Lee has taken care of me for close to 30 years now. Every time I visit him, he does the exact…read morething for me LOL MAGIC!!!!! A couple of weeks back, I called Lee and bought a cross and necklace from him, only I was home about 5 hours south of Atlanta. The whole staff took the time to send me pictures of the items, answer my questions, and shipped everything wrapped so well my wife knew I didn't do it. Lee and his staff have taken great care of me and my family, so much so that I send anything that needs repair to him, LOL, as I did today. He calls me, asks what the heck I did to the watch, ring, bracelet, I tell him, he laughs, and gets me back the item better than new.

Lee was extremely helpful and upfront about the cost to adjust my watch. Completed the job in no…read moretime, very knowledgeable and was very friendly.

Small space, knowledgeable staff. Had a watch adjusted. They were quick and reasonably priced.read more

First time going to this shop...will recommend to everyone!…read moreAlex and his wife are the most professional, personable jewelers in town.... They fixed multiple pieces for me while I waited...also offered to clean extra pieces I was wearing, even tightened every stone in my tennis bracelet at no charge after cleaning. They had multiple regular customers stopping in to pick up or drop off...they know everyone by name...it's so refreshing and rare these days to find people who take pride in the job they do and go the extra mile to make sure every customer is satisfied and will return...thank you!

I always have a great experience here. They did a phenomenal job redoing my wife's wedding set and…read moreat a very affordable price. they are always kind and honest. best jeweler in town!

Talented, Knowledgeable and Passionate about Jewelry and watches.. They are now my first stop for…read moreall watch and jewelry purchases!!

I got my engagement ring here and loved the experience so much that my partner and I came back to…read moreget our wedding bands as well. We worked with Val for all 3 rings and she is an absolute joy to work with. We went to a couple other ring shops before trying Ascot and just love how Val was so personable and helpful when we asked for recommendations or opinions. She genuinely wanted us to get what made us happy and did her best to make that happen. I highly recommend working with Val! We truly appreciated her care, knowledge, and professionalism and will be back to work with her for any future pieces.

They did a nice job. Personalized service in a professional high security setting. They have other…read moreoffices in major metropolitan areas.

My gold chain came apart and Joseph repaired the clasp perfectly. Always friendly great service…read more Thanks Joseph!

Really really nice people. I went in the other day and I was very impressed with the owner and he…read moretook care of me nicely and I will definitely buy more here. What a wonderful place and they've been in business for over 29 years.

They're very nice, but just know before you go that their website mentions silver plated items, but…read morethey do NOT buy silver plated items. It would be helpful if they removed that on their site so that people don't waste the trip.

Need a quick sizing of my new watch bracelet and they did a great job quickly and very reasonably…read morepriced

Farsi Jewelers went above and beyond for us! We went in to replace my lost wedding rings for Our…read moreupcoming anniversary. We had been to other Jewelry stores, but were disappointed in the quality of the diamonds in our budget ($5,000). We found Farsi Jewelers online and decided to give them a try. Kam was amazing! He spent an hour with us trying on rings and going over options and ended up helping us build the perfect set for me! We also ended up getting my husband a new ring too! All three rings for LESS than we would have spent on just an engagement ring at the corporate spots. We stayed on budget, we got exactly what I had envisioned, and my husband got a new ring too. We can't say enough good things about this store or Kam. Thank you for everything!! We will be back for all of our future jewelry needs.

Kam is the absolute BEST. Highly recommend for any jewelry needs. He reset my engagement ring and I…read morecouldn't be happier with how it turned out. Wouldn't go anywhere else.

This is an amazing business. Their expertise is phenomenal! I highly recommend using this business…read morefor all your jewelry needs.

The owner is very friendly, but the lady who I purchased my earrings from overpriced me for some…read moreearrings.. after I paid for them I got them appraised by several jewelry stores then which I was informed that I overpaid by $680. l called to tell them she said I got a good price for them which they were originally 1100 without solitary Stone in the middle.. the earrings was only worth $200 -300 at retail price for SI Diamonds....

This review is specifically for the Patek Philippe store location that is owned by Brown and…read moreCompany jewelers. However, the patek store is not listed separately here on Yelp I scheduled a service appointment ahead of time prior to arriving at the store because that was required even for a battery change. Leading up to my visit I did call the store to ensure turnaround times as well as cost. Upon arriving at the store, I must say it is absolutely beautiful with obviously only display watches. And the gentleman who helped me branyon was super nice and friendly and helpful. In fact, he even beat the turnaround time that was quoted to me over the phone by the store earlier in the week. He even went above and beyond by offering to show me watches, even though I had not made a separate sales appointment. That was very kind and very tempting of him. I must say unfortunately this trip was not for shopping. It was for a family celebration. I will say if I do ever have to get my watch serviced again I will definitely come back here. Flying to Atlanta from Chicago is barely 2 hours and not expensive at all. And getting to this location is super easy right outside of the city. I wish I had more time during this visit. Otherwise I would have gone into the Brown and Company store, which is right across from the Patek store. Perhaps on my next visit I will and maybe the people who work there will be just as kind and gracious as the staff were here

I visited the Roswell location on 12-20-25 I was inquiring…read moreabout a redesign on a men's gold and diamond ring. The sales associate seemed very disinterested. My family are long time customers dating back to the early 90's. The ring I brought in was purchased at BC many years ago. Hopefully, this was an isolated experience because BC has always been the best. I expressed my displeasure and walked out.

Sam is amazing and she is the best in the city ! Super attentive ! She will go above and beyond !…read moreHer attention to detail is greatly appreciated .

I am writing about the Sandy Springs location. Every time I visit , it is a warm and inviting…read moreestablishment. They have a very nice and full range of jewelry. They also offer a wonderful repair service. I feel their prices are reasonable. The true value is with the people you are dealing with.