Super cute store in La Jolla, came for the runway show for FWSD that they put on and it was such a…read morefun event! The shop has some really cute summer outfits and accessories and they even had a few styles shown at the runway that were so pretty!

This is my favorite boutique clothing store in San Diego County. Thread & Seed is all about…read moreintentional styling with high-quality fashion statement pieces. I feel FABULOUS whenever I wear their one-of-the-kind merchandise. The staff are super friendly and very helpful making it a welcoming atmosphere. I always have a positive shopping experience in this unique down-to-earth boutique. I especially loove their Insider Rewards Member and Community Events. I can't wait to try the Build-a-Box gifting service. I highly recommend it to the Yelp Community :-)

A beautiful selection of clothing and would definitely go back! The owner was super helpful as well!read more

Love this boutique! Every time I come here I end up finding at least 1 or 2 things I need to add to…read moremy closet. The owner is always so helpful and sweet too! She buys pieces from Italy and it's fun to see what she brings in next.

I spend way too much money here (lol). But it's my girly time n I feel like I don't get much of…read morethat. It's in a cute, quaint location *right on the corner* and something about being in here just makes me feel like it's alright to treat myself, n so I do. Bobbi Rocco is my absolute go-to for biker short/bralette basics. Year 'round I can find em here! Different cuts and colors :) And, there's always something a little more Ohh La La - she has plenty of that stuff too. I love it here. Especially when Christina (the owner) is in. It's my girl-chat time. Of which I also don't get enough of (insert heart emoji). Thanks, beb, you're a true gem! p.s. don't worry, ladies, if you have to tinkle there's a restroom in the back for Rocco babes!

My first experience at Bobby Rocco was disappointing from the moment I walked in. There was no one…read moreat the front of the store, and the sales associate was in the back. When she eventually came out, she was constantly on her phone and didn't make much effort to engage with me or provide assistance. When I asked for help, rather than asking what size I normally wear or taking the time to understand what I was looking for, she simply grabbed multiple sizes. The experience felt more like I was shopping on my own than being assisted by a sales stylist. I gave the store another chance and came back a second time. Unfortunately, the experience was exactly the same. The same sales associate was in the back, came out, gave a quick hello, and immediately went back to being on her phone. There was very little effort to engage with customers or create a welcoming shopping experience. I was also disappointed with the quality of the clothing. For the prices being charged, I expected much better quality. Some of the threads were already coming loose, and the overall construction did not feel worth the price. For the price point and quality, I honestly feel you can find better options elsewhere. I don't even typically shop at SHEIN, but the quality-to-price ratio here was disappointing enough that I would rather spend my money elsewhere. Overall, the combination of poor customer service, lack of attention from the sales associate, and overpriced clothing that feels cheaply made made this a very disappointing shopping experience. I expected a much higher level of service and quality for the prices Bobby Rocco charges.

Debra is back lucky us she is the sweetest gal in town she always greets with a warm smile no…read morematter what she will never pressure you in any way we missed her now shes here lets all support her shes on fay

Amore is a French-inspired boutique boasting a slight air of snobbery. All the sales girls seem to…read morehave foreign accents and are beautiful and perfect in every way. If you can get past all that and make your way to the back wall where the 50 percent sale items are hanging, you'll be alright. However, half off in this case means instead of $300, it's $150. If their stuff wasn't so damn cute, I'd give them one star for their absurd prices, but I've been told by my best friend, the fashion expert living in London, that $300 is actually cheap for quality, boutique-style clothing.

This boutique has the cutest jeans. Nicole helped me and she was so sweet and helpful. I tried on a…read morelot of jeans and she was really patient and gave honest feedback. Definitely check out Sunny Days and ask for Nicole.

I love Sunny Days. Having lived in La Jolla for 30 years, I've seen shops come and go, but this is…read morea great shop. I love the service I get when I go. Nikole, the manager, is wonderful; she knows my style and always helps me find what I like. She's also honest about what she likes on me. Nikole and her staff make it a fun experience, and it has been my go-to store in La Jolla. I'm always happy when I leave and can't wait to come back and shop again. Thank you Nikole and the Sunny Days team

Absolutely love this boutique! The clothing and jewelry is beautifully curated, high quality, and…read moreunique. The staff is friendly and knowledgeable, and made the shopping experience feel personal without being pushy. If your looking for luxury fashion in La Jolla, this is the place to go.

While shopping in La Jolla, I walked into this beautiful high-end boutique and was immediately…read moreimpressed. What stood out most the level of service, I felt completely unrushed and the staff was knowledgeable, attentive and very professional. The selection is refined and thoughtfully curated, offering pieces that feel both elevated and timeless. I purchased a couple of tops, a jacket and a necklace. The staff took the time to truly understand what I was looking for, offering genuine guidance throughout. This has become my go-to place whenever I'm in La Jolla.

Came to visit due to the fires in LA. I was barely even 100 feet to the front of the store when 2…read morewhite women (guessing store owner and a nearby store owner) glared at me. I walked right by after that. I wouldn't spend my money here and I hope you don't either.

This is a gem of a shop! Aissa is so helpful and they always have the most unique and stylish…read moreclothes that you don't see anywhere else. Whether you want jeans, pants, tops, or things to layer, they can put it together for you. Aissa can complete the look with shoes or a cute scarf if you want as well. Love it!

Great selection of home and garden plus jewelry…read more Gracie has beautifully curated this gorgeous store. It's a real delight just to visit the store. I feel so satisfied when I go into the store. They're always wonderful ideas that I walk away with, and something for every budget. I'm still considering one of the Buddhas from my recent visit. Gracie welcome every customer. I also will ship - So don't be shy to go shopping here on your holiday. And when you are sauntering around La Jolla, be sure to enjoy this nature filled inspiring yet serene shop. It's more of an experience than just a shop. PS regarding photos: some items are made by artists who want their pieces not to be photographed. Thus while there are many photos of this deliciously gorgeous store, there are times that you will not see here and to kindly be mindful when inside if taking photos. Ask them what to avoid I appreciate leading with thoughtfulness

The only thing better than the selection at this shop was the owner…read more We picked up a kokedama and she gracefully walked us through different pot options and care instructions. If I lived in California this would be my go to spot for gift. Beautiful selection!

I wasn't sure if my baby girl would love her new toy but she did. She ready to go bye-bye.read more

Omg this place is amazing! So cute and sassy and very reasonably priced. Owner Lisa is very helpful…read more& knowledgeable And curates her boutique with such a great variety of clothes and accessories. I love the PJ Salvage pajamas!! There is something for everyone from bags to socks with cute sayings! A must check out place in Little Italy

I was in dire need of a white outfit for a white party I was attending the next day. I walked into…read morethis cute little place, having only noticed it for the first time, and was immediately greeted by Alex. I told her my situation and within two minutes she pulled together two possible outfits for me. The garments were not only stylish- but comfortable and reasonably priced. I ended up buying a pair of fun oversized studded sunglasses as well. It was both fun and pleasant chatting and working with Alex. I will definitely shop here again!