These cookies are so good! They were hot and chewy and everything you want a cookie to be at midnight!

Walked in with friends and it wasn't crowded, a lady with brown hair wearing converse with a frown on her face from when we first walked in was HIGHLY RUDE! Asked a few questions and she cut us off before we can even finish our questions. Later to follow when more people walked in and a crowd formed she decided to yell at everyone in the store to "Quiet Down". Not sure if working at a small cookie shop allows you to be an ignorant person but it is definitely a college town so if you cannot handle a crowd find a new job! read more

Got two chocolate chunk cookies on 03/19/26 around 9:15 pm, one of two places still open at town center by the strip. Good cookie selection for also focusing on ice cream and their portion sizes are decent for the price. Staff were very friendly! Definitely a place you'd go in and out, but they do have limited seating if you want to sit inside. Most people use the seating area outside in between moe's and the mediterranean place. There's two entrances so you don't have to walk around trying to find where to go, which is super helpful! No public restroom, so plan accordingly! read more

I went in a spent 39 dollars for my wife and 2 daughters. I gave the woman who helped us on our order a 100 dollar bill. The manager or some guy came over and said "we don't take 100 dollar bills in a very nasty tone as if I was doing something wrong. The girl said well we're only giving back 60 and he said in the same nasty tone "we don't take 100 dollar bills". There was no sign saying they did not take 100 dollar bills and he did not give me a reason or explain why he just barked at me as if I was the bad guy. Absolutely outrageous! See you later! I'll NEVER step foot in that place ever again!! and I will tell every single person I know that if you're ever in Tuscaloosa don't go near this place they have no idea how to treat a customer! read more

Cookies made me sick, undercooked. I had food poisoning. Also no restrooms available. Also workers are very rude

When we arrived it was not crowded as usual. The cashier was nice. We ordered and left. Once I got home I realized I was missing a cookie and my son had to go back. The usual cookies were great. Warm and soft. I'm not even sure what that strawberry lemonade cookie was but it is disgusting. It had no real flavor except the tartness of the lemonade. I gave it a two star because they are always messing up my order. I would suggest more workers but I am not sure if that is the solution. These cookies are too high in price to continuously not put the items ordered for the customer. read more

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It was mid the cookies tasted like some simple Pillsbury dough and the ice cream was fine.The worker was fine wasn't rude but wasn't very friendly either. read more

Is always our guilty pleasure! They have milk in the store as well! I love that they give a nice glass of milk with a hot warm cookie!! read more

Insomnia Cookies - Wake up from an afternoon snack and get cookies - Desserts Near Me - Tuscaloosa, Alabama

I got my cookies and ice cream delivered and I open my order within the minute of it being delivered and there was a cockroach in my cookie box. I was very disappointed. I then called three times asking for a refund and they said the best is to redeliver. Disappointing! We are regular customers read more

Insomnia Cookies - Desserts Near Me - Tuscaloosa, Alabama

The cookies are delicious. Well the s'more one is anyway. The giant gooey marshmallow chunks in the cookie, the soft chewy-ness, and the chocolate-y chunks within...all combine to one yummy treat! I have no complaints on my cookie, and the service was quick and polite. My only issue, which seems to be more personal and superficial than anything else, is that I expected to walk in and see a cookie jar (cabinet) of displaying the cookies available versus having to ask or be told what they have and don't have in stock. Outside of that, I have no complaints or anything. read more

Insomnia Cookies - Smore Cookie top - Desserts Near Me - Tuscaloosa, Alabama

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Such a fantastic service and cookies are delicious! I ordered in the evening during finals week and my daughter received them within 1/2 hour! read more

These cookies are darn tootin delicious. Don't balk at the prices because they're oversized and super moist, soft, and fresh outta da oven. They're open until 3am and they deliver so if you can't kick that sugar addiction or need a sugar rush to get you through your calculus work, Insomnia Cookies is there for you. Don't forget the milk! read more

If you are going IN STORE... 5 stars. The cookies are always so warm and delicious and the seasonal flavors are amazing. BUT... the delivery. omg. i have never not waited over an hour and a half. i've literally even waited 3 hours before. so sad because i can't even satisfy my craving when the craving is gone ): update the people told me i would be next for delivery and it has been 45 mins. im sad read more

Polite, efficient workers. Warm, perfectly chewy cookies. Cozy atmosphere in the middle of the bustling strip. Not sure if I could ask for anything more (My only nitpick is that the cookies are a bit pricy, but the franchise doesn't control the price tag, so I can let it go). read more

Pricey but good cookies and nice service from the young lady behind the counter. Warm and soft cookies.

The people here are so friendly and knowledgeable about menu options The ice cream was delicious and unique And the cookies were unbelievably soft and delicious read more

Insomnia Cookies - Box of cookies and a cup of cookie monster ice cream - Desserts Near Me - Tuscaloosa, Alabama

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I was really looking forward to trying this place but was a little let down. Based on cost, I kept wanting to compare it to Crumbl Cookies and I felt like you get twice as much cookie with a slightly better taste at Crumbl. I did like that insomnia has dairy free options but my snickerdoodle cookie, while good, left me wanting a little more for the price. read more

In town for Tide Days, and my daughter wanted to stop in for something sweet after a big dinner. I was totally full and not interested, but twist my arm, and we stopped anyway. So glad we did! Had a peanut butter cookie... Which was supposed to be for me to eat later in the evening, but I caved and had finished it before we had even pulled out of the parking lot. Really, really good. read more

Insomnia Cookies - Only one!?! Hmmmm..... tough choice. Went with peanut butter!!!! - Desserts Near Me - Tuscaloosa, Alabama

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First time going and definitely won't be my last. i've heard so much about insomnia that i just had to go see what the hype was about. i was so pleased to find out they had vegan options! the two ladies that worked there were super nice and cookies came fresh out of the oven. i got the vegan chocolate chip gluten free cookie, sugar cookie, and triple chocolate chunk. The vegan cookie was super delicious! now i understand what all the hype is about!! read more

LOVE!!! The best. So good, warm, yummy and delicious. They have lots of varieties, staff is friendly, will give you a sample, smells amazing in the shop, clean, located on campus, what else is there to say--It's Great! read more

I understand there might be a high load of orders from college students BUT I chose to get my cookies and ice cream delivered. I ordered at 9:10pm on a Thursday. It took THREE HOURS and some change to get my cookies and ice cream. This is absolutely ridiculous. There's is no excuse as to why it took 3 hrs for my 6 cookies and a pint of ice cream to be delivered. And when my cookies arrived they were cold and pretty hard. Along with the ice cream being half melted. I am extremely disappointed and will never be ordering from here again. Any other place in Tuscaloosa can have my money. The first picture shows what time I ordered. The second picture shows when the delivery driver called me to come get my cookies and ice cream. read more

Insomnia Cookies - Proof of order at 9:10 pm - Desserts Near Me - Tuscaloosa, Alabama

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They don't except cash. Which I think is a little insulting to your customers what about people who do not have bank accounts? Then they were out of over half the menu. I had no options. The cookies were good. But definitely nothing special and not worth the hassle. read more

Why is delivering taking so long? literally awful service i cannot believe this. fix the delivery. so sad and disappointed, i will go cry with my COLD cookie now. read more

I would rate this place a zero if I was able. Their customer service is terrible. You have a local store with no way to contact it, really? There is a website and 800 number so you can talk tomorrow someone in a different state. It's awesome when trying arrange a cookie delivery for my University of Alabama student to be told over the phone that they do not have a location near there; it's on University Blvd! Then I was told that it probably wasn't showing on their screen because they may be short delivery drivers or already have a full schedule. I can understand not being able to commit to another delivery today, but to tell me you don't have a location near there. Bottom line is you have a local store that bakes cookies; staff it to take orders themselves. They know the area and their demand better than some call center. Major FAIL!! read more

Pitiful service. Cookies bought in store were delicious. Ordering online is a money pit because you order and NEVER GET YOUR COOKIES. I called and without even checking my order number, a guy told me that my order was on its way. I asked, and he finally checked the order number, then asked me if I had placed 2 orders...which I hadn't. He stated they would call me back. Still no cookies and no return call. Management needs to step in and take control of this store. When I finally called back, I was I was informed that they were having difficulties and they were cancelling my order and it would be 2-3 days before we got a refund. Ridiculous. BRING ME MY COOKIES!!! read more

Advertising to deliver cookies until 3 AM, I ordered 6 cookies at 1:45 AM, which also included 3 cookies that come free with delivery. It was not until it passed 3 AM that I got concerned. After calling insomnia cookie's customer service to check on my order status (the local number for insomnia cookies Tuscaloosa is not listed online), they confirmed that my cookies were still scheduled for delivery. Around 3:30 AM my cookies finally arrive and the only way that I can describe them is "wet". The cookies were undercooked and melted on top of each other, forcing me to eat them with a fork. Needless to say, I would not recommend their cookies. read more

First and last time customer here. Great food, EXTREMELY piss poor customer service. As one who works in service, this place needs lots of work. Management really needs to come in here and make some serious changes. First off, the cashier said absolutely nothing when he approached the register and instead visibly expressed complacency . I had to initiate the greeting and conversation. I initiated it with a polite, "Hey, hows it going?" With it being my first time, though, I had no idea what to order. This brings me to my second point. The signage is very poor. There were no pictures of the food items anywhere so I didn't know what anything was. When I asked for the "cookiewich," the cashier mumbled, "Which one?" Which one what? I mean, obviously I could guess that it involved ice cream and a cookie, but I didn't know the ins and outs of how to go about ordering. He failed to explain to me the differences between a "cookiewich" and a "cookiewich deluxe." Once I had figured out the actual design of the item after searching through my phone for a picture to show to the obviously impatient cashier, I found out they only had 2 choices of cookies available out of what seemed like at least 14, based on the example tray. This all happened at around 11pm and they are "open until 3 am." So if anyone reading this chooses to go there, just know that their product is awesome! Very tasty, and well worth the price! Their employees, however, will ruin the experience with what seems like a lack of proper training on how to interact with customers and walk them through the process, regardless of whether it's their first visit or their 112th! What might seem like common customer service sense isn't common at all. I cannot justify going back and having to learn what to order through trial and error. read more

These are probably the best Insomnia cookies I have experienced so far. after I leave Buffalo Phil's I go right across the street to IC. Regardless of what some ppl feel, the staff are friendly and prompt. Cookies has always been fresh and warm. I'm so addicted! The lemon macadamia are the bomb!!! Mei read more

Insomnia Cookies - Just a variety of pure deliciousness! - Desserts Near Me - Tuscaloosa, Alabama

Woah ha ho what a treat. Nice service with a fun crew! However, no ice cream how sad. Guess I gotta wait til next time for for my brownie sundae read more

We placed an order 4 days in advance for cookies to be delivered less than a mile away for my son's birthday and tipped 25% in advance. They were supposed to be delivered between 2:00-2:10. At 2:35, when we hadn't received the delivery, we called Insomnia to check on them. The girl was nice, but said that Grub Hub hadn't even picked them up. Will not be using them next year. read more

Terrible. The delivery time on the website said 45 min but it actually took two hours to come. I tried to call and cancel my order, but no one was answering my calls. Once my cookies finally arrived they were cold and uncooked. Will not be ordering from here again. read more

Cookies were delicious. I got 4 cookies 2 regular, 2 deluxe cookies and spent a little over $10 so the Prices were way too high! The entire staffed looked like 2nd year college students (it is in a college town) but they were very bubbly, and seemed happy to serve us. read more

This is the worst service EVER. There has never been a time that I haven't waited longer than an hour and a half for my cookies. I would think after almost a year of the store being open they would have made their delivery faster but it's RIDICULOUS how long it is to wait for cookies. Even when you go into the shop the people seem confused with orders. It is the worst service ever and I don't see it ever getting better. I will never order delivery from them again!! read more

A great place for late night cookies. They have good prices and decent cookies and ice cream. The staff is always nice and attentive.

The cookies were great. The service was garbage. The two females said nothing when we walked in all we got were dirty looks. This was our first time coming here and we won't return due to the crappy attitudes. They literally never said a word not a hello nothing. The only thing they said was the total. I've read the reviews and CLEARLY management needs to make a change with employment. Instead of hiring people who give piss poor customer service actually hire some people with decent people skills. read more

Who doesn't enjoy getting cookies fresh baked cookies at work?!?!?! I know I did; at least until they changed their delivery area. They no longer come to the hospital, and we ordered quite a bit on my unit alone. read more

Cookies and ice cream are great. The service is absolutely terrible. I have never received an order in less than an hour and a half. When I have tried to check the status of my orders, it always says the cookies are baking, and when I have tried to call the store, I have been directed to a corporate office. Even when I have gone into the store, there were 4 people in line ahead of me, and it took over 30 minutes. The staff was not friendly at all, did not even say hello, and seemed annoyed when I ordered my food. The food is great, but some of the worst service I have ever encountered. read more

The best way I could describe my experience with Insomnia Cookies would be to reference the five stages of grief. Stage 1: Denial As my friend and I started our first girls night in of spring semester one rainy Sunday evening, we decided to order cookies to help us get through the most recent Bachelor episode. Our order was placed at exactly 7:39 pm. With the order tracker site pulled up, we anxiously kept one eye on the laptop screen as the other watched Corinne alternately flash all of America and fall sleep snoring. During commercials we spoke emotionally of how hungry we were, and how amazing the cookies were sure to be. We were so young - so hopeful - so naive. Stage 2: Anger After an hour had passed and the screen still smugly stated that the cookies were "baking", we began to spiral into despair. We prefaced our exclamations of "How could they take THIS long?" and "I'm PMSing right now; this is NOT okay" with low growls. At this point, my friend decided to call the customer help line. Stage 3: Bargaining After 15 minutes on hold, my friend was greeted by an employee in a remote location. He was polite but oddly enough would repeat her information back to her in the form of a whimsical song. Though eccentric, this was nonetheless a pleasant distraction from our hunger. After another 10 minutes, we finally managed to extract the information that our cookies were "on the way and would arrive 'eventually' ". Stage 4: Depression It was now 9:30 pm. With no hope of cookies on the horizon, my friend and I entered a fugue state of deep depression. Stage 5: Acceptance 2 and a half hours after ordering, we had finally accepted that our cookies would never arrive. The rose ceremony was long over, so we decided to drive to the store through the rain and get our cookie fix in person. Just as we reached the back door, the phone rang. It was the delivery driver calling to say he was pulling up in front of the house. Exhausted from the emotional ordeal, we finally were able to enjoy our cookies. If it were solely based on taste, Insomnia would have received 5 stars from us. Unfortunately, as we ate our delicious cookies all we could taste were the memories of distress from the emotional roller coaster of a night. Despite the sugar rush, I immediately went home and fell asleep, tired and disappointed to have spent $12 and waited 2.5 hours for two lukewarm cookies and a spoonful of melty vanilla ice cream. read more

My son and I were looking for a tasty and sweet treat. We found this place on Yelp and its right off the strip in Tuscaloosa. Sha'Kerra was very nice and helpful. We decided on a cookiewich with peanut butter chocolate chip and a white chocolate macadamia nut cookie with vanilla ice cream in the middle. It was delicious! read more

The cookies here are so delicious, but they have recently changed their delivery zone and will no longer deliver to the hospital. We order from there all the time, so we're all severely disappointed we can no longer enjoy warm cookies on hard nights. read more