I recently stumbled upon Northern Outfitter Bait Shop, and I have to say, it's an absolute…read morenecessity! In downtown Grand Rapids this place offers everything a fishing enthusiast could dream of, combined with trendy outdoor apparel that would make any fashion-forward adventurer swoon. Firstly, the selection of bait is pretty good. Whether you're looking for live bait or lures, they've got it all. The staff is incredibly knowledgeable and eager to help you find exactly what you need to reel in the big one. Their expertise and friendliness make shopping here a breeze, even if you're new to fishing. They carry a wide range of trendy brands, including Patagonia. Whether you're gearing up for a day on the lake or just want to look stylish while exploring the great outdoors, you'll find something that catches your eye. The quality and variety of their clothing are impressive, with options for every season and activity. And let's talk about the Yeti merchandise! If you're a fan of Yeti, this is the place for you. They have an incredible array of colors and products, from coolers to drinkware, all designed to keep your gear cool and your drinks even cooler. It's a one-stop shop for all things Yeti, and the vibrant color selection makes it easy to find something that suits your style. They are currently 15% off everything they have in stock which I really haven't seen a discount like that anywhere else. Overall, Northern Outfitter Bait Shop combines the best of both worlds - top-quality fishing gear and trendy outdoor apparel with the comfort and easiness of a small town shop. It's the perfect place to stock up on essentials for your next adventure while looking good doing it. Highly recommend stopping by if you're in the area. My personal favorite is Bennet Francis the sleepy dog at the counter. He is so sweet, gentle and laid back. He's just happy to be there and catch some z's.

There are so many things to say about this little shop, but the main one being that they are so…read moregreat we went 3 times in 1 day. Their prices range depending on what you're looking for, but everything is quality. The salesman, Grant, was so helpful and knowledgeable. We didn't check the weather forecast before traveling up to Grand Rapids, and were going to be SOL before finding Thousand Lakes. Everyone in the fam ended up getting a pair of Grundens boots, rain gear, and hats. Bonus: they have a shop dog who is sweet as can be!

They opened the store back up and sold us shovels during a dangerous blizzard when they should've…read morebeen safe at home. They are iconic Americans!

Awesome service, always friendly and most importantly always have bait..... it weird when you come…read moreto visit itasca county you think of hunting and fishing and most bait shops around here you can't find shiners or what you are looking for or are treated with disrespect this place always has what you need and are very friendly

The best - longest lasting bait around. Joe always has great info on what is biting and where.read more

We got a late start heading up north on a Friday. We began calling bait shops along our route to…read moresee who would be open when we passed through. We were striking out and thought we were going to have to buy bait near the cities which we preferred not to do. Kelly from Northwoods totally hooked us up! She understood our situation and offered to take my credit card info and leave 3 scoops of rainbow chubs sitting outside in a large oxygen bag for when we were passing through. A little unorthodox perhaps, but worked beautifully for us and goes to show how helpful they are. The bait was awesome and we didn't lose any minnows (until the little perch started picking us off). I highly recommend stopping in if you're going to be anywhere near Cook.

We stopped in on our way to the cabin to pick up bait prices were reasonable good variety friendly…read moreand attentive staff had to have a T-shirt too since I loved the slogan we will be back on our next trip maybe try the booze side:)

Any store that will sell me bullets, bait and booze is ok in my book. They are a the perfect…read moregeneral store for the hook and bullet crowd. Won't sell you a snowblower, a burrito or a monkey wrench, but if you need a case of beer, some shiners and a new fishing license, this place is one stop shopping.

great company to deal with! great prices and very fast shipping. i'll be buying more in the future…read more Tom Wilson

I was looking to buy some KC brand Minnesota wild rice from the producer but their shipping charges…read morewere very high. A Google search produced Glen's as a supplier and they had the same price but free shipping if I bought 10. I tried to do so on the web site but the system said they didn't have enough stock. I called them on the phone, they figured out it was a glitch, and took my order. I received it, as described, just a few days later and well-packed. I'm very pleased with the pricing and the friendly service and highly recommend Glen's.

Updated Review - 07/14/21…read more Not sure what's happening here. After many years of a successful business the Frontier Bait shop was sold to a new owner. The stock on the shelf's is getting less and less and the service is becoming more and more difficult to tolerate. You can't get anyone to wait on you and nobody seems to have any knowledge of products or how things work. It would be such a shame to see this place fail after many years of successful operation. Keeping my fingers crossed and hoping things turn around.

I come up here from the cities once a year for a whole week in summer and I alway stop here for…read morebait , snacks and a souvenir usually and I love this place , I appreciate and respect this place because they've always done the same to me

I got my order in online they got it out in a reasonable time sand the shipping was really fast…read more The dewalt chargers I bought are the best price I see from many places. $30 Less than Amazon. Thank you.

Great store that has a little bit of everything. I've been there when it's slow and received great…read moreservice. I've been there when it's busy and trying to find something, and while it make take a bit, people are always helpful. For the most part, when I'm looking for something, I tend to know which part of the store I'm going to, when I have questions, say in the plumbing department, the knowledge has been excellent. Like all places, prices can be more for somethings and better on others. Personally, I prefer L&M over the Home Depot. Ignore the one star reviews and only negative review posters, this is really a gem of a place.