I was at Paradigm this morning, as I have been every Monday…read moremorning for the last 13+ months, and I found myself reading a flyer on the wall. I couldn't help but notice the tagline under the logo: "Train like it matters." Maybe I've seen it before, maybe I haven't. But today, I did more than notice it. I felt it. Over the past year, I've been training on the sidelines of the 6am group classes and the 7am small group classes, and I've watched an entire ecosystem unfold. One full of camaraderie, support, friendship, encouragement -- and most importantly -- community. I do not take reviewing gyms, fitness centers, or instructors lightly. Fitness is a lifestyle that requires consistency, dedication, and follow through. Not because you have to. But because you want to. What does that really mean? It means you need to show up. Not once. Not twice. Regularly. And that's it. That's the recipe for success. Just show up. On a regular basis. And the rest will naturally unfold. But do you know what's even better? Is that Paradigm has created the exact community that allows you to not only show up. But to thrive. What Joey Wolfe has built at Paradigm is unparalleled. The workouts are carefully crafted, challenging, and engaging. Each one supports working within your own personal limits, yet they're also facilitated with energy, encouragement, connection, and often times, team work. The clients range from newbies to regulars to pros, and everyone is greeted, welcomed, encouraged, and supported. And my favorite part? You can show up as you are, who you are, at the fitness level that you are, and the energy in the room makes you want to be better, want to try harder, want to push for more, and want to show up tomorrow. And the next day. And the day after that. And once you feel that push, once you feel that drive, once you cross over to want more, you'll not only understand the tagline "train like it matters;" you'll become it. So, why have I been on the sidelines? Because I work one-on-one with the Training Manager, Jeff Siragusa, who I hired to help me achieve my own personal aesthetic and fitness goals. For the last 1+ year, he has trained me in person 2x a week, plus writes me a separate training program to lift an three additional days a week on my own, and the growth I've seen in my personal and professional development from his coaching is unsurpassed. I could author an entire book about my coaching experience with Jeff and the confidence it has given me in every facet of my life, but alas, I will focus back on the community at Paradigm. So even though I've been on the sidelines lifting really heavy $h!t with Jeff, I've also incorporated my way into the community within Paradigm classes; meeting new people, creating new connections, and cheering people on -- especially women who nailed their first pull up, then their second, then their third -- and knowing that's just the start. Because if you're among the right people, in the right, supportive place, then the sky's the limit. And Paradigm is exactly where that sky begins.

If you want personal attention, caring and skilled coaches, this is your place. I've been going…read morehere for over four years and I'm now in better shape than I've been in many years ... more energy, fewer aches and pains, and as strong as I was in high school (and I'm now 73). The staff is friendly and well-informed and the clientele ranges from pro athletes to absolute beginners, everybody is accepted, no snotty gym rats here!

Rocky is my spouse's trainer and it has been amazing to see how far she has come with her fitness…read moreand overall health. I'm an avid cyclist and runner, and recently scheduled a session with Rocky to help me craft a strength and flexibility program at the gym to augment my cycling and running. Rocky excels at listening to your health and fitness goals, and working with you to structure workouts to make you more fit and healthy. Like any good trainer, Rocky encourages you to do more than you would on your own. Worth every penny!

Rocky is an amazing trainer and coach! Her workouts are carefully customized and thorough. She…read moreprovides detailed feedback on your workouts and nutrition and gives encouragement and motivation between sessions. Working with Rocky really helped me get back into exercise and lose weight. Her workouts are fun and challenging but keep your back and joints safe.

As an active person who also sits at a computer on a daily basis , I finally invested in monthly…read moredeep tissue massages to keep myself functioning at my best (and to help with stress). I highly recommend Clarke B for his knowledge and great massage work! I've noticed a big difference in how my body functions and feels.

CORE has helpful staff, a relaxed, pleasant and focused atmosphere with ample free parking. Stephen…read moreHowe is a very knowledgeable and talented massage therapist. I highly recommend him as well as Sean Shearer for deep tissue, and Carlos Acevedo is great too!

Kiara is an amazing masseuse and healer!…read more I was referred to Kiara after having surgery. I read how helpful lymphatic massage could aid in healing after surgery, and I'll be honest, I was a little skeptical by the idea but was desperate to find some relief from my swelling and bloating after my surgery. Kiara was professional, made me feel comfortable, and has a wonderful and tranquil space. She was very transparent and explained everything to me, making the whole process very comfortable and copacetic. More so than her professionalism and wonderful bedside manner, I was pleasantly shocked by my results. They were absolutely amazing. Each time after seeing Kiara, I felt lighter, better, and actually measured inches lower than before her massage. The lymphatic massage helped reduce the swelling from my surgery, which not only made me feel physically better but also helped me feel better in my body. It was a significant difference that I could both feel and see, and it made a huge impact on my recovery and overall well-being. If you have had surgery recently and are considering seeing Kiara for lymphatic massage, or for any massage treatment for that matter, do not hesitate to book with her. You will not be disappointed!

I first had the great fortune to meet Kiara through her extraordinary yoga teaching, and have even…read moretraveled internationally to practice with her. But I'd like to call attention to one of her other phenomenal talents. Though I've been fortunate to enjoy some amazing massage therapists in my life, Kiara is by far the most talented and dedicated healer I know. She is that rare healer, a true master using deep intuition and more body-knowledge than any other therapist I've known. And she has gained these healing talents through not only regular devotion to practicing her art, but also dedication to increasing her deep body-knowledge through ongoing education. Her many healing modalities are informed by her openness to various cultures and wide-ranging practices. Finally, she engages you as her client in working towards healing the body through education, teaching you how to listen more deeply to your body, and what it needs to be and feel its best. I feel so fortunate to be able to place my trust and body in her healing hands and generous heart.

I'm so glad I joined this gym. The staff are all super kind and helpful. The classes offer a…read morevariety of times and types of workouts. The trainers are motivating and friendly. The environment is very chill and I feel like the price I pay is a huge deal considering I can go to an instructed class, private sauna, or use the hot worx box on my own time. I previously went to a local gym that was more expensive and I think Toadal has more to offer and is cleaner. Thanks Toadal crew I appreciate you all !

Hardest working little gym club that could. Best staff with "normal" clientele - imperfect and fun…read more Older gym with earnest improvements underway.

Every time I visit Santa Cruz I try to book a workout session with Adonis. What I like about Adonis…read moreis that he's very knowledgable about fitness and can craft dedicated workout plans that suit my needs. He's great at making HIIT sessions unboring and fun, while still pushing me enough so I can reach my fitness goals. I also appreciate that he's easily available, so even when I call him at the last minute he always manage to find a time slot to train me. So If you're looking for professional trainer in Santa Cruz area I would recommend you to give Adonis a call.

I'm a female physician and have been personal training with Adonis for several years now. I've…read moreworked with different trainers over the years and Adonis is easily the best trainer I've ever had. He always challenges me and motivates me to workout even when I'm feeling tired and slightly grumpy. With the pandemic, he's been able to move my workouts outdoors and has been very flexible with the location. We normally do HIIT workouts which are fun and he mixes up the workouts every time I see him so that they don't get boring. He is very reasonably priced. I've been able to reach my fitness goals and get stronger with Adonis. I strongly recommend you try him.

Love the cryotherapy... really helps my arthritis and skin issues…read more Only takes 3 minutes... easy parking...

My family and I were visiting Santa Cruz and looking for a gym to drop into. We had the great…read morepleasure of finding Torkc and meeting Pascual and Kristie!!! We did a few early morning "boot camp" workouts - everyone was amazingly welcoming. Great workouts - clearly Pascual and Kristie know what they are doing. I would recommend Torkc for anyone of any caliber (newbie looking to learn and perfect form or a professional athlete looking for an edge). Love this place and love these guys!!! Marc

Last October, when I turned 62 years old, I made the decision to finally prioritize my health, and…read morefinding Rebecca and the Unstoppable Health program was a game changer. Rebecca is so much more than a nutritionist--she became a coach, a sounding board, and someone I could genuinely open up to. She made it easy to talk through the harder, more personal challenges that come with changing habits, and I never felt judged. What really stood out is how realistic and sustainable her approach is. No extremes, no pressure--just steady progress that actually fits into everyday life. She helped me understand my patterns and build habits that I can stick with long term. I feel stronger, more energized, and more in control of my health than I have in a long time. I needed the accountability to make myself and my health the number one priority and Rebecca provided it 100%.

I call myself "the problem child" when it comes to dealing with food plans, nutrition and health. I…read morehave been through the wringer with diets and body hatred. I started working with Rebecca because my blood sugar was creeping up and I just didn't feel good in my skin. Day by day we analyzed what I was eating, pin pointed my challenges and came up with strategies on dealing with not so healthy cravings and overeating. After a six month program, my blood sugar number plummeted to the point of needing to cut my insulin prescription in half!! Rebecca did this with me in a non-judgmental way. I hope to keep up these changes that I feel I can live with for the most part. Do yourself a favor and work with Rebecca if you want to understand how to be healthier.