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    Lincoln catching a wave
    Megan G.

    We came back to Maui for a quick trip this November so that my 9 year old could take another lesson with Brian! He has been to surf camps and other lessons on the island, on Kauai and in California and this is hands down the best surf instruction out there. Not only are you not competing for a wave with 200 other people, Brian truly can teach anyone of any age and skill level, is patient and most importantly fun! Bonus is that you get amazing photos to capture these special memories. We can't wait to go back in May!

    Ukumehame Beach
    Karen D.

    I can't say enough about Brian! My son and his friend had a great time learning how to surf. They even asked to come back for more instruction. Brian was super kind and patient. The first day he had long boards for the boys, as my 15 year old son had never went surfing before. By day three, the boys were on shorter fiberglass boards learning how to carve a wave. Brian even took pictures for us. Brian helped create a lifetime memory for our family.

    Standard instructor/student pic after the lesson
    Yifan S.

    Brian is absolutely amazing!! Setting up the class was super easy, I simply just emailed him and he confirmed a time and a location. This is my first time surfing, and having had bad experiences previously with any sports that involved a board, I didn't expect I would get too far. Brian did his teaching magic tricks and I was up on my feet on the second try!! He really knows what he's doing, and if you follow his directions you will be up on your feet riding a wave in no time and having a blast! Highly super recommended!!

    Post lesson victory pose with Brian! Great lesson and we all had good rides.
    Stephanie B.

    It is all about feeling confident and Brian spends the time to make sure you get there. Have had lessons with him three times on the past three years and everyone enjoyed the experience, even those who went in being scared. Highly recommended for any age or ability level.

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    Had a wonderful experience, the lesson was great! They were super friendly and made surfing "easy" to learn.

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    Ask the Community - Soul Surfing Maui

    Review Highlights - Soul Surfing Maui

    We came back to Maui for a quick trip this November so that my 9 year old could take another lesson with Brian!

    Mentioned in 30 reviews

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    Surf Club Maui

    Surf Club Maui

    4.9
    (147 reviews)
    2.0 mi

    I had a surf guide with Surf Club Maui for my birthday and it was such a great experience! My…read morehusband set everything up and everyone was so nice and accommodating. I'm a little more experienced than a beginner so I wasn't looking for a full lesson. I wanted someone to paddle out with me and give me some guidance in the lineup. Sean quickly understood the assignment and made the session perfect. He also helped push my husband into some great waves while still giving me the support I wanted. We also did the photo package. Our photographer (also named Sean) got so many great shots. To top it off the woman owner gave me a hat for my birthday which I loved wearing for the rest of the trip. Thank you surf club Maui, the owner, and both Seans for making my birthday morning so special. We can't wait to come back!

    My husband and I spontaneously booked this during our time in Maui as part of our honeymoon and it…read moredid not disappoint. Instruction was great, vibes were immaculate, and we had a really great time and caught a lot of waves for our first time ever on a surfboard. Our instructor Bryan was not only a good hang, but thorough and attentive in teaching us and did a great job making sure us newbies stayed safe. So glad we booked this! I see some negative comments about the photos on here and I just want to say I had a great experience with that. We did buy the album because the photos were pretty sick and it's our honeymoon. But if I didn't want to buy them it wouldn't have been a big deal as they didn't pressure us at all. In fact we approached the guy with the photos out of our own interest. No one was tryna get us to do anything. Anyways the whole experience was worth every penny!

    Photos
    Surf Club Maui
    Surf Club Maui
    Surf Club Maui

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    Surf Shack Maui

    Surf Shack Maui

    4.5
    (116 reviews)
    3.9 mi

    Shout out to Mikey who was a great surf instructor for my husband and kids. They had a great time…read moreand Mikey was great from the dry land lessons to getting them out on the water and giving them tips and techniques to ensure they got up on their boards and got surfing! They were pretty tired when they got back but that just means they got to ride a lot of waves in! My daughter said surfing was one of her favorite activities of the trip. The company was easy to find in the parking lot and they offered the option to tip digitally which we appreciated. We also purchased the optional photo package so got some great photos of our group on the water.

    We booked through Viator and for two people ( my husband and I) was $216.00…read more Pros: very responsive information sent by text including pictures of where to meet. We found the spot easily and the van. Once we checked in, we filled out the waiver, fitted with a sun shirt and water shoes. We were also given a mesh bag to put our belongings in and this was put in their van. We were in a group of 6 people total and our guide was Mikey. Mikey went over the basics and had us practice on dry land and then we were off. It was only waist deep and most of the ocean floor was sand, with a few rocks, so the water shoes came in handy. Mikey found a wonderful area for us to ride waves on Kalama Beach and was very encouraging and positive. He'd tell you exactly what to do and when to do it to successfully surf. I am the least athletic person and I stood up on my first wave. Best of all, we saw a lot of turtles! I could have stayed all day and just enjoyed the turtles. Surfing is exhausting and I had a hysterectomy 6 months ago. When I wanted to just cheer people on, there was no pressure to get back out there. It was at my own pace. I really appreciated that. There is also a photographer to purchase pictures and we bought those as well for $120.00. $90.00 for 1 person and $120.00 for two. It will be 48 hours or so until those come in digitally. Gratuity isn't included, so we brought cash. If you need to, there is also a digital way to tip your instructor. If you use this company, ask for Mikey. He's a great teacher and very enthusiastic with his small group. Con: on the Viator website it lists "light refreshments", which wasn't offered. If I had to do it again, I'd skip Viator and book directly with the company. If you book directly with the company it's $88.00 per person.

    Photos
    Surf Shack Maui
    Multiple groups
    Multiple groups
    Surf Shack Maui

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    Maui Surf Lessons

    Maui Surf Lessons

    5.0
    (9 reviews)
    1.1 mi

    If I could give more than five stars for our surf lesson with Ryan from Maui Surf, I absolutely…read morewould! Hands down, Ryan is the BEST instructor I have ever had, and I've had previous beginner lessons. This experience was on another level--one of those rare, unforgettable moments that stay with you forever. I've surfed a bit before, so I went in thinking this would just be a refresher for me. My husband (age 64) had never surfed and was a bit apprehensive. But Ryan's skill, patience, and unparalleled ability to connect with his students completely transformed the experience for both of us. He took the time to understand our individual needs and tailored the lesson perfectly, blending just the right amount of technical guidance with encouragement and humor. Before we even touched the water, Ryan gave us the most thorough and engaging on-land lesson I've ever experienced. He didn't just teach us how to pop up on the board--he explained the mechanics of surfing, wave dynamics, and safety tips in a way that was clear, detailed, and easy to absorb. By the time we hit the waves, Mark (and I!) felt more confident than ever. But Ryan didn't stop there. He wove the spirit of Aloha into every moment of the lesson, teaching us about the Hawaiian language, culture, and the deep connection Hawaiians have with their land and ocean. His stories about the islands, the meanings of Hawaiian place names, care for the ocean, and his insights into the natural beauty around us elevated the experience to something truly profound. It wasn't just a surf lesson; it was a cultural and ecological immersion. And then came the magic. Not only did Mark manage to get up on the board (on his first try, no less!), but we were treated to the most breathtaking sights while surfing. Whales were breaching in the distance, and turtles swam gracefully by as if they were cheering us on. Ryan's excitement and genuine joy made it all the more special--he celebrated every moment with us, making us feel like pros out there! Ryan also had mounted GoPros on our boards (included in the price) and captured the most incredible action shots of us riding the waves! These weren't your typical blurry or off-center photos--they were absolutely magazine-worthy. Ryan has an amazing eye for timing and composition, selecting those exhilarating moments when we were standing tall on the board, surrounded by the sparkling ocean. The photos were so vibrant and professional-looking that they'll forever be a cherished keepsake of this unforgettable day. He truly went above and beyond to make sure every detail of our experience was exceptional! Ryan's energy and passion are infectious, and his dedication to his craft is unmatched. Whether you're a complete beginner like Mark or someone who's surfed before, like me, he has a way of making you feel like you can conquer anything. I've had good instructors in the past, but Ryan blew them all out of the water (pun intended!). If you're on Maui and even thinking about trying surfing, do yourself a favor and book a lesson with Ryan at Maui Surf. You'll walk away not only with new skills but also with a heart full of Aloha and memories that will last a lifetime. Mahalo, Ryan--you've truly set the bar sky-high! ‍

    We booked with Maui Surf Lessons for the 7:30 am couples private surf lesson and couldn't have been…read morehappier with our experience. Our coach/guide/ instructor or whatever you want to call it was a native of Lahaina and knew his stuff! His strength was impressive as he had to "toe" us into some choppy waters to get to where we could get into the waves. I'm not a small guy and he hauled me around with ease! I've gone out a few times before but never with formal lessons and this experience beat them all! They guaranteed us we would get up on a wave and my wife and I both did on multiple waves! It was an amazing feeling! We were the only ones on the water when we started and it was so serene and peaceful! Ryan was a great instructor and really showed care for us. We loved our time and hope many others will choose his company for their surfing experience in Maui! Mahalo Ryan!

    Photos
    Ryan helped get us lined up just right!
    Ryan helped get us lined up just right!
    She rode the wave!
    She rode the wave!
    Ryan pushing me into a wave!

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    Ryan pushing me into a wave!

    Soul Surfing Maui - recreation - Updated June 2026

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