The only reason I found this store was after a friend ranted about their awesomeness and how they helped her find a new bike. Shortly after, I unfortunately got a flat while out on a ride and because I had have never had to replace a tube before, I turned to Wheel & Sprocket to assist with the repair. I brought my bike in on a Tuesday after work and the store had a fair amount of people checking out the lot of bikes. I immediately found the service counter and was assist by one of their techs who not only replaced the tube but did a quick check of the bike to make sure there weren't any other major issues. They do tune-ups here, but the tech informed me it would be a few weeks because of the amount of bikes they already had in the queue. I imagine that toward the beginning of summer most people try to get their bikes in early. Be patient or plan ahead. Staff is super friendly. I accompanied a friend one visit when he was looking into buying a new bike - even though he was simply looking, the staff was kind enough to talk him through the various styles, bike frames, etc. without trying to give him the ol' sales pitch. The two major brands you'll see here are Felt and Trek. They have others, but if you're looking for different specific brand: call ahead. As I pulled up on my first visit, I noticed a lot of bikers in the parking lot. I discovered that during certain nights of the week Wheel hosts group rides for various age groups. Definitely looking forward to taking advantage of them in the Spring. read more

One of the best bike stores around. I grew up going to this store and it has just gotten better with more selection and awesome service. Support your local bike stores! read more

Just picked up a new bike there today. Due to COVID, I bought it over the phone and then went to the store to get it fit and buy accessories. Everyone in the store was wearing a mask and it was easy to social distance. We worked with Phil and he was great! Excellent service and felt like a very safe environment. read more

Fantastic shop that goes above and beyond to help their customers. I grew up in the area and first started riding in middle school, and this has been my go-to bike shop for almost 10 years now. The staff is always very friendly and helpful, and the management really cares about the customers. I've been in needing a last-minute repair, or a special order on a hard-to-find part, and the people have gone out of their way to help me get what I need. Very few bike shops in the area go to this extent to help their customers, and this is a business that will treat you like family. I have been to many shops in the area and the service, selection, and attention to detail at Wheel & Sprocket Fox Point it unsurpassed. I would highly recommend this shop to anyone looking for cycling products or services. No better bike shop in Milwaukee. read more

My go to store for everything from bikes to parts to clothes for more than 20 years. Friendly and knowledgeable and helpful staff. Never a hint of condescension no matter what brings me in. I have always experienced honesty and fair dealing and great prices to boot! read more

I brought my 7 y/o granddaughter's inexpensive bicycle in for a replacement of the chain. I was very impressed with the stellar Customer Service I received. Thanks to employee Steve, I was able to wait for the repair and be on my way in approximately 30 minutes. Thanks again Steve. My granddaughter was thrilled to have her bike back so quickly. She made me an adorable Thank You card and this is my Thank You card to you! Looking forward to bringing our business your way again as the children grow to enjoy cycling. read more

We came in today (Saturday) when they were busy with a flat tire. They could not have been friendlier or more helpful. They took the bike and fifteen minutes later we were back on our way with directions to the bike path parking. Great folks!! read more

Love this place and their staff! Strongly recommend it. Joel helped me and my daughter the other day, and he was so kind and helpful.

Phenomenal customer service from every employee I interacted with today. Very knowledgeable and passionate about what they do. My son and I stopped in right before close to drop off his old bike for tire replacement/ask about used bikes. Paul helped us well after close and we ended up going home with exactly what we were looking for...a great used trek bike at a good price. Can't say enough about the wonderful service we experienced. read more

I walked in and received great help from George, an older acquaintance of my fiance from triathlon when they were in college. He helped me pick out aerobars for my bike that I will be using triathlon this season. I told him that I was going to poke around the bikes for a minute before checking out. Perfect! I was looking at a Trek Madone 9.2, an expensive bike but nothing I can't afford. Jerry walked up to my fiance and myself and asked if we needed anything and we responded "I think we're just poking around, this is a beautiful bike". He didn't make conversation, took the bike out of my hands, leaned it up against the rack and walked away. Instead of telling him that I was disappointed in his: 1. Lack of enthusiasm that I am looking at purchasing an expensive item in the store 2. That his awkward approach in asking how serious I was about buying a bike(which I have been asked in the store before, causing me to purchase my bike from Erik's bike shop) 3. Overall lack of concern about my need as a customer I chose to put the $140 aerobars back and will be getting them online and probably saving some money. Once again, I am reminded why I shop at Eriks for serious dollar purchases. read more

I have been going to Wheel and Sprocket (Appleton and Milwaukee) for more than 20 years. Frequently used the Appleton store to service my bikes. Knew many of the people there from competition/rides and always found them knowledgeable. Always had good, extra-mile, service. I now live in Milwaukee and brought my full suspension bike to the Fox Point store to have the rear shock serviced. Was told by Pete, the mechanic, that Fox no longer supports that shock. Was given the options of rebuilding the shock through Fox ($200+), or installing a new shock ($250-400+). Directed them to get the measurements needed for a new shock. Mechanic informed me he would look for a new shock (for a fee, not a problem). Picked up my bike after 3 weeks of waiting. No measurements were ever taken- and the (different) mechanic that delivered my bike clearly had no idea how to properly measure either. The measurements would obviously be needed to find a new shock, which the mechanic charged me $31.68 for... never done. Mechanic also informed me he couldn't find a replacement option (took me all of 30 minutes on my own). Tough to do when you have no idea what you are looking for, right? Picked up my bike, ordered the $15 rebuild kit, from Fox, while sitting in the parking lot. The kit I was assured didn't exist. Kit arrived 4 days later, 15 minutes, and a Fox youtube video later, brand new shock. Needless to say I won't be using their service department again. Utterly clueless. Very disappointing. read more

The entire team there was very friendly and helpful! Paul was awesome to work with! He was very nice, informative and helpful. I appreciated all of the time he spent with us going over the electric bikes. He was patient with us and answered all of our questions. Thank you, Paul! Would definitely recommend this store. The store is a nice layout and it is easy to find everything. read more

The guys at this shop did not want help at all and did not want my business. I had called ahead to let them know that I was coming to do the ToAD and they had said to come in as soon as I got in and they'd put my bike together. When I got there they said that they wouldn't be able to help for the next 10 days. Terrible customer service! I would not recommend!!! read more

Large store with a great selection and friendly staff! They were very helpful in finding everything I needed for my bike and the staffer who assisted me gave suggestions on which kind of bike lock I should buy. Their prices are good too and I ended up paying just about what I would online for a bike lock, tube, mounted pump and chamois butter. read more

I was not expecting such poor customer service! I was approached by someone and ask them about buying something I did not see. He told me he would check for me and promptly walked away and started working the cash register ignoring me completely. I wanted to give them a chance to hp me but was not offered any assistance again! Vary poor service. I wi not be retuning again ever. read more

Twice now I've called for a tune-up. Once in the Spring, and again today. My wife and I bought bikes from them in Spring of 2012, and along with the purchase we bought a package that included 5 free tune-ups. What they failed to tell us is that the tune-up package was only good for off-season times, so this spring we were SOL on getting our bikes tuned up without being charged full price. Really? What good was the purchase it it's only honored when they feel like honoring it? I understand they're busy, but if you want to keep customers you don't sell them one thing and give them another. I called again today, after being told last spring that August started their "off-season", and lo-and-behold, now "off-season" starts in September. Plus, if I want a tune-up now, there's a 10-day wait list, which would technically take me into September, but making an appointment now would mean being charged full-price. I live much closer to Bikesmiths on Locust, and every time I've had an issue with my bike they've been extremely attentive and looked at it right away, even taking other bikes off their bike stand that they were working on. Now that's service! W&S has the same feel as if you were going to a big auto dealer. It's all about making the initial sale and then forgetting about the customer. I'd rather have the personalized attention of Bikesmiths or Cory the Bike Fixer, even Crank Daddy's, all closer to me anyway, than to have to deal with the impersonal attitudes at W&S. I'm still going to get my bike tuned-up there, though, in the winter when it's hopefully their actual "off-season" (since they seem to change that whenever they feel like it)... since I paid for it. I'm just dreading dealing with them again. read more

So, it has been MANY years since I have been on a bike that is not in a gym. I decided to get a bike for the spring/summer so that I can get some exercise and also as a mode of transportation. I did some internet research and was completely and totally overwhelmed. That is not good for a person who is already clueless. I knew that I needed to go somewhere and have somebody help me. I went to this place because it is close and they have a great selection. When I walked in, I had no idea what I was looking for. The salesperson was so helpful, had a great sense of humor, and spent A LOT of time with me. He had no small task in helping me to find a bike, but he went over all of the options with me. He was asking me questions that I had never thought about, and also asking me questions that I had no answer to. He had me sit on a few bikes and explained so many things to me. I had no idea that buying a bike would be so intense. After I decided on the bike, I had to get a helmet. He was just as knowledgeable and helpful with buying a helmet as he was with the bike. I needed a few other things and he knew everything about every little thing that I asked for. I think that I spent about an hour and a half there. Once I paid for everything, he went over how the bike works and how to take the front wheel off. He also said that I will need to bring it back in for adjustments as the bike gets broken in and informed me that the bike gets worked on while I wait. One very impressive thing about this place is that their number one priority is customer satisfaction. If you buy a bike from there and ride it around for a month or two and you just don't like it or enjoy riding it, you can take it back and they will give you a different one that will hopefully solve the reasons that you don't like it. All in all, it was an awesome experience. The people are super duper knowledgeable and friendly, and also real genuine people, and not like a typical salesperson. I would recommend this place to anybody. read more

Because I waited until the last minute to purchase a bike rack for my new car, I started dialing for help late on a Sunday afternoon and ran across W&S Fox Point location. To be honest, their Hales Corner location suggested I call Fox Point because they only sold Yakima racks and did not have what I needed in stock. In short, Mathew did not only help me construct and offer suggestions for the proper Thule bike rack, he also provided the model numbers so his competitor would get it right! And by the way, the only reason I went to their competitor was because I literally waited until the last minute as we are leaving for Colorado this evening and they close at 4PM which left me no time to get there! Super great service and super good people at both locations. Thank you Mathew & W&S!!! read more

i got all the parts and started to build the bike. it's SIIIIIICK! exactly what i wanted. unfortunately, however, they sent two back brakes. since i'm only planning on running a front brake, that's no bueno. the simonster hates delayed gratification. oh well. wheel & sprocket is shipping out a front brake right away, and including a return label for the extra back brake. still great customer service. and honestly i'm a bit amazed that this was the only mistake out of the entire box of parts. every other part was the right size/color, which is awesome. -1 star for making the simonster sad. boo hoo. poor simonster. read more

I got my new bike here, the staff was very friendly and knowledgeable. My boyfriend also got a trek bike here and there was a recall on his model so he got his bike checked for free along with a $20 gift card for the inconvenience. Not a bad deal! read more

I have been waiting on a bike to be shipped for a week now and it finally left their shop today. I do not recommend this shop for bike shipping. Here's a rundown of the problems: -They tried to charge my friend $100 more than the price they advertised on their website. It was only when he pulled it up that they adjusted the price to reflect what was on the website. -When I called on Saturday, I talked to a couple of different people. Finally, the woman who answered said it was packed and ready to be shipped on Monday. -When I called the following Monday, the man who answered said it was the first he heard of the bike being shipped (a full six days after the bike was supposed to be shipped). -Today (Thursday) the shipping company's tracking website said the bike would take 3 more business days, which means it will have taken a full 12 calendar days to get to me when Wheel and Sprocket's website said it would only take 2 business days. All in all, I don't mind a short delay. But a full 12 days for something to arrive is unacceptable. read more

Dan is the man! I just love coming here to talk about bikes and other outdoorsy things. He's totally knowledgeable and super cute too! If you need any advice on cycling, cross country skiing, water sports or backpacking... You totally need to stop in here. read more

We love Wheel and Sprocket! They provide outstanding customer service and provide a product that is of excellent quality. You will not regret a trip there. read more

These gentlemen are a pleasure to work with. Knowing very little about bikes or what I wanted, the entire staff "especially Tom" we're very helpful in walking me through the basics and helping me find a bike that I love. read more

This store defines retail customer service for me. I buy everything online these days EXCEPT for bike stuff because of this store. I am always warmly welcomed when walking in, if I have a question or am looking for a product, I am helped immediately. I just brought in a Trek light that stopped working and despite not having the receipt nor all the parts, they handed me a new one no questions asked. I will continue to buy all my biking stuff here. Great store with awesome customer service. Always a pleasure! read more

So as I set out to attempt to conquer a good chunk of the interurban today, i was met with the ever so faint hissing sound of air escaping my tire. I thought to my self..."self, one should not venture on such a quest absent the only air, as you may find such lies only between ones ears!". Soooo, i yelped it up and found these guys. They were about 6 miles away and joking with Mike (one of three at the store today) i advised that would pedal fast and see him shortly, or as such was the case...take a leisurely stroll around fox point! These guys rock! They had my bike fixed and me back on the road quicker than i discovered the leak! Great job Mike and Mike and Mike and Andy (the guy who actually did my repair!) read more

I purchased my first Trek bike here and I love it!!! Dan was so very helpful and friendly!!!!! Best customer service ever!!!!

Today I came in to get my bike adjusted/looked at. Mike was awesome. He was friendly, knowledgeable, and had excellent customer service skills. I have really enjoyed all my experiences at both the Fox Point and Hales Corners Wheel and Sprockets. It's the friendly employees that make a huge difference. Just wanted to say thanks again! read more

Wow! These people are legit! I have never personally seen a BMC bike! The staff are knowledgeable and friendly. There selection is outstanding! Highly recommended! read more

I could not recommend this store more highly, they are incredible. I went in to get started in road biking and their employees spent as much time with me as I needed showing me different options and giving suggestions. Then when I picked up my bike order, they installed the accessories I purchased without me asking and even built and installed the car rack I purchased. The best customer service I have received from any store. read more

Wheel and Sprocket is the best. They love people, cycling, and supporting everyone that has an urge to ride a bike. Riding a bike is a very personalized experience. The coolest thing about W&S is that they love what they do and share that with customers. Thank you W&S for donating your time to support the TREE Fund. read more

Wheel and Sprocket in Fox Point is the best shop in the Milwaukee area. They have a diverse group working there - from kid bikes to top notch racers, they can accommodate your needs. Dan, Jon, Bunkie, and Paul all have specific experience in road, mountain, and urban riding at all different levels of experience. They will work with you to find the right bike. I picked up my third fourth bike from Jon this past month after a pro fit by Phil. The bike is incredible (Madone 7.0) and the comfort (Guru Fit) on the bike has made the experience darn near perfect. Now I'm trying to get faster. read more

I asked that the item be packaged such that it would not bounce around in shipping. Unfortunately, the item was shipped with no protection, and was damaged by being banged around in shipment. I communicated with the merchant, but they lied about the packaging, and that they had packaged everything with paper to protect the item. Not true! Avoid this merchant. read more

Had an awesome experience with team here. Dan generously helped set me up a stationary trainer for my bicycle - he even drove it to me, setting up in my garage. They were easily reachable by phone and very reasonable w/ price. He went above in recommending use of the video screens at the store sometime, for a change of pace on trainer. Go local & independent & real-world helpfulness, so encouraging to see. read more

I went into Wheel & Sprocket looking for help with something I had purchased there 7 years ago. Even though they no longer carried it, they dug around their storage area and found a part that would solve my problem. Such wonderful service! I've bought many bikes there over the years and they've always been knowledgable and helpful. read more

See Phil for a fitting, he's the best! Everyone who works there is very personable and willing to lend a hand/answer any questions you may have. read more

We all know that bikes shops can be intimidating but even the most hardcore guys at W&S are friendly and eager to help. They want you ride because they love riding and everthing that comes with it. That's how it should b. read more

Great shop. When I went to get my 12 year old road bike back into riding shape and get a new bike rack for it they were completely helpful with candid advice about saving my existing bike vs buying a new one (they were able to get my existing one repaired and back in excellent shape) and helped me attach my new bike rack to my car. Then, a year later when a driver rammed my bike rack and ruined it they kindly helped remove the old one and reinstall a new one. I will continue to go to this shop for all of my biking needs! read more

Edited 23 Feb. 2016: I've had a few less than stellar experiences in-store that left me wanting more from Wheel and Sprocket, Fox Point. That said, the sales manager who helped me once called, apologized for messy service, and cleared things up. That's a good sign and I'd give them another chance. The store certainly has an excellent selection and I maintain the staff is knowledgeable. I'll give them another chance a edit the review accordingly. read more