This place has it all, provides the best service, and has best prices. As a male customer with female employees usually I'd be hesitant. Kassandra immediately made me felt welcomed as usual. After asking a few questions Leanna comes out ready to answer my questions with her expertise on men products. I mean, my girl answered all my concerns on various product options. I went in for a ring and left with a new pump and stroker. Can't leave without the cleaner and lube. I got hooked up, stop by and visit these girls including Margarita. Tell them Primo sent you! read more

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Stopped in today with my husband and had a wonderful time. The two sales associates were both very helpful and friendly. The store was much larger than I anticipated and it was laid out really well. I love that almost all the different toys were able to be held and turned on. We found a couple new toys, outfit and panties. Prices were comparable to other adult stores but this one was my favorite that I have been to. As a woman I felt very comfortable inside to be able to shop and ask questions. Will be back again! read more

Groove - Inflatable pool float! So cute! - Adult Shops Near Me - Phoenix, Arizona

Great selection. Lots of variety. Bambi and Alicia were both very helpful. I like the music

It's a fine place, no problems. I got in and out super quick. Thanks Sara..................

Me and my boyfriend visited this store last night, as soon as we walked in 2 out of the 3 employees greeted us and were super welcoming. One in particular who had glasses and blonde streaks in her hair looked at me top to bottom with disgust like i get i was wearing sweats but why should that matter. She then continued to follow me around the whole entire store. I AM NOT A CRIMINAL! I should be able to browse the store without someone following me the whole time. Then when it was time to check out she just had an attitude. At least the others were nice. read more

I love this place! Good prices on all products, tho I'm kinda cheap so I wish things like outfits for better (lower) rates were available - this has nothing to do with Groove, butttttt how do the company's who make the outfits charge so much?!? They basically get cut off anyways... ‍#JustSaying. Annnnnnyways....., The employees are always awesome, they're able to be themselves and I think that helps the atmosphere for employees and customers. They also have a rewards program for returning customers which every company should offer. Every time I come here I want to pop lock and drop it because they always got amazing music on, that's just a plus read more

So my girlfriend and I decided that we wanted to do a date night and ended up at Groove. So I have some allergies and wanted to check with an associate to make sure I was safe in what purchases we were making. So an associate walked over to us and I asked her" is this Hypo allergenic? " she says "ummm uh.. i have someone up front I have to go check" we continue to read on the internet trying to figure out what I could use. The associate came back and very abruptly says " are you using cash or card for your purchase" confused being we had never even gotten the answer to our question as to why we were being asked how we are paying for it. we said we don't know yet if we can purchases this can you help us in finding the hypoallergenic items. She looks at us and just says "I don't know - just try one" ummm ok. at this point we left the store. Literally do better. Horrible experience for my girlfriend and myself. I will never be back here and I know for sure my girlfriend won't either. We went to Fashionations just a minute down the road and although the pricing is a little higher there I recommend going there rather than Groove. Awful service. read more

Pretty awesome selection. I love to comi g to these stores and picking out gifts to newlyweds

Great customer service and store was well organized. Staff was really helpful in making selection.

Love this location! They have a wide selection of dancer clothes and the staff is very friendly and helpful. This is the BEST place to get dance wear!!! read more

Don't shop here.. materials cheap AF and over priced. Shein has more to pick from for cheaper and the same quality lol & the ladies working when I went in were rude and both had nasty attitudes over NOTHING. read more

I came a few months ago I really felt welcomed. Will be back again. I thought they had a good selection on what I need but not what I wanted lol read more

Great place, friendly staff, and not too creepy.. haha Some stores like this can get dark, but I was always okay at Groove. Can't wait to go back to explore more read more

I swear the owner and the employees are the best! I had an inconvenience that they took care of right away with the friendliest customer service EEEVVVVEEEERRRR!! After this experience I will continue to be a customer here and maybe become a regular. The rewards are awesome as well. Thank you for Everything you guys are the best!! read more

Groove - Had to go with Rhino 10k because they ran out of the blue and gold pills. ‍‍ - Adult Shops Near Me - Phoenix, Arizona

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This is my favorite sex store!! Lingerie is reasonably priced and always adorable. Wide variety of toys. The employees are always so cool too!! Love this place. read more

I was expecting this shop would get rundown over time because of the location but the outside and inside is still just as clean and orderly as when it opened. This is the only shop of this kind I would go to on the west side. The prices are lower than Castle or Fascinations. Although the Fascinations Superstore on Elliott has a much larger selection, I'm confident you can still find everything you need (or didn't know you need) at Secrets. read more

Friendly staff, give you enough privacy but also will tell you how to save money on the products you purchase, very nice selections and even have point systems for discounts. Made me very comfortable being I'm the store, they also use discreet packaging bags at checkout. Will Definitely be back! read more

I like the new grooves. I used to love secrets but I am not disappointed with the new owners. The service is always quick and with a smile. This groove is bigger than the other one I've been to. I'm not sure if they have public restrooms. I have never asked. The shop area is always clean and organized. They check ID's to make sure you are old enough and they do not allow children in the store. read more

Great music. Jaela was amazing. She helped me find everything I needed. The vibes are amazing here. Everything from lingerie to toys, they have it all. And they're ready to get you educated if you need it! read more

So we were new to picking out the things we were looking for together as a couple and the gentleman immediately stepped it up to help! He also helped with some recommendations we thoroughly enjoy maybe even too much! even gave os a sample of a different brand and we enjoyed that as well! We were made to feel comfortable and would go back and recommend anyone to go and try to spice things up! read more

I called just to ask a couple questions, I wasn't rude at all nor did I give any reason for attitude. and the guy who answered was very rude and just hung the phone up mid conversation. I will not recommend this place to anyone. read more

I was told this place was great by a friend. I ran into Maria and she was abso-lutely the most helpful person. Made me feel comfortable and I got all my goodies and giggles out I LOVED my experience @Groove. read more

Great store. Clean and bright.Staff was helpful and knowledgeable about a variety of products. Great selection of items. They even have CBD products that beat local dispensaries in quality and price. The CBD cream has been a godsend to my wife's aching knees.I have been to this location on two different occasions and will definately return. Highly recommended. read more

Everyone in the store is enforcing masks. Loveeeed that! Very friendly and helpful. Will be coming back and continuing to recommend this store!!! read more

This place is a very clean and well stocked Adult toy shop. They carry Gun Oil (major plus!). They have the newest toys and a wide variety for whatever suits your fancy. You may also peruse a decent selection of lingerie and cute stripper shoes! I always like to browse their jewelry selection as they have some really cute stuff and they don't mark the prices up 20x what they paid for it like most of these shops. Definitely one of the classiest adult stores around and the staff is friendly and helpful. read more

I love this store! I was able to find a some cute dresses for an upcoming shoot, and it was super affordable! I'll be back soon

Paige was very nice and helped me found everything I needed to enjoy and have a Super hot Valentine's Day!

This is my absolute favorite store to get all my needs for dance wear, all the way from work apparel to party outfits to my special outfits to make those special beautiful moments with my fiancé soon to be husband hehe. I haven't found a better store for my style and they have such a large selection with affordable prices as always the staff is helpful but not pushy and gives you your space to shop on your own, but also quick to come help if needed and give you honest opinions and advice. I wont shop anywhere else unless I made my own store hehe. If you haven't checked it out yet you're missing out and need to get there righhhtttt now read more

This store is always impeccably well kept & stocked. The new staff is incredibly helpful & they're always very cheerful & happy to help everyone. Love this store & will continue to return! read more

This store is awesome. Lots of selection, classy decor, wonderful products, and exceptional customer service. Liz was so knowledgeable and helpful. She was also easy to talk to and very respectful. She pointed out products I might be interested in and helped me get some excellent products. I will definitely be back. I highly recommend this store. read more

Just visited for the first time in over a year. It pains me to say that some of the qualities that I loved about this erotic boutique are no longer there. I initially feel in love with this shop because of the wide range of men's underwear they kept in stock. Mind you, it's not the style of underwear you'd pick up at Walmart either. Castle and Fascinations do carry similar items but they are typically much less quality and cheaper in price. Items that you could only wear for a short time on rare occasions. The brands Grooves carried were name brand quality that was amazingly comfortable to wear all day long. Designed and created to enhance a man's manhood with uncompromising support. I will never go back to Hanes or Fruit of the Loom. The other thing I really liked about this shop was the wife selection of merchandise specifically for men and our various needs and desires. Grooves was up there with more notable shops out in Tempe and Scottsdale. The staff on my visit today was awesome. She was very professional, answered my questions adequately and more importantly, didn't make me feel like a perverted weirdo for visiting a shop like this by myself in the middle of the day. read more

I was treated like a criminal! In March 2015 I went in to the store excited to get som new things in a great mood following a great day I shopped for over a half an hour. Picked out quite a few things including a few toys and some clothes. There was a woman and man working that night I was so upset by the time I left I have forgotten their names he is a Clearly Gay man heavy set dark hair and short for a man and she was about 5"7 not heavy set but a bit larger than average dark hair. but anyway both sales people were following me around the entire time I was in there every time I looked at something they would follow behind me inspecting things I touched. When I was looking at the Sex toys the Guy stood there and he had the audacity to say to me quote " Hunny that toy is too big for your tight little Pu@?y how much can you fit in there"????? What the Hell?????? I just ignored him and he went behind the counter. she kept following me around. I walked up to the counter asked for the dressing room and put all my stuff on the counter took the Bikini top I wanted to try on 1 item tried it on it didn't fit. When I went back to the counter to pay for my things he rang up $256 worth of stuff. Then the Girl the looked at me and said "ok where is it" I said what are you talking about she replied the "Dildo you stole" I replied kindly I didn't steal anything I have better morals than that. They grabbed my bag and took everything out on to the counter then said its not in here, that they need to pat me down. And began to pat me down I was ready to call the cops not only did I not consent to being touched I said no!!! But was very intimidated I didn't know what to do. I just felt When it was done it would prove I was innocent. After the search I was thinking to my self ok now I'm going to get an apology and how do I reply this is bull crap. but no that did t happen the girl said "on your good you put it inside you didn't you"? I said What! your crazy your not going near there I'm wearing Super tight Yoga pants and said really!!! Where would out it? and left. I have never been so mistreated or offended in my life!!!!! I'm considering filing a law suit. Stay away from this place read more