A Masterclass in Customer Service: Jason at Best Buy University Drive…read more It's not often that a visit to a big-box retailer leaves you genuinely impressed -- not just satisfied, but floored. Yet that's exactly what happened during my recent experience at the Best Buy on University Drive, thanks entirely to one exceptional employee: Jason from the Geek Squad. From the moment I walked in with what I knew would be a complicated return, the atmosphere at this location felt competent and welcoming -- something I've come to expect from this store. But what happened next elevated the experience into something altogether rare. Jason, a manager-level team member sporting the telltale black shirt, took charge of my request with a demeanor and expertise that were nothing short of remarkable. My return involved two separate orders, fragmented refunds, and items that needed to be updated and addressed in different systems. Anyone who's ever handled a layered return at a large retailer knows this isn't a five-minute fix -- but Jason never flinched. He approached the entire process with an ease and professionalism that made something complex feel seamless. But what truly set him apart wasn't just his technical mastery -- it was his poise and customer-first demeanor. At no point did I feel like a burden, rushed, or confused. In fact, while juggling my return, Jason simultaneously managed to assist three other customers at checkout without missing a beat. That level of multitasking -- paired with top-tier communication -- is something you simply don't see very often. And just when I thought the experience couldn't get better, Jason took the time to walk me through the benefits of the Total Tech membership. As someone who works in partnerships and national engagement every single day, I can confidently say: Jason is the kind of brand ambassador you want representing your company. His breakdown of the membership's value wasn't pushy or rehearsed -- it was informative, tailored, and rooted in a deep understanding of both the customer's needs and the brand's offering. I signed up on the spot. While my overall experience at this Best Buy location has always been positive -- professional staff, clean layout, and fair pricing -- Jason's level of expertise set a new benchmark. In comparison, many employees seem siloed in their knowledge -- TVs versus computers versus mobile -- which is understandable in a store with such wide inventory. But it does raise concerns when the default response is "someone else handles that." With Jason, there was no pass-the-buck attitude -- just proactive solutions and ownership. This man has reportedly been with the company for eight years, and I would argue he's not just an asset -- he's the standard. If he's not already running the store, he should be. His approach embodies everything customers hope for but rarely experience: knowledge, warmth, agility, and results. If Best Buy is serious about delivering elite customer service, Jason should be at the forefront of their training programs -- because what he delivered today was nothing short of retail excellence. P.S. I may be mistaken, but I believe I also saw Jason performing a security check at one point when I was working with David at the register, just something I observed, this guy is exceptional and I hope Best Buy treat them like he is. He's the type of representative, who provides an experience to the customer that would absolutely ensure the customer is loyal to Best Buy (especially the university Drive location) and I expect to return regularly (as a new home owner and overall new resident to Burlington, NC!)

Justin and Marcus had excellent customer service! We appreciated their help with product selection…read moreand will be returning soon for all of our electronic needs!

Wonderful staff - extremely attentive and helpful. Greeted as soon as I walked in this location,…read morePrint & Copy staff made my experience extremely seamless.

I've been here a few times and felt frustrated with the lack of service, but was helped today by…read moreRobbie who went above and beyond to make I was able to properly wrap and send out a delicate package. Awesome service!! As someone who ships a fair amount of merchandise but usually goes elsewhere for packing materials, I will be a return customer. Give this guy a raise!

Reid's won from me before I even picked up my laptop & external drive. In fact, I haven't even…read moreturned it on yet. I trust that I don't need to just now. I entered the shop frazzled & angry at myself over an issue that I thought I SHOULD be able to resolve myself. Charlie was wonderful. She talked me off the ledge and assured me that if it could be fixed, Chris would get it done. Chris and I talked a few days later. He presented me with great options (that saved me thousands) and my laptop was ready when he opened the next morning. Beyond the fantastic service from the entire team and depth of knowledge that Chris posseses, what won me over was the warmth, respect, friendliness and deep trust I felt the moment I stepped through the door. It isn't easy to hand your personal, sensitive information to a stranger. But I knew I was in good hands. When I picked up my laptop, Chris was beaming with pride over a trophy he'd earned for his hardwork. He showed me some of his other work as well. In addition to his custom built computers, the websites he creates were truly top-notch. Mind blown. The quality is what you might expect from a mullt-million dollar comany. And it's not less exceptional for the smallest microbusiness. Never, ever go to a retal chain for computer repair. Or use some from free site builder. Nothing in life is free. But Reid's pricing is very competitive. See Chris & Chalie at REID'S! You will not be disappointed.

Chris is the best of the best when it comes to computer work. This guy is the Jedi of computers…read more Computers cower and submit when he walks by. Not only is he good at what he does he has a great personality and truly cares for his clients. Nestled on the corner of Gilmer and Market St in downtown Reidsville he isn't hard to find. Stop in and tell him Santa sent you.

Never thought I'd have so much data recovered from a locked mobile phone. It was a great and…read moresatisfying experience. I highly recommend using TenPlus

Had a Lenovo laptop under warranty, they took in my machine, made necessary fixes and returned to…read moreme good as new. I'll use TenPlus again, if needed