We stopped in here with our 4 & 6 yo who were eager to fish in the area - staff were super…read morefriendly- Let the kids "catch" some of the bait fish in the back and gave a local fish magazine/guide for them to read in the car and see pictures of the local fish. It was the most pleasant car ride for us as they were busy reading and not fighting in the back seat! And they caught 7 little fish between them off the Lake Santa Fe boat ramp!

Asked the lady for a bass bait caster. Was given a cat fishing pole. And they don't give refunds.read more

This business is terrible!! The second you go in the dog they have starts chasing you and when you…read moreask them to get control of their dog they ignore you and call you a Karen! When they finally take control of their dog they whisper under their breath about how your make a big deal out of it and how she doesn't bite! Then blonde Jackass at the counter and his buddies just started call my mom a Karen and not even taking into consideration that me and her could and were allergic to dogs. We left there in less than 5 minutes!! And I just went there to get a reel.

Just found this perfect fishing store. From new to gently used merchandise, this place has it all…read more Do yourself a favor and check it out in person. Matt is a great guy and is willing to help. Just had 5 reels respooled and am getting another rod repaired. Great prices too!

Arlington Bait and Tackle is the coolest, most helpful bait and tackle shop I've ever been to…read more Everything about it screams legitimacy. It's packed with the items real anglers need. And the staff is there with the local knowledge and tips that anglers need to. I can't say enough about this place. For folks in Jacksonville's Southside and Mandarin, this is haul for sure. But it's worth the drive.

Dan and Jess have done amazing things with this shop. Service is great. Store is packed with…read moreawesome products. Very clean and staff is very helpful. They have everything from artificial plastic baits, jig heads, lures, boots, cast nets, live bait, hooks, lead drinks, snacks and everything in between. They have brought life back to the shop and then some. If you are in the area, be sure to stop by!

Super friendly. Great selection. Would visit again especially since they have their own pier.read more

Been coming here for years, never had a problem. The staff is very friendly and the bait is always…read moregreat!

Had a wonderful adventure flood tide fishing for redfish with expert guide Jack Myers. Jack…read morecatches more fish than anyone I know, and he spot (and hear them) from a quarter to half mile away. Amazing! The fish weren't showing themselves like they sometimes do during flood tides, but we still got a few shots in. Paddling through the flats on a paddle board is the way to go. Can't wait to do it again!! Thanks for a beautiful day on the water!

The sunrise eco kayak tour is fantastic! I had a friend visiting who loves birding, and our guide…read moreHayden had all of the local ecological knowledge to share. The sunrise tour was stunning -- truly the most beautiful time to be on the water as the birds and critters wake up. We're planning to book another tour to do the bioluminescence paddle at night as well. This sunrise tour is going on my list of best things to do in Jax -- it's truly NE FL at its best. Everything was super easy to book and Hayden had our gear ready and waiting to go, so we were able to get right on the water and see the full sunrise over the river.

READ THIS IF YOU'RE WANTING TO GET YOUR REEL SPOOLED! Fantastic staff. Decent selection. Convenient…read morelocations. Came here to get my reel spooled since they're kind enough to do it for free IF they aren't busy with other customers whereas lots of their competitors (like Strike Zone spoil your rod up for freaking 12 cents/yard. Multiply that by your reels capacity. West Marine does a great job of it too. I've been in here a bunch of times and the staff is always very helpful and knowledgeable. But this time, I had Quinn help me out with spooling my rod. He's not like the other helpful employees.. He's above and beyond that. Very personable, helpful, fun to chat and swap fish "battle" stories with. Only dealt with him for about 5 minutes but he's an awesome dude and is a great addition to the fishing community. My reel looks fantastic btw! Quinn if you see this- thanks again man! TL;DR - these guys at West Marine skillfully spool up your line and rod for FREE if they aren't busy with other customers.. unlike their competitors, some of which charge 12 cents per yard- multiply that by a few hundred yards or whatever your rods capacity is.. they are incredibly helpful and knowledgeable as well. Ps- ask for Quinn to help you out with your fishing needs. He's a chill and knowledgeable guy.

West Marine and I go way back, as I have been an avid watercraft junkie for most of my life. This…read morelocation is conveniently located at Town Center and is a spacious store. I admittedly haven't needed anything for myself in years, however my kids have a boat and I popped into this store for Christmas gifts and a gift card. Naturally I had to walk around to see if anything caught my eye! You can't go into a store and not browse. The store is clean and has great displays featuring the latest and greatest for all of your watersports needs. I ran back to the boating section to pick up some outlets for the kids boat and grabbed a gift card so they could shop on their own. Checkout was a breeze and the young man efficient and friendly. Now that I will be using my kayaks again- I will be in for accessories!

Small shop but they have pretty much everything you need including bulk ice!…read moreVery nice people very helpful!

This place is actually called White Shell Bait and Tackle! They lady was super nice! However, only…read moreone live bait fish, Mud Minnows, were on premises. Frozen mullet fingerling, clams, ballyhoo, squid. Live shrimp, blue crabs, fiddler crabs, no sand fleas. Stop in you'll like this little bait shop, plus there's a food truck out front with sandwiches and ice cream and soda.

Way more than just a charter Captain Roger is a professional guide. I have hired three previous…read morecharters in the last 8 years and frequently use my own boat to fish the waters of the St Johns and Mayport. He was amazing, identifying the best spots to fish, gave me tips on presentation, finesse, and even hook up. This guy is terrific, obviously loves what he does and is a really funny guy! I even got a t shirt from him! I caught a ton of fish, monster reds, sheepshead, and trout. Believe me, this is the guide you want when you want to go fishing!

What a GREAT DAY!!! First Time ever on Saltwater Marsh and Flats AND from a boat, Capt Roger…read moreshowed me how to fish the lures - gotta find some of those UNFAIR brand lures - and voila' FISH ON!! Hooked up a BIG Red on a topwater that I let get under the boat (rookie mistake - not listening to Capt Roger) and it broke off the line. After that I caught Trout, Spanish Mackerel, Ladyfish, more trout, a red, a nice Jack and then I finally redeemed myself with another nice size Redfish on another topwater. If you want a day of fishing and catching and learning, Capt Roger's Charters are the way to go.

Great time. Great service. We caught 15 different species in one morning.read more

We went out with Tyler three times on our recent trip to Jacksonville. We were staying on the St…read moreJohn's River and had access to a boat, so we wanted someone to show us where and how to fish. Tyler explained that the SJR is hard fishing, with the brackish water. Fishing will be better there in a couple of months when the shrimp come in and the big fish follow, and fishing would be better out of St Augustine, but we had the boat on SJR, so he obliged. The first day we went out on Tyler's boat. He was so helpful, explaining the right tackle, spots, what to look for and how to do it and caught fish. Next day we went out on our own and realized that we needed more help, so we hired Tyler a 2nd time as 'mate'. He went on our boat with us, and supplied all of the tackle and bait. We caught several fish, reds, trout, flounder, catfish. After this 2nd lesson we were successful on our own. At the end of the week we went out of St. Augustine oh his charter and much better fishing - constant action and we brought home trout, redfish, flounder and had an awesome time. My husband has PPA, and Tyler was so very good with him - helping him to catch the big ones. Our group highly recommends Tyler and Last Call Fishing Charter. He grew up in this area and knows his stuff. He is a hard and fast worker, making sure you have fresh bait, the right spots, and every possible chance to catch the big ones. Great fishing skills and people skills! Awesome boat and gear. Go with him and his recommendations, or he will customize a trip for you on his boat or your boat as captain or mate.

I had an amazing experience! The customer service was outstanding from start to finish. Everyone…read morewas friendly, welcoming, and genuinely cared about making sure I had a great experience. They were professional, attentive, and happy to answer any questions I had. The quality of the service exceeded my expectations, and everything was handled quickly and efficiently. It's clear they take pride in what they do and truly value their customers. I would highly recommend them to anyone and will definitely be coming back!

The men who work here are overly aggressive. Only come here if you already know exactly what you…read morewant so that you can go in and out.