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    UB Social Cafe & General Store

    4.1 (24 reviews)
    Closed 7:30 am - 4:00 pm
    Updated 1 week ago

    UB Social Cafe & General Store Photos

    Business Info

    UB SOCIAL CAFE & GENERAL STORE ATMOSPHERE

    What's the vibe?
    Good for kids
    Outdoor seating

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    10K Sammie Pear and Brie
    Culinary S.

    Intrigued by UB Social's catchy, double entendre name (The "UB" stands for "Unemployed Baker" - so clever), inviting small window frontage and enticing sandwich board advertising we've been meaning to pop by for lunch for a long while. Not long ago the return of summer weather afforded us the opportunity to pop by and order lunch to share in a nearby parkette. Here's the good part of the experience. The person at the window was super friendly and clearly enjoyed chatting about the various sandwiches on offer. We were particularly intrigued by the 10K Sandwich (named for the fact that it was awarded a $10,000 prize at a sandwich contest in NYC), and the description of the pear and brie filling convinced us that it was something we had to have. For our second sandwich we chose a turkey salad with cranberries croissant, a pretty standard go-to for us so we were curious to try this version. We also impulsively ordered up a savoury tart that was on display in the window (thinking this was our typical over-indulgence but what the heck) as well as a small bottled water to share. The 10K Sandwich was really delicious, with a very nice proportion of pear to a high quality brie and a tasty bread to keep it all together as we stuffed our faces. We're glad we ordered it for sure. And this is where we slide into the not-so-good aspect of the experience. The turkey salad croissant was OK, but certainly nothing we'd order again. There was far too much mayonnaise and what turkey was there was so finely chopped that it was hardly discernible as poultry. The cranberry sauce was unremarkable and because of the high proportion of mayo it didn't add that delicious tart-sweetness that makes the turkey/cranberry combination an über pairing. And both sandwiches were small - like, really small. Normally we're thoroughly satisfied with a sandwich each for lunch, but in this case we were looking forward to the savoury tart to fill the hunger gap. Unfortunately the tart was similarly small, and again just OK. And this brings us to our biggest challenge with our lunch. For what we ordered and the overall quality, we found the tab to be far too high. $40.00 (inclusive of HST and tip) for two small sandwiches, a single small savoury tart and a small bottle of water (all of which left us still hungry) was just too dear for our taste, especially with so many other enticing options nearby. That being said, they're always busy so they clearly have their fans and we're definitely going to drop back to try their baked goods.

    UB Social - Toronto. I felt overwhelmed by a lady that was there, not sure it it was the owner, but she was not in the counter. Since I went in I felt approached by her and even when I had already paid she said that they didn't accept credit. The coffee wasn't bad.

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    1 year ago

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    4 years ago

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    3 years ago

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    5 years ago

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    8 years ago

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    5 years ago

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    5 years ago

    Excellent Americano and brewed. Delicious pastries as well as a few unique delights .... Excellent staff as well

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    5 years ago

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    9 years ago

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    9 years ago

    This was a nice stop to grab a delicious empanada... customer service was spot on! You have to try their food out.

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    9 years ago

    Cute cozy cafe. Great location in the junction. Had breakfast empanada and a delicious Americano. Owner was super attentive. Will be back.

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    7 years ago

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    9 years ago

    Completely overpriced. Food was tasty but not lived up to the prices. Also very small portions.

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    9 years ago

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    Idemo!! If you're around the Bloor & Islington area and want some hearty Balkan fare, please stop…read moreby here! Service/Staff is super friendly and attentive! Very spacious for group dining, couples or solo! I definitely wanted to try the Shopska salad and the Cevapi (chevapi) plate so that's what I ordered and it did not disappoint!! A must-order is the bread called lepinja (lepin-ya). It comes with a fresh cheese called kajmak (k-eye-mak) The cevapi plate comes with your choice of 3 sides - coleslaw with oil/vinegar, potatoes, diced raw onions, or baked beans. Everything was fantastic. The cevapi were perfectly done. Lepinja and kajmak were amazing. Kajmak is home-made there, and you can buy some to go! Shopska salad features cucumbers, tomatoes, onions and green peppers in an oil/vinegar dressing with a mountain of shredded feta on top!!! Soooo good!!

    Came with 4 friends for dinner because we saw good reviews on Yelp and Google. I've never had…read moreSerbian food so I was looking forward to the experience. We ordered lepinja sa kajmakom, which was a homestyle bread with cream cheese. This was the star dish of the night omg, priced at $5 for 4 pieces it instantly set the meal in the right direction! We then got the shopska salad which was a salad with tomato, cucumber, onion, green pepper, and feta. Salad was mid, but it was nice to have greens as our main was the mesano meso, a grilled meat platter for 4. This platter was so filling and had different varieties of meats. The best meat in this selection was the sausage, I unfortunately found everything else a little lacklustre. Service was great throughout the night, ambiance was nothing super special. Verdict: come for the homestyle bread!! Still thinking about it haha

    Photos
    Bonimi - Shopska salad

    Shopska salad

    Bonimi - Cevapi plate (with baked beans, onions, and coleslaw

    Cevapi plate (with baked beans, onions, and coleslaw

    Bonimi - Lepinja with kajmak

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    Lepinja with kajmak

    UB Social Cafe & General Store - cafes - Updated September 2026

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