Belk had a soft opening a few days ago for employees and select individuals which the turnout was…read moreas expected so fast forward on today's GRAND OPENING and it was a madhouse, but in an organized chaos sort of way. The main parking and one of the side parking lots was slammed packed and patrons were steady flowing in and out going to the store. If you were one of the few who braved the queue and waited for the doors to open, Belk's showed their appreciation by offering door gifts and gift cards up to $1000 dollars. Now, I did not hear anybody jump for joy and scream so the 1K still might be available. The store was well prepared and Belk staff from other US locations were in full force to assist when needed. In addition, they offered fresh hot chocolate, coffee, water and scones for the brave souls who needed a respite from shopping or browsing. Your patient will be tested due to all..I mean all...the cash registers were queued up with patrons happy with their upcoming purchases. Now sad to say there were a couple of issues very noticeable: 1) There was a customer representative (dressed in slacks, tie and vest) who was assisting customers on both sides of the jewelry counter, so he was very focused in providing each customer with a quality interaction, when I observed a fellow female customer representative in the same area display a condescending attitude towards him in front of customers because she could not get an override key for a sale. The gentleman informed her he would be over there as soon as possible and the female employee stated to the customer in her queue, "Oh, we have to wait on HIM!." Looks plain typed out, but sounded very condescending! From what I gathered, he was responsible for the registers in the immediate jewelry area and wanted to ensure that transactions would balance out possibly at the end of the day. (Just my observation) 2) Sad to say but someone tried to get a 5-finger discount, but they did not get too far. Yes, this is a southern style store, but whoever the Buyer is for the store introduced some men's clothing with flair, so kudos!!! -More to follow...

My mom was assaulted in the store by a male Belk's employee. She was returning a sweater that she…read morenever wore (with the tags on it) stating that it looks like it would snag on her clothes. The employee then grabbed my mother by her wrists, turned them up and said "This is why right here" while looking at her wrist jewelry and watch. My mom didn't know how to react and quickly left the store. She called me, crying after she ran a red light because she was so out of it after that experience. I told her to go back to the store and we would call LE because this was assault. Conveniently, the employee was gone after she got back and called the police. We are pressing charges against the employee for assault (camera verified the incident.) All this from a sweater that she had every right to return. Women, please be careful shopping this location alone. They employee men who will treat you any kind of way when there is no male presence with you.

Love love love Vogue! Kennedy and Faith are miracle…read moreworkers. I have definitely found my salon.

I have been going to Carolynn for a little over a year now and she has never disappointed. I have…read morechanged from platinum to "bronde" and back again. She always listens to exactly what I want and ensures satisfaction every time. The conversation is always on point. If you want to talk she will talk, if you're on the quieter side she will not talk your ear off. Honestly, i've never had a stylist's company that I enjoy more. If you're looking for a fantastic experience I cannot recommend her enough. Put it this way, I am moving 2 hours away and will be making the commute!

They did amazing with my curly hair. I came in and was very welcomed. She said it was her first…read moretime with my thickness but she did amazing. They are so versatile and I recommend them to everyone. Also, for anyone wondering, I got a deep conditioning treatment and a blowout with heat tools.

I am in LOVE with Primp and Blow! I have been coming here for a couple of years now. The staff is…read moreincredibly nice, welcoming and fun! Let me tell you the head massages are the best, and I always feel rejuvenated and smarter afterwards (since head massage boosts your memory and improves concentration ;). The owner Erin is the best, personal and remembers your name. Today Meagan did my blowout.

Jocely is absolutely the best in town. She has excellent customer service skills and an awesome…read morepersonality. Ladies you can't wrong when you book with her for your hair care needs.

Samantha was my stylist. The studio was so warming and beautiful, great customer service. Samantha…read morewas so caring and she listened to what I wanted and did a great job. I love my hair and I am so thankful for her.

I found this studio through Facebook and am so glad I followed the recommendation to go here. I…read morebooked a haircut and love how they send reminders about your upcoming appointment. You can rebook using the app, and it is super easy. The shop is adorable, and I automatically feel very welcome there. The hair wash sinks are comfortable and do not rush you through the process. They chat with you about what you want and then work with you, walking through every step, including how to style. They have various appointment times available for the busy people in Augusta. I highly recommend them and absolutely love their no-tipping policy! It's the best! Parking is close and a big plus - it's right behind Ubora Coffee Shop!

I saw Brandi today to get my brows tattooed and it is 100% worth the trip. Brandi's station is so…read morecute and she is very kind. She is professional and educated me about the process. I can't wait to go back and see her again.