This gift/home decor shop is just the best. I can go to every room in my home and it will have a…read moretreasure from ViVi's! They always have new items and are the friendliest people on earth. Enjoy!

Great shop for gifts, jewelers and beach inspired decor. We had a hard time choosing what to…read morepurchase there were so many really nice items. The owners were friendly. We'll definitely be back the next time we're in town.

I just adore this shop. The customer service is fantastic and you can always count on finding…read moreunique gifts here!!!!

Great communication from driver. also very friendly & on time. He even called to let us know he was…read more9 minutes away with order and what was substituted.

Cool merchandise and great service! Can't ask for anything better. You have everything you need…read moreright there. Need fishing equipment? GOT IT! Need some cool take home merchandise? GOT IT! Need a really cool new shirt or hat? GOT IT! Great place and great people. Not to mention, the excellent bar and restaurant right next door. Great way to welcome people onto the island!

I purchased from this shop while vacationing at the beach. I went back to our beach house and…read morenoticed the pair of earrings I purchased had a broken latch. I went in the next day to return and it was not the same nice lady at the counter who assisted me. I had the wrong receipt in the bag so she would not allow me to exchange. She was very annoyed. As many cameras as you have in this shop you can see I purchased the earrings the previous day. I will not be purchasing from this store again. My family and I can spend our money at other stores.

Mermaid Cove Boutique is an absolute delight. I don't normally go into beach shops to avoid the…read moretypical tourist merchandise, overpriced flip flops, shells, magnets, tees, rafts, etc. However, Mermaid Cove is a totally different experience. It is a treasure trove of upscale beach decor, women's clothing, accessories and gifts. The shop is bright and cheery and merchandised spectacularly. Your eyes can't take it all in and you feel the need to explore every nook and cranny of this boutique. There are many areas within this shop for jewelry, handbags, shoes, dish towels, beach tees, clothing, soaps, hand creams, placards and signs and so much more. I personally bought really cute sneakers, a soft Ocean Isle Beach sweatshirt and a bright fuchsia top. There were other things I wanted, but I just had to stop myself. The Mermaid Cove Boutique was so much that I was getting carried away. It's such a happy place. Go see for yourself. There are two other Mermaid Cove Boutiques. Check out their other stores in Oak Island and Surf City. Enjoy!

Had the pleasure of hanging out and catching up on work from this coffee/surf shop on a recent trip…read moreto Ocean Isle. Delicious coffee drinks, smoothies and muffins, with a few alternative milk options. The island muffin with banana, pineapple and toasted coconut was the best. Eat it warmed! Team was friendly and lots of cool beach merch and apparel. WiFi and several outlets at the co-working bar made it easy to get some work done while enjoying the coastal vibes and tunes. Cozy sitting area for just relaxing too. Five star! Will be back next time I'm in the area for sure!

Tasty cold brew and lots of clothes and hats etc to look through while you wait. Very friendly…read moreemployees!

I had a great experience here!! very welcoming and a good experience! come…read morevisit here when you come to ocean isle!

This place is good, and a nice idea. It's just an average beach tourist gift shop, but the layout…read moreis really cool with an octopus outside. This place also has a wide spanning variety of items. The service is pretty decent, with the staff being kind. That being said, like all tourist gift shops, things aren't cheap. One of the only things I hate about this place is animal care. Their hermit crabs are treated like crap and half of them are dead. Other than that, this place is decent.

Super store, very friendly & helpful staff. Amazing product selections. Prices are comparable…read more If you need a souvenir, sunscreen, cold drink, they've got you covered.

Saw this on Maps after planning my trip to the beach and was so glad I was able to squeeze it in…read more It's a neat little shop with very tourist centric items for reasonable prices. There's also very cute and funny beach themed decor. I also love the fact they have books about the kindred box. While it was touristy stuff, it made me happy to see so much Carolina stuff as a long time resident of them. NC hats, SSB stuff, and even simple little toys for the kids. The lady at checkout helped me pick the right size for a sweater I wanted. If it wasn't for her telling me I could try it on in a back room I never would've gotten the appropriate size. She was very kind and down to earth. Was a nice end to my trip there.

I absolutely truly love stopping and shopping at this store, They have the coolest selection of…read moreunique clothes and also vintage home collection decorations!! I've purchased several one of a kind items. The owner and the employees are so kind and friendly and truly want to shopping experience to be fun!! Highly recommend

Located few minutes away from one of my favorite beaches, this is the coolest souvenir shop I've…read morebeen to so far. Beach lovers -- you won't be disappointed. Huge shop with plenty of options to pick from. I spent a good 45 minutes going through every other cute keychain, fridge magnet and mementos for Sunset Beach, NC. The person at the counter provided me with souvenir recommendations for Kindred Spirits mailbox as well. Service was pretty fast and the prices were reasonable for the usual souvenir shop rates.

Rude staff. Don't give them business. They snickered and laughed as they told me my seven year old…read morecould not use their bathroom. That's fine but no need to be rude and I felt like they were being rude and nasty because my son was clearly not white.

Cute clothing store. Not very large and out of many sizes. The ladies were helpful and called the…read moreother store to see if they had the jacket I wanted in my size, but they didn't either. Prices are not bad for most things, but a lot of beach clothes and since I was just there for a few days I didn't want beach styles. I did buy a vest and shirt.

The store itself is cute, offers a lot of different items but is garnered only towards elderly…read morewomen. Everything in there is extremely overpriced-- I found several items in there that I'd bought before at Marshall's for $15 and they'd priced them at over $90. They also only tend to carry bigger sizes, so if you're anything from a 00-6 they won't have your size. But to finalize my point, and the real reason I felt driven to write this review was the astonishingly subpar & disrespectful customer service. Five of us women walked into the store & were greeted with only a cold stare by the two employees working. No smile, no hello, nothing. As the youngest of the group, I guess I wasn't dressed to their standards (modest sweater, jeans) because the entire time they watched my every move as if I were a juvenile delinquent & was going to steal something. As if there was anything in there worth stealing. Anytime I walked into a part of the store that wasn't visible by the front counter one of them followed behind me and just watched; only me & none of the other (older) women I was with. My mother & grandmother tried to ask questions and seek assistance with some clothing items & were rudely dismissed. Workers also didn't allow us to use our homeowners discount, despite showing proof. Highly discourage anyone from shopping here, I'd recommend trying Island Breeze or J. Huffman both in Sunset Beach and both are highly skilled in customer service and satisfaction.