ask me, is just one more reason to spend your money here!

    I really lIke this store, which like many of the shops on Columbia Road probably has limited…read morestrange hours, so make sure to check before you head out this way. Basically, this is an upscale Vietnamese housewares shop. So, sure, that coconut laquered bowl, bamboo spoon, or soy sauce pourer that would cost 50p in Vietnam might set you back ten quid here, but at least you don't have to buy the plane ticket? Trying to think positively here. Anyhow, this is a fantastic shop for small gifts, pretty little things of a practical nature (artistic cookware, serving trays, condiment bowls... hand-crafted items of all sorts). If you like beautiful Asian handmade items, this is a place for you. Plus, even with the import upscale markup, this place is still quite affordable. Make sure to sniff the cinnamon boxes. So neat!

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    Nom - Coco Wood

    Coco Wood

    Nom - Coco Bowl

    Coco Bowl

    Nom - Cambodian Rustic Ceramic

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    Cambodian Rustic Ceramic

    Labour and Wait

    Labour and Wait

    4.1(17 reviews)
    3.0 miShoreditch, Bethnal Green
    £££

    This store is middle age signed, sealed and delivered in one room. I don't even know what half the…read morestuff they sell is, but I found myself, literally minutes away from Christmas, neck deep in a credit crunch and scrabbling around trying to buy an £18 colander. They do sell lots of lovely house hold bits and bobs but until I have a house, Labrador and a child called Mimi Fifi Orchid Clooney (a girl can dream) I wont be buying anything from here. It's a personal thing, possibly connected to being a huge consumerist ass hole whilst having a huge problem with consumerism. For me, buying a £300 pair of shoes is wrong but necessary, where as buying two plain white enamel breakfast bowls for £16 seems ridiculous. I am aware that this statement is ridiculous in itself, in fact, I just don't want to talk about it anymore. I will say though, that this shop is lovely, but I prefer Ikea.

    I've been meaning to visit Labour and Wait ever since I read an article sometime ago in The…read moreGuardian profiling couples who had started up new and innovative businesses in the East End, and the L&W concept really struck a cord. You can be assured the new shop in Redchurch Street sells the same functional products for the kitchen, home and garden as the existing shop on Cheshire St, however I believe L&W are moving from Cheshire St to Redchurch St in the not-too-distant future. For too long, consumers have been lulled into a false sense of security with large, "convenient" hardware stores such as Homebase and B&Q etc. who unfortunately have, over the years got away with cheap replicas of good quality homeware goods. L&W moves away from this methodolgy and focuses fully on sustainable goods made in enamel, stainless steel and wood, rather than plastic and throw-away alternatives. The shop is minimalist in style, but all the products are displayed in a creative and alternative way, which I'd liken a little to the layout of Muji stores. As most shoppers today, I am mindful of what I buy having an effect on our environment and planet, but love L&W's ethos. I especially love the enamel kitchen sets, glass jugs, butter dishes and stainless steel buckets and watering cans. True classics! Now, don't get me wrong, you can't get anywhere near the vast selection (though often poor and low quality) of hardware and homeware products from L&W that you get in chain hardware stores, but what you do get (as the blackboard outside the shop and web home page state!) is "high quality, traditional goods for the home", with the added bonus of browsing a low-tech shop and experiencing a low stress retail experience. Now that has to be worth a trip to Shoreditch any day of the week!

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    Labour and Wait
    Labour and Wait
    Labour and Wait - Photograph courtesy of http://www.labourandwait.co.uk/

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    Photograph courtesy of http://www.labourandwait.co.uk/

    Fortnum & Mason - accessories - Updated September 2026

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