Love this company and their amazing selection of things all boy! Everyone working there has a great…read moreenergy and is ready to jump in and help wherever needed. This cuteness comes with a high price tag, but perfect for special occasions, family pictures, or any event you want your little man to look his best!

Cute, cute, cute. I admit to spending way too much on my children's wardrobe but my adorable…read moretoddler boys have to look their best! This little store can easily cost me $$$ because I want to get one of everything. I also really enjoy their active social media presence and seeing all the new products come in. Very nicely curated and styled so even though it's a small space, it seems to pack a lot in there and the displays are constantly changing. Only complaints? Since it's a small boutique, the sizes I need are often sold out, especially if I'm trying to get my boys to match so I can't always find the right item in the right size. And second, I've sadly noticed the quality isn't as good as some of their Target and Gap standards. Several pieces that cost more than my clothes are already losing threads after one wash or starting to pill. So I feel I end up shopping here to support local and enjoy the cute trends, but not necessarily to find items that will last all season or be passed down.

I give them as gifts and they always ask me where I got them? It seems to be their…read more "go to outfit" . I love this place for new parents!

Cute selection of baby and children's clothes. Went in looking for matching pjs for friends newborn…read moreand 2yo. Found so much more.

Very good selection of children's clothes, the staff are helpful and sweet, overall great…read moreexperience and will definitely come back here again

The crossroads of fashion for better brand infant and maternity apparel - - - where L.A. and New…read moreYork meet Paris and Milan, right here in Central Indiana! This store has lots of adorable one-of-a-kind infant, child and maternity wear. I found shirts I would love to have if I were pregnant. One said, "I grow people." Very cute! Even includes accessories such as maternity pillows, bassonettes, and more! And who can miss the scent of baby powder that fill the store and leds your nose in from off the street. Even includes dressy items for pregnant women, very fashionable dresses and more!

I visited Hey Little Diddle to find a gift for my new niece, who has a fancy name, so this store…read moreseemed like an appropriate place to begin to look for a gift for her. This store is a little fancy, but not overly so. It's very carefully curated, and the color palate is beige-taupe-oatmeal-neutral toned. It's like if Restoration Hardware created a baby store. If you're looking for neutral baby clothes, Hey Little Diddle is your place. The prices are a little too rich for my blood, as I prefer outfitting babies and toddlers in hand-me-downs that they can throw up on, fall down in, get muddy and messy, and also don't cost $125. The clothing here is adorable, though, and you won't find outfits like these anywhere else in the area. I wasn't looking for baby clothes, but more like toys or trinkets. They do have a few, but not a huge selection. I would visit this store for clothing mostly.

Many sweet quality clothing options for little ones both every day and dress up wear. Plus super…read morehelpful staff!

Love the selection of trendy clothing at an affordable price! Super friendly staff! Definitely a…read moreboutique worth checking out!

Cute shop, helpful ladies present to assist you with anything. Unfortunately, I'm an extra small so…read moreI was not able to find anything that I felt comfortable in but they do have a cute selection to choose from! Although I did not find clothing, I found a cute bracelet

Add Lunch Money to your Shop Small Saturday list for fun and unique gifts for the kids in your…read morelife. Since it has opened I have stopped in a few times looking for gifts or something fun for one of my toddlers to wear. My favorite purchase is a UFO hair claw clip. The staff is friendly and the vibe makes you feel like a cool cat. For sure check out all of the clocks! After you do some shopping you might as well continue down the street for kid books at Kids Ink and pizza at Byrnes. Illinois Street has the best shops for a nice little afternoon in Indy.

They have great infant/toddler children's clothes. Well made, unique and well priced, not cheap…read morebut definitely good value. And the shop owner is always willing to listen to suggestions or to help find items for you.

When I walked in I was "Wowed" with the brightness and organization of the store. The end caps were…read morecarefully thought of with shoes, jackets, etc to complete an outfit. The selection of Winter jackets is incredible. If you are looking for baseball cleats this is your place. The staff was super friendly and even helped me find a particular item I was looking for among the vast inventory. I understand there are new owners. Please check this place out, the prices cannot be beat. your pocketbooks and spouses with Thank you.

I have always shopped at once upon a time for all my grand children. You can find great gems.read more

Adorable clothes! I think my son's wardrobe is approximately 90% Janie and Jack apparel right now…read more It has that classic look that is so sweet. I didn't know anything about this chain until my MIL introduced me to their precious styles. They come out with new designs on a very regular basis and they also have great sales. Clothes are high quality and last many washes. Def on the $$ side, but I'm hoping they'll be closet staples.

If you need a sweet, super soft and cuddly gift for a new baby, or even for an older child (up to…read moreabout size 8), head over to The Fashion Mall and check out Janie and Jack, where you'll find the most adorable clothing you've seen in a very long time. This store is not a local mom-and-pop shop, but it's worth mentioning on here because the clothing is so well made and so much nicer than almost anything else you'll find around. It's actually part of the Gymboree Company, but these clothes seem to be a step up from even that. They are more "boutique" in style, I think, and the prices reflect that. Be ready to spend a pretty, shiny penny on anything you get here. But it's worth it. Especially if you're shopping for a new baby. These clothes are so delicate and precious, almost as much as the baby that will be wearing them.