1. Pura Vida Salon

1. Pura Vida Salon

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Braintree, MA

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Pura Vida Salon

4.4 (74 reviews)
ModerateHair Salons
Closed 7:00 am - 10:00 pm

Services - Pura Vida Salon

Haircut

Pura Vida Salon Photos

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Recommended Reviews - Pura Vida Salon

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Reviews With Photos

What I asked for

My experience here was OK. I really liked Taylor's personality, she made the appointment time fun. The downside to my experience was my color was not what I wanted. I recognize that that can happen when you go to a salon, esp. as a dark-haired girl, but the technique for applying color was different because as Taylor said, I have curly hair, so instead of coloring the whole section, she teased more hair away and in turn, colored less. The great thing was the color took very well and lightened super easily, but because it was smaller pieces, you couldn't see the color much because it blended in with my dark hair. I've attached my photo for reference, along with the photo I showed her. No one had a noticed I got my hair colored and I really wanted to go lighter, this look is just not that. The other part was that my blow dry was not done well. I left with pieces of my root still wavy, I didn't say anything at that time because I knew I could go home to fix it, but overall as a curly headed woman, I think I'd get better attention to detail at another salon. They do great work on others, but unfortunately I just didn't feel like I got the same experience. Unfortunately I'll have to go to another salon to get the look I wanted. I think I'll also emphasize next time that even though I have curly hair, I'd like the same experience that girls with straight hair get, "color me up!"

Jack's amazing job at a full foil
Samantha J.

I absolutely adored Jack and will be coming back as a regular customer. For a full set of highlights, (which I am usually extremely cautious about having previous stripy jobs done at other places) and jack really went above and beyond!! Reasonable pricing (I paid about $170/180 with toning included) and easy parking. (Only thing I might add to be helpful in the future is that the hair cutting cape things might need to be washed slightly more often as they did have a funny smell) Overall really incredible and can't compliment enough!

Li D.

Just wanted to give a shout out to Ashley who cut my hair. She gave me some nice layers and listened to what I like and my cut came out perfect!. Definitely going to go back.

Heather F.

This Salon is the best! I love my stylist Taylor, she is so talented and listens. I'm not sitting there for 5 hours waiting to be done like other salons did. She gets it done and we have great conversations. I always walk out of there feeling great with beautiful hair

Super clean and friendly salon! I scheduled my appt online as a new client for highlighting, the next morning received a call to walk me through what to expect for my services. I arrived about 15 minutes early, there is parking around back. I was greeted with coffee/drinks right away, and was seated on time for my appt. I discussed my hair goals with Sam who was very realistic on what to expect and how to achieve it given my current hair health and color. Sam went above and beyond to fix my plethora of dye jobs and give me a uniform blonde. Pricing was comparable to my experiences with other Boston area salons, but definitely less than i expected. Looking forward to returning here!

Theresa A.

I started going to Pura Vida based on yelp reviews and I have not been disappointed! I typically have long layers and I go to Taylor, who does a great job. For my wedding there were 7 of us who had our hair done, 4 with long hair and 3 with short hair and everyone's hair looked great, stayed in place and no one complained (which given 7 women could have happened). For my wedding up do, I met with Taylor for a practice run after picking out some pictures. She is definitely a perfectionist, which I appreciated since it WAS MY WEDDING DAY :) They let us bring in some mimosas for the wedding festivities which was awesome. Definitely recommend this place for general hair care and special occasions!

Shelly D.

I love this salon, brittany does an amazing job with my hair! She really takes her time with it and makes sure everything is perfect ! I recommend this salon to everyone all the girls are extremely nice .

Khelsea O.

I've had nothing but positive experiences at Pura Vida over the last 2 years! Taylor is an excellent stylist- I have naturally curly hair, which can make it difficult for some stylists to translate colors+cuts typically seen on straight hair onto mine, but Taylor always delivers! She really listens to what I ask for and has completely transformed my old rooty highlights into a beautifully blended blonde. And you don't have to pay extra for the great conversation either! I highly recommend a visit to Pura Vida.

mother of the bride updo

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2 months ago

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10 months ago

I had a Good experience there, the owner was very friendly and talk attentive............... I would recommend

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2 years ago

Hairdresser was not very good. Person before me changed her plan for an updo because she was so unhappy! My blowout had no shape to it.

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3 years ago

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5 years ago

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5 years ago

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6 years ago

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6 years ago

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3 years ago

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7 years ago

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10 years ago

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7 years ago

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10 years ago

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4 years ago

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7 years ago

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9 years ago

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3 years ago

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9 years ago

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8 years ago

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6 years ago

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12 years ago

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6 years ago

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14 years ago

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9 years ago

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13 years ago

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5 years ago

Ive gone here for over a year now and I love it. Brittany does such good blonde and really takes her time!

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9 years ago

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5 years ago

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11 years ago

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7 years ago

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10 years ago

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9 years ago

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6 years ago

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12 years ago

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6 years ago

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14 years ago

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15 years ago

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7 years ago

Love the salon, love the people. Sam is my hairdresser and she does amazing work! I always leave looking amazing!

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15 years ago

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Ask the Community - Pura Vida Salon

Review Highlights - Pura Vida Salon

Taylor looked at the disaster that was my hair and completely transformed it.

Mentioned in 17 reviews

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Pura Vida Salon - hair - Updated July 2026

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