After numerous starts and stops, I finally had an appointment to have the Mazda CX9 sound system connectivity recall issue addressed in addition to diagnosing an unusual sound and feel with the front end. The scheduler was very pleasant and indicated they would have a loner vehicle for me upon arrival. This was yesterday, 8-6-2026. I arrived early for the appointment, got all the documentation together and was advised that they did not have loner vehicle for me. They actually handed it out to someone else who had an unscheduled flat tire. What the heck Mazda? I'm now rescheduled for next Thursday and expect you to uphold your end of the agreement. DO BETTER!!! read more

To start off I love my new cx-90 which is a 2024 my experience at seacoast was mixed the financing department is great it's like lending tree they throw your info out there and u get the lowest rate unlike other dealers there is no finance manager so that was great but I went up on a Saturday afternoon thinking I was going to look at a car it was 45 minutes away but when u buy used that's what you do I was basically forced to take the car that day nowhere prepared for that took 3 weeks to get my plates and registration can't access the Mazda app had it there for 3 days to fix a few issues I had when I looked at the car told them Mazda said my telematics unit had to be reset they did nothing emailed the salesman 3 weeks ago no response I can go on and on if you want the lowest apr this is your place otherwise it's honestly a complete clown show actually read more

I didn't buy my car there. I've just been using the service department and have been very satisfied. Nick the service advisor is extremely helpful, professional and knowledgeable. I've been driving for years and I rate my experience at SMSD the best. read more

I went to look at a CX5 I saw on website they couldn't show me that particular one so they showed me a beat up CX5 with 115,000 miles on it but I figure I test drive it came back they said bank wont finance because of high mileage YA THINK????? and after I told them I wasn't trading other vehicle I was financing and they added my other vehicle on application they thought I was trading these people lie and when you call them out on it they get defensive and get there feelings hurt oh BTW Shout out to Dover Chevy got better deal and no tariffs read more

I recently purchased a Mazda 3 from Seacoast Mazda. Jay in sales was outstanding to deal with. He was very quick to get back to me regarding pricing and features. Jay along with John went above and beyond to earn my business. The buying process was very easy with them. Seacoast Mazda was extremely competitive with other Mazda dealerships. I got the best pricing from Seacoast, plus they are local family run dealership. I would highly recommend Seacoast Mazda if you are looking for a great sales experience. Ask for Jay in Sales. read more

Just had the best experience buying my new CX5 from Joe. He is the most attentive, thorough, kind and fun sales person I've worked with! This is true service in the sales department! Thank you, Joe. I am LOVING my new ride!! read more

First and last time bringing my car there. Recall on fuel tank so they needed to replace it. Dropped off with 3/4 of a tank of fuel...picked up with a bit less than 1/4 of a tank. After many attempts to talk to service I talked with the sales manager and his words..."I don't have a problem putting $10-$15 worth of gas back in your car. Just bring it back and we will take it to the gas station and put $10-$15 worth of gas in it for you." Sorry but that doesn't sit well with me....$10-$15 will NOT bring the gas gauge back up to 3/4!!!!! read more

They are by far the best Mazda dealer in the region attentive sales force and managers in sales are so kind and caring.the service dept rocks very careful and service my vehicle right the first time the service dept is kind considerate and welcoming very awesome friendly sales and service dept thank you to all who make our every trip there wanting to come back for all services thank so much Try them out you will not be disappointed!!!! read more

Just recently bought a new Mazda from Seacoast. Never owned a Mazda before. Traded a Subaru crosstrack. Sales persons name was Austin. He was good, good personality. I liked the dealership also. Family owned and run. Everything thing went well. I love the suv. Very responsive. I like the lines on the suv. If your looking for a Mazda definitely give them a check. Ask for Austin. I got a kick out of dealing with him. Thanks Seacoast Mazda. I like my vehicle thanks Austin read more

Sadly, the certified pre-owned mazda cx9 we purchased from this dealer with a clean car fax turned out to have prior accident damage with interior tailgate hammering and Bondo for cover up. Entire repairs cost us $4100. Dealer offered a patch after much discussion and blamed it on road salt. Buyer be extremely careful in looking over a used vehicle from them. read more

Where do I begin? I bought my brand new Mazda CX-30 Premium Plus from a dealership in Nashua (Tulley Mazda), around two years ago. That dealer is almost two hours away from my house so I decided to get my service (basic oil change and tire rotation) done at Seacoast in Portsmouth since it was closer to home. Well. I'm not silly. As soon as they told me my car was finished, and I paid almost $180 for the service, I walked out and could tell my tires had not been rotated. I'm being honest when I tell you I know I had hit a curb and scraped one of my rims. That same rim was still on the front driver side, which tells me my wheels were NOT rotated. So, after arguing with the service manager (believe his name was Tom, I could be wrong) I made them bring the car back in and let my physically watch them rotate the tires. All good. Stuff happens. They do have kids working for them. But wait, there is more. Three days later I get a message on my dash telling me my engine oil is low. So, I brought it to Falmouth Mazda, which was my nearest dealer at the time. They took it in. Sent me a lovely video showing my car had practically no oil in it. Oil screw was completely loose. So not only did Seacoast fail to do a simple tire rotation they couldn't do a proper oil change, either. I had work stuff come up over the past week which required travel, my brakes needed service, everyone was 2+ weeks out. Reluctantly, I scheduled to have new brakes and rotors with Seacoast because they were able to get me in soon (I now see why, since they suck.) My car was there for two days. Picked it up, and the moment I drove it away literally in front of the dealership it blew up in white smoke and stalled out. Mind you, I just paid $2300 for this service. Called them and they came out to me and literally floored my car to redline in an effort to clear all FIVE CODES that came up on my car. Car doesn't run the same. Stay far far away from Seacoast Mazda. read more

Beware of significant upselling in the service department. Checklists of services at designated miles (15k, 20k, etc), which are presented to customers when they enter for service, are NOT Mazda factory recommendations nor requirements. They are third party advertisements presented by service writers as though they are official. Compare to Mazda's corporate website, to official service manuals, and choose wisely. Remember, "Service Advisors" can be a misleading title and I'd imagine they are under pressure to sell. read more

Took over a day to do what was supposed to be a 2 hour job. Car came back smelling. I had to air it out and clean the inside.

They sold me cx-5, and convinced me to also buy their extended warranty. In less than two month from my purchase, I realized the door panel is loose and and needs to be fixed. When I brought the car in so that they can fix the panel, which btw was not caused by me, they asked me to pay for the whole service. Not only they did not accept the fact that they sold me a car with a defective part and caused me inconvenience, but also their what-so-called extended warranty also did not cover the expenses of the broken part. read more

Bought a new car and as part of the deal I was offered free maintenance. However, every time I go for an oil change they want me to pay for the service. It's a very frustrating situation. Worst experience with a dealership EVER! read more

Buyer beware!! Don't buy Mazda. If your car needs repairs you can't get the parts. I bought a brand new cx30 which I haven't been able to drive for 5 months and counting because Mazda does not have the part to repair! This is my 4th and last Mazda. read more

I have used the service department for 8 years. They have been so good that I bring all of my cars here for service (a Mazda, Chrysler, and Ford). The rates are competitive with small shops and blow other dealers away. I completely trust their recommendations and work. The service manager got to know my cars and me, so I felt like they look after me and my cars like they are their own. I recently moved to Florida, but I am still bringing my car in for service when visiting the area. It is a small, older building which I think keeps the costs down compared to the big flashy new dealers. The owner is always around, walking the floor and talking to customers. My big problem is now trying to find someone in Florida that can recreate this great experience. read more

I can really only speak of the service dept, but Joe is beyond professional, nice, attentive. I did not purchase my CX 5 here, but live in the area and have serviced it here for years. They take the cringe out of going to the dealership. They are in the midst of a much needed major reno, and hope they keep that small dealer vibe. Don't hesitate to bring your Mazda here, and if you ask for Joe, know you are in good hands. read more

Brendan was awesome getting us set up for a test drive. He was knowledgeable and kind. Great experience! Nick was really nice to work with on the financial end. I would definitely buy another vehicle from them. read more

On hold 30 min to book ask questions and pricing on service. I thought okay.... they are busy Called back 2 more times that day and had same issue. I went somewhere else for repair work. read more

Excellent dealership from start to finish. We were greeted at the door by Taylor Sullivan sales consultant. Test drove a new Mazda CX-30 with Taylor and after the test drive I felt completely informed about the dealership and the vehicle. Fast forward, I ended up purchasing this vehicle. I have purchased many many vehicles and this is the first time I felt completely comfortable from start to finIsh. I never felt pressured and I felt that both Taylor and this dealership were open, honest and transparent throughout the process. I like I was more than just a sale! I wholeheartedly and without hesitation recommend Seacoast Mazda and my expert sales consultant Taylor Sullivan! read more

Seacoast Mazda keeps spamming me with emails even though I have NEVER been a customer and live more than a thousand miles away. aI have asked them REPEATEDLY to remove my name from their list but keep getting their junk email. Seacoast Mazda is an EMAIL SPAMMER and should be fined!!! read more

Ryan and the rest of the team at Seacoast Mazda were a pleasure to do business with. Compared to other dealerships, they're on the small side which I believe is a huge positive. The showroom was quiet. It didn't feel like a rushed atmosphere. When I arrived, Ryan had the vehicle I was interested in all ready to test drive. He answered all of my questions and covered pretty much everything. The price of the vehicle was extremely competitive and I received a fair offer for my trade. The entire process from the test drive through financing was smooth. I traded in my vehicle and purchased a CPO CX-5 in just under three hours. If you're in the market for a new or CPO Mazda, I highly recommend paying the team at Seacoast a visit. read more

Made things happen. Decent deal and was not pressured. Told them what I wanted and they made it happen. Took all day but left with a car that same day. No complaints. read more

First Mazda is a little known and underrated brand. Have had 3, 2 from this store. The only real negative is it is not easy to sell when you are ready to change because it is such a small market share. Sounds pretty good right? Why the rating ? After several dealings with John ,the service manager I would avoid this service department at all costs. If you have ever dealt with a big city sleasy auto dealership you know that awful feeling of dread. This is what you will face at this location. Double talk and lack of trust repeatedly warrant this warning. Good luck. read more

Scum bags. Don't buy from these people. They will do anything not to service your car correctly.

Bad business practices. They will have any unfavorable reviews on google deleted so I am coming here to review my bad experience at Seacoast Mazda. Seacoast Mazda reached out to me interested in purchasing my car. After appraisal they proceeded to offer almost $5000 under estimated value. Do not go to seacoast Mazda if your looking to sell or trade in a vehicle, they will waste your time without a care. They have also been reported to KBB. read more

We tried to buy a used CX9 at Seacoast Mazda. We told them we had a certain dollar amount to spend right up front. They said it wouldn't be a problem. However, none of their used cars have a price on them. They wouldn't tell us what the price was on the car unless we sat down with the manager to make a deal. We were still in the research phase, so we didn't. We visited another Mazda dealership and found that we were not going to be able to get what we want at the price we had budgeted. We went back to Seacoast and told them again what our situation was. Again, they told us no problem. We found a car we liked, and drove it. Again, we asked the price. We were told that it depends. We needed to talk to the business manager. We left and bought a car somewhere else. read more

After viewing their inventory on their website I made a web inquiry about a Mazda I was interested in. I currently own a Mazda and know for 100% certainty that I want another. I received call from Rob Herring on Tuesday, he answered the questions I had about the car and I proceeded to set-up an appointment to drive the car the coming Saturday. I had to drive about 40 miles and when I was almost there I saw that I had a call from him. I returned the call and he asked if I was still coming for the appointment. I told him that I was on my way almost there. I arrived about 15 minutes later and when I came in I was greeted by a salesman. I told him I was there for an appointment with Rob. He told me he could help me and asked me what I was looking for. I told him that I had set up an appointment with Rob to test drive a car and that I had just spoken with him a few minutes prior. He said that Rob had left on a test drive. He attempted to locate the car after about 15 minutes he came back saying they didn't have the car. He told me they could order it. I said I want to see something and drive before buying it. He then told me they didn't have any new Mazda 3s in the soul red only used. I told him never mind that the whole experience was leaving a bad taste in my mouth. If you make an appointment have the decency to cancel or call and say I will be working with someone else. Also your website inventory should match what's on your lot. The lot is very small and seems like the online inventory is rather large. read more

These guys are the best. They are friendly, HONEST, helpful and quick. There is a whole story about my purchase of a Zoom Zoom that I won't bore you to tears with, but long story short, I found these guys, but ending up having to buy the car at another dealer. My entire transaction with the other dealer was terrible and I swore to Seacoast that I was always bring my car to them for service and maintenance. I have been really happy with them from the start. Admittedly, I am under a full bumper to bumper warranty right now, but in the times I've waited for oil changes and minor repairs, everyone that comes in receives the same level of respect and service. You know you've got someplace decent when they treat the people out of warranty so well they keep coming back. read more

Horrific customer service! Bought a new (to me) car recently and once I signed on the dotted line and gave them the check, I may as well have been a stranger. No timelines were met for readiness, delivery, etc. No responses to my inquiries. Incorrectly prepared paperwork caused a nightmare registering. No assistance rectifying the dilemma.....expecting my wife and me to drive 2 1/2 hours back to NH to resign paperwork that was not our error. Received poor treatment immediately following payment. After speaking with area residents, I learned my issues are not unique to me. I know that $20K isn't their most lucrative recent sale, but it was $5K more than they acquired it for..... certainly worth returning my calls after their continued delays. The owner's response below took WAY more time to write than they afforded my issues. I didn't detail the many issues, but happy to upon request. Note the many reviews written by their employees......bad place! https://www.indeed.com/cmp/Seacoast-Mazda/reviews read more

We went to look at a car in Sunday I had a few questions so I asked a random question and got a fast response from Taylor !!! Went down Monday abs we bought the car the Mazda CX-5 amazing !!! Taylor took the time with us to figure out the perfect car !!! He was honest abs patient. He even end over every detail of the computer stuff (as we aren't very smart in that dept ) !! Taylor rocks and so do all the other staff at seacoast that is so much !! read more

As I begin this lengthy dialogue, please bear in mind that I have never logged a formal complaint against any business or person, so this is a stretch for me. I purchased and financed a wonderful CX-3 Mazda from the local dealership. It was a fine experience. No complaints in the two years I had it. When I brought my car in for an oil change, I went to speak with the sales staff because I had been receiving many emails about turning in my car to lease a brand new Mazda, etc. I wanted to learn more about it as I have never leased before. I spoke with a few salesmen about options, how the contract works and their current inventory. I was hesitant because I really, really loved my little car and the payment was within my reach. I discussed with the staff that I had a unique situation--I had applied for The Peace Corps and Doctors Without Borders. I did not hear back from either opportunity at that time and there was given time-frame as to how lengthy this process would be transpire...related to their criteria and Covid, etc. I asked the sales group point-blank "what if I get a call from either place in say, 2 months--how does this work....what would I be looking at in regards to breaking a contract, fees, etc". Their response was "no problem, it's 15 min of paperwork and you just drop the car off and you're all set". At that time I declined noting that the payment was more than I could afford and walked away. In the meantime I was contacted by one of the salesman, Mike. He had sold me my current car. He stated that they could get the payment down. I kept thinking about it for another 4-5 days....and the price kept dropping. I thought to myself, 'this sure would be convenient...I would NOT have to sell my car independently on a website while packing and moving my home and working full time. This would be one big item off my plate to coordinate. The last text I received from Mike said that the payment would only be $40 more per month than what I was currently paying. I asked again, what am I facing if I get called to duty by The Peace Corps or DWOB. Again, he verbalized that no fee or charges for turning the car in before the end of the lease. I was sold! Convenient for my circumstances, no extra charge, a little more money per month but a new car. I made arrangements to go in and sign paperwork a few days later. Again, before I put pen to paper, I reiterated my plan and asked again about extra fees and how this would work. Same answer from the sales staff: no extra charge or penalties. So I paid for the first months lease and went on my merry way, coordinating efforts to consolidate my life. Fast forward a few months. I receive an email that DWOB will not take me as I do not speak French and they mostly serve a population that would require this. A few weeks later I receive an email stating The Peace Corps received my application and essay and I passed the first of the health exam. There was still more to criteria and processes to follow. I decided at that time to complete my packing and move to FL and work for a doctor in the meantime. I would not need a car and she had an apartment I could rent. I immediately called Mazda and spoke with the sales staff. Asking if they remembered me and my situation. I said in the next week or so I'd be bringing the car back. Could they have the paperwork ready. Their response was "Sure, no problem--should only take about 15 minutes and bring back both key fobs". I called two more times later in the week to review as I needed to coordinate a ride to the dealership, then to pick up the cargo van I was renting to move my life down south. A friend that works night shift was kind enough to appease me. I showed up to 'sign the paperwork' and was told that I owed Mazda Financial almost $7000.00! I almost fell over. I stated that this was NOT the conversation we had during the initial sale. What I learned at that time from the sales manager Ryan, was that in order to get the payment down they had to make it look like the car I was turning in was worth more than it actually was. This makes no sense to me. How could that happen? Seems like fraud or just plain dishonest. I told Ryan that this was not disclosed to me and he responded with "it's all in the lease you signed". I asked Ryan how many people sit there and read all pages when purchasing or leasing and he stated 'none...I don't even do it'. Needless to say, I was very upset. I had to leave as I was holding my friend up and was already late in picking up the cargo van...my life's contents sitting on the front porch. I told Ryan I needed time to process this. I couldn't think straight. Later that afternoon after loading up the van (leaving at 0500 the next day--this was all well-organized and rehearsed) I called Ryan back to discuss what options I had. I had left the car, plates and registration in their parking lot. He said he could "freeze the lease". If I default, then it would go against my credit (always have had exceptional. read more

Seacoast Mazda - Car Dealers Near Me - Portsmouth, New Hampshire

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*This review is strictly for the service department.* I have been going to Seacoast Mazda in Portsmouth, NH for many years, and there is a reason why. The service is great, and the employees are always honest with you. They have gone through a couple staff changes over the last several years, but the staff in place now is phenomenal. They have always offered a loaner, and are always quick and efficient when waiting. I would highly recommend! read more

Just left this awesome car dealership. I have never been to a car dealer whose service department was so honest and friendly. I'm definitely purchasing my next Mazda here. Btw my Mazda 3 has been a great car read more

They laugh at your email inquiry and your name and lie about not getting the full email. Buyers be aware. There are plenty of nicer dealerships with potentially better quotes near the city. read more

Went there today to discuss my end-of-lease options with one of their salesmen. I spoke to John (JP) Brown on the phone a few days earlier to schedule the appointment, he immediately came off as courteous and willing to help, even though he has not been with the company very long. The day I went to the dealer to meet with JP, I immediately received the same exceptional customer service I received over the phone. JP is incredibly friendly, polite, and professional even when he himself could not answer some of my questions. For those moments, I dealt with Ryan McGuire, equally amicable and professional. Being from another state, I was initially weary of dealing with a dealership I'm unfamiliar with, but the interactions with both employees made the situation immediately comfortable, transparent, and simple with exceptional customer service and attentiveness so inordinate to the industry. I'm a salesman on and off myself and understand the expectations left on these people. To treat customers as commodities rather than people. You don't get that feeling here. Even though I ended up deciding to buy out my lease which would entail taking my money to the bank and not the dealer, these guys remained faithful to customer service through the entire process. I am rarely compelled to write reviews for people who are only doing their jobs, but people like JP and Ryan do more than that and deserve the utmost recognition. If you want to do business in a casual setting without the intimidating or rushed tactics of the typical salesman, go to Seacoast Mazda and talk to these guys. They truly inhibit the right way to business and this review is the least I to show my appreciation for that. read more

I'm really disappointed to write this review, because I thought I was going to have a good experience. Today I went in to seal the deal on a car I was very interested in buying and left with nothing, feeling very foolish and baffled. I had gone back and forth with a salesman for over a month on a car. I had been looking at other cars that were the same make and model, until I found a car that was a little newer with fewer miles at another dealership and asked if he could match that price. At first, he had said no. Then some time passed and he sent me a text saying he had talked to his boss and would match that price. He kept assuring me that he wanted my business and he wanted to do it right. That had happened a little over a month's time so I could get things in order with my finances. Fast forward to today, as I am about to put a down payment on the car, I ask to make sure the price is still the same as we had discussed. He said, no, it was the price that was listed, that he couldn't find the text, and he did not remember that conversation. Well, I didn't have record of that text either, so not only was I upset that he had lied, but now I look like a foolish person that just haggled this guy for over a month for God knows what reason, I felt so stupid. I did want that car, I was going to buy that car, and I would have if he had honored the price we talked about. I didn't want to waste anyone's time. If you negotiate anything with their salespeople, please make sure you keep record of it. read more

Purchased a used CX-5 from Seacoast Mazda, entire process was easy and they worked with me on the price. Michael was our salesman, he was always courteous and professional and took time to answer all our questions. Finance manager was organized and there were no surprises when we closed the transaction. We will definitely consider buying again from this dealership. read more

Won't ever go back. The sales manager is a liar. My wife has been going there for years with her CX-9. She wanted to buy another car elsewhere and asked if this dealership would want to buy her car. The sales manager checked it out and wrote down $8,000 for a price. Based on that payoff, she went out and bought another vehicle. Today, she went in to sell the CX-9 to them and they crossed off the $8,000 and offered $6,200. They claimed the car went over 125,000 miles, which is not true. How did the value go down $1,800 in a month? Thanks, Seacoast Mazda. read more