An excellent selection--the cigars are stored properly. The shop owner is a truly passionate…read moreindividual who genuinely loves his craft. We had a pleasant chat, received expert advice, and left with the very best impressions. We wish you continued success and prosperity! For three years now, I have purchased my cigars and cigarillos exclusively from this shop. The products are consistently of excellent quality, and the prices are as low as they get. If you are an experienced connoisseur of flavorful, aromatic--and, most importantly, natural--tobacco, then this is the place for you. If you are just starting out, they will be happy to assist you with your selection. Experiment to find your own personal taste--the variety here is extensive. It's a shame that reviews are limited to just five stars; oh well--I'll add a sixth one myself!

In my 40 years of cigar lifestyle and etiquette in customer service, this shop lacks neither. I…read morehave been to this shop over the course of 5 years and my recent and last purchase will end due to a small in stature and intellect hipster man boy who doesn't know the first thing about customer service and was extremely rude. I now work in the cigar industry and can tell you as a cigar lounge manager I would not give this shop the time of day until they clean up their act. Or find a new store clerk. Preferably one with manners and knowledge of cigars and customer service! Avoid at all costs.

This place is awesome...Cane is a wonderful business owner. Super friendly and helpful. I came in…read morenot knowing what I needed and he hooked me up with all the right gear. Thanks to him I'm in vaping heaven. Other places do their best but this place is the best. Thanks again!!! Aaron from the rug shop

Great local business! Starting out in Vaping can be intimidating with much to learn. Kane at Santa…read moreCruz Vapor is great to deal with--very helpful, particularly for newbies. Be clear with him about what you want, and then let him work his magic and do his job. He sold me an EASY to use SMOK Novo unit that I just adore--easy to fill, re-charge, and makes vapping (with nice decent clouds of vap) a breeze. Really enjoy vapping with this unit after abysmal experiences with lower line liquor store units like JUUL and Peak. No need to shop online and guess--Kane can hook you up with most of what you need for vapping, while explaining how to use said goods, at good prices. Highly recommend him and his great shop (which is very neat and clean and organized by the way).

I have been to many many smoke shops... None that care like a gentleman named Jacob has ever shown!…read moreThis gentleman answered my call earlier in the day While I was in search of a part for my vape which at that point seemed hopeless and he so calmly told me to "come in".... "you never know what can happen".... Well I showed up and walked inn... Just so happens Jacob had my pod and I walked out skipping I was sooo happy to finally be able to use my vape again! I almost forgot I also purchashed an e- juice calEld Tortoises...wow

went in to buy a replacement coil for two different smok vapes I have and the employee working at…read more230pm Monday the 19th first of all didnt even know there was a whole shelf of smoke coils for sale and when I found the shelf and asked to look through the basket to see if my sizes were available I was told I couldn't look through the basket and he wasn't going to look through it for. me either. so whatever employee you have is actively losing you sales. I wouldn't keep an employee like that around.

I can't say enough good things about this shop. The owner is extremely kind, knowledgeable, and…read morealways willing to help without rushing you. He's very generous and truly cares about his customers. There's a great variety of items, and I never leave disappointed. This is hands down my go-to smoke shop and the only one I've gone to. He has high quality products and they are 100% authentic!

Bought a Flum Mellow from here and it was defective right out of the box. It tasted burnt like…read morecigarettes from the first hit and had little to no vapor or effect. I called right after and was told that once it leaves the store, it's the customer's fault--which doesn't make sense for a product that was clearly faulty from the start. When I asked about checking devices in-store, the response I got was dismissive and unhelpful. Customers shouldn't be expected to "test" a brand-new product just to avoid being stuck with something defective. Disappointed in both the product quality and the customer service. I wouldn't recommend buying disposables here.

Bought an excellent pipe there. Still using it months later. 85 characters? I said what I wanted…read moreto say in 55! The rest is just filler so I could post my review. Yelp has some stupid policies!

It's not even a smoke shop or nicotine shop anymore. Not…read moresure what happened.. Either the license was lost or something else... But no nicotine products are sold here anymore.

They never open on time. If they can't be there at 10:30am then change the hours. It has happened…read moreto me every time I have gone.

Great service and cool products! The staff there is really nice and helps you out!!! If you're in…read moreSanta Cruz make sure to come by!

Rate is the man Santa Cruz locc you aren't from the 831 if you don't know the owners name off hand…read more This shop has been around for over 20 years selling local products from local glass blowers. The owner will even repair your broken piece! They don't make em like iries now a days

I had such a good experience here today!…read more The man with the awesome hair and cool glasses is very knowledgeable about all things Vape. He really taught me a lot today. Completely unexpected, and I'm thankful :D

This place deserves at least a 6 star review. After running around town looking for a particular…read morepart for a cape, they didn't have it (nor did anyone else in town), but who I assume is the owner got me all set up. This is by far the most professional, well stocked, and easy to deal with shop in Santa Cruz. Folks should take lessons from this dude on how to run a business. This is the only head shop I will go to in Santa Cruz. Thank you for reminding me that customer service does still exist.

I frequent smoke shops ALL OVER THE BAY AREA from Frisco to Monterey to Oakland to Napa to San…read moreJose. This smoke shop, by far, IS MY ABSOLUTE FAVORITE ONE IN THE ENTIRE WORLD!!! Their prices are awesome. The quality of everything is amazing. Their variety in everything is endless. But the customer service of the shop owner is beyond priceless. And he makes sure that the impeccable customer service is absorbed and trickles down to every single employee he hires. The employees have ALWAYS impressed me at this shop making it a breath of fresh air coming here no matter who is behind the counter. And if by some crazy reason they dont have whatever you are looking for, they will go out of their way to get whatever you want in stock very soon. Star Zone gets my vote UNDOUBTEDLY for the "World's Best Smoke Shop Ever In All The Land"!!!!! Love you guys!!!!

I love the passion the owner puts into his business! Amazing seller and explainer. They take their…read moretime to measure you'll be satisfied with your purchase.

The gummies that they sell are hazardous to your health. My friend had a seizure after taking one…read moreof the Smak'd gummies sold here (this happened twice), and ended up at the emergency room. After reading the warnings from the FDA, there are so many dangerous side effects with these. Too many synthetic additives. Stick with the pure cannabis gummies.