I remember 1998 Beauty by the Sea and thinking it was a wonderland at age 8. Now at 23 I feel the…read moresame way (and have the benefit of the products being a little more useful at this point in my life). The owner Lizzy and each of her employees I have come across (from 1998 until 2011) are exceptionally friendly, welcoming, and knowledgeable-- setting Beauty by The Sea apart from many of the beauty shops in downtown Nantucket and making it a total charm and pleasure to shop here. They are attentive and helpful. There is a great selection of staples and unique collections, and the shop is always spotless and so well organized. Nothing here is astronomically marked up, and the jewelry offerings are equally killer, with well chosen items from Me & Ro and a variety of handmade items designed and created by Lizzy's mother. Definitely worth visiting (over and over).

I agree with both comments. The owner, Lizzy, has exquisite taste! Her products are affordable and…read morethere are always a few items that I have never heard of that I end up discovering there every summer and become addicted to. The owner and her employees are knowledgeable and honest! They never try to push you into buying anything! I wish there was a Beauty by The Sea where I live during the year. I LOVE IT!!!!!! It is a must go to store if you are on Nantucket.